Sally Sparks-Cousins
Strategy with Sally
Strategy with Sally (formerly Straight Talk with Sally)Strategy with Sally is the podcast for women in business who are ready to stop winging it and start building a business that actually works — with clear strategy, smart systems, and the confidence to take imperfect action. Hosted by Sally Sparks-Cousins, business strategist, automation nerd, and co-founder of OmniSAM, this show dives into business strategy, personal branding, marketing, social media, mindset, automation, and scalable systems — without the fluff or hustle-for-hustle's-sake. Sally is on a mission to help women build business...
Author
Sally Sparks-Cousins
Category
Podcast website
Latest episode
Jul 11, 2026
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Episodes
Quick Tip on The Reality of Podcasting 27.03.2023 3:26
Welcome to our quick tip episode on the reality of podcasting. In this episode, we'll be discussing the real facts and what it takes to start and maintain a successful podcast. Whether you're just getting started or you've been podcasting for a while, this episode is for you. Connect with Katy: Facebook: https://www.facebook.com/thrivewithlivevideo, Instagram: https://www.instagram.com/thrivewi...
Quick Tip on Building Strong Client Relationships 25.03.2023 5:47
In this episode we'll share practical tips and insights on how to build strong and meaningful relationships with your clients, and ultimately grow your business through positive client referrals. Connect with Sally and the Sparkle World: Instagram Youtube Facebook
Customer Driven Growth with Jared Loman 22.03.2023 48:43
In this episode of Straight Talk with Sally, we welcome Jared Loman, an entrepreneur who has spent over a decade helping startups and small businesses grow. Jared shares his insights on customer driven growth, effective communication with customers, and overcoming roadblocks in business growth. Customer Driven Growth Jared defines customer driven growth and explains why it is important for busines...
Quick Tips for Better Live Broadcasts 19.03.2023 5:16
Whether you're a beginner or an experienced content creator, understanding the different levels of livestreaming can help you improve your broadcasts and engage with your audience more effectively. Connect with Sally and the Sparkle World: Instagram Youtube Facebook We hope you found these tips and tricks helpful for improving your broadcasts and engaging with your audience. Don't forget to subs...
Quick Tip on Overcoming Disbelief 17.03.2023 11:25
In this new episode, we discuss how to overcome disbelief and believe in yourself to achieve success. In this episode, we'll talk about the reasons why people often doubt themselves, the negative impact it can have on their lives, and how to overcome it. We'll share some practical tips and strategies that you can use to build your confidence and achieve your goals. Overcoming disbelief is not an...
Automation for Content Creation using Canva 14.03.2023 17:30
Welcome to this episode of our podcast where we will be discussing how to automate your content creation using Canva. Content creation is an essential part of digital marketing, but it can be time-consuming and repetitive. In this episode, we will explore how you can use Canva to streamline your content creation process, saving you time and effort. Canva is an excellent tool for automating content...
Quick Tip on Making Decisions Easily 12.03.2023 3:02
In today's fast-paced world, we are often faced with situations where we need to make decisions quickly. But how can we make good decisions without taking too much time? Listen to this quick tip with Matt Lavars, a professional life coach. Connect with Matt: Facebook Website Youtube Connect with Sally and the Sparkle World: Instagram Youtube Facebook
Quick Tip on Improving Your Podcast Workflow 10.03.2023 7:54
In this episode of the podcast we'll be discussing some tips and strategies to improve your podcast workflow. Whether you're a seasoned podcaster or just starting out, these tips will help you streamline your process and produce high-quality episodes efficiently with Katie Fawkes from Ecamm. Connect with Katie and Ecamm Network here: Youtube: https://youtube.com/c/ecammnetwork Facebook: https://w...
Teaching-Revolution with Kris Amerikos 07.03.2023 47:24
Kris Amerikos started his own business in a different country, at the age of 23, without speaking the language, having business experience or having a lot of money to invest, was probably one of the most challenging experiences of his life. They discuss what does a $1,000,000+ per year information business look like? Buckets of Revenue and 4 Types of Offers You MUST Have. Connect with Kris: Youtu...
Quick Tip on Finding the Perfect Keywords to Reach Your Target Audience 05.03.2023 3:30
In this episode, we discuss a quick tip for finding the perfect keywords to reach your target audience. One of the key steps is to put yourself in your customer's shoes and think about the words they would use to search for your product or service. It's important to focus on long-tail keywords that are specific to your business, as they have a higher chance of converting into sales. By incorporati...
Quick Tip on Mastering Objections: How to Overcome Time and Money Concerns 03.03.2023 3:53
Welcome to today's episode, where we'll be discussing some quick tips on how to overcome objections about time and money. Remember, objections about time and money are natural, and it's your job to address them in a way that makes sense for the person you're speaking with. By acknowledging their concerns, focusing on value, offering options, and providing proof, you'll be better equipped to over...
4 Reasons Why Client Testimonials Are Important For Your Business 01.03.2023 21:32
Welcome to a new episode of Straight Talk with Sally, where we discuss the importance of client testimonials for your business. As a business owner or marketer, you might be wondering why you should bother collecting and sharing client testimonials. In this episode, we'll explore four reasons why testimonials are essential for your business. Connect with Sally and the Sparkle World: Website: http...
Quick Tip on Starting Your Podcast Today 25.02.2023 2:47
Ready to share your voice with the world? Don't wait any longer, start your podcast today! Whether it's sharing your passions, insights, or expertise, there's never been a better time to connect with your audience and make your mark. Launch your podcast and let your message be heard! Listen to this Quick tip from Chris Giles of Black Thai Media. Follow Chris: Instagram: https://instagram.com/c...
Quick Tip on Dealing with Your Ideal Client 24.02.2023 3:55
Welcome to this episode where we will be discussing tips for dealing with client objections. As a business owner or salesperson, you may face objections from clients or potential customers during the sales process. It's important to know how to handle these objections effectively to ensure a successful sale. In this episode, we'll hear from Sally, who will share her tips for dealing with client ob...
Breaking Through Fear of Success 21.02.2023 1:24:26
In this episode we have one our favorite guest on the show, Jacqui Ashley. She and Sally discuss the ways to overcome the fear of success, how to turn it into guide and of course they went into some tangents about life. Connect with Jacqui here: Website Facebook Youtube Connect with Sally and the Sparkle World: Instagram Youtube Facebook
Quick Tip on Testimonials & Referrals.mp3 20.02.2023 4:10
And we're back with our customer cycle series. Today, Sally shared the importance of getting that testimonials an referrals from your clients. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins
Quick Tip on Onboarding and Fulfillment 17.02.2023 2:54
Get to know the sixth stage on the customer life cycle. Let us know what's the next content you want for us to discuss. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins
Know The Five Objections In Sales 14.02.2023 44:48
In this episode of the podcast, Sally discuss objections and navigating ways to serve your target clients. You'll also here insights from Sparkle Class members on this topic. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebo...
Quick Tip on Giving Value to Your Business 12.02.2023 3:36
Are you treating your business like a charity? It's time for you to STOP and listen to this quick tip from Sally. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins
Quick Tip on Presenting Yourself 09.02.2023 4:26
Did you know that hand gestures affects the way you present yourself? Listen to this quick tip with our previous guest Stephanie Liu to know more about presenting yourself on and off the camera. Connect with Stephanie: Website: https://lightscameralive.com Website: https://captivateoncommand.com Facebook: https://www.facebook.com/heystephanieliu Facebook Group: https://www.facebook.com/groups/s...
3 Easy Ways to Increase Your Visibility using the Vodcast Method 07.02.2023 47:12
Joining Sally in today's episode about Vodcast is Katy Simpson. She is passionate about helping heart-centred business women to break through overwhelm and exhaustion and blow up their business through quick, easy, professional live video and podcasting. Sally and Katy discuss about vodcasting and why it can be great for businesses, how to vodcast without needing lots of tech or gadgets and the Vo...
Quick Tip on Repurposing Content 05.02.2023 2:41
Looking for ways to repurpose your social content? Well, our previous guest Chris Giles from Black Thai Media has some quick tip for you! Follow Chris: Instagram: https://instagram.com/chrispgiles1 Website: https://chrispgiles.com Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.you...
Quick Tip on Implementation 02.02.2023 3:45
Here's a quick tip on implementation and systems for your business. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins
How to Track Your Facebook Group Marketing 31.01.2023 23:39
Today, in this episode of Strategy with Sally, Sally's shares how you use facebook group for your marketing strategy. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallySparksCousins Facebook: https://www.facebook.com/SallySparksCousins
Quick Tip on Making an Impact 29.01.2023 2:45
If you're a business owner and looking for ways to scale your business then this quick tip is for you. Join the https://www.sparkleclassacademy.com/freedomfunnelacademy to know more and turn your ideas into action. Connect with Sally and the Sparkle World: Website: https://sparkleclassacademy.com/ Instagram: https://www.instagram.com/sallysparkscousins/ Youtube: https://www.youtube.com/@SallyS...
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