Penny Breslin & Damien Greathead
Strategy and the Virtual Controller
Your hosts Penny Breslin and Damien Greathead have more than 30 years of combined experience in the accounting industry. This podcast is to share their experiences of working in, and consulting to accounting and bookkeeping firms of all sizes, helping them grow. Nothing discussed will be rocket science, instead they'll be discussing 'how' firms have successfully, and not so successfully, pursued growth. Penny and Damien will be sharing their insights on how firms can be successful by focusing on their people (clients included), their technology, and their processes and systems. Ultimately how...
Author
Penny Breslin & Damien Greathead
Category
Podcast website
Latest episode
Jun 10, 2026
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Episodes
There's No I in Team 16.07.2021 41:31
We're focusing today's episode on bringing your team along for this ride. Your success is dependant on your team delivering an exceptional level of service day in day out and remember they're the ones who will be using these tools, implementing new workflows, and a whole lot more. But don't forget that change is hard, so you'll need to be clear and consistent when you communicate what you're doing...
Who's playing quarterback? 06.07.2021 31:44
In episode 4 of Strategy and the Virtual Controller, we discuss the importance of leadership in business. Too many firm owners get stuck as the technician doing the work and are never able to set an intentional direction for the firm. For those firm owners that are able to set time aside for strategic thinking, the next biggest challenge is to lead the team and get their buy in. We talk through di...
Bonus Episode: Digital Bookkeeper Conference Wrap 27.06.2021 30:40
Penny is on the road! And has attended her first conference since this whole pandemic kicked off. We decided to catch up on Friday afternoon (Saturday morning Sydney time) to debrief on the key themes. What conferences are you headed to in 2021? Send us a message: Find us on Twitter - @SATVCpodcast Penny Breslin - LinkedIn | @PennyB57 Damien Greathead - LinkedIn | @Damien_GH
Deciding on what YOU want to do 25.06.2021 33:08
Big news! We have intro music - we're almost a proper podcast. Episode 3 feels like a #selfhelp class, but it's an important episode because we get to the heart of what makes a business a success - and that's being very clear on what you do and what you don't do . To get to this clarity, you need to go through a challenging process identifying what you love and don't love about your business (proc...
Doing what's obvious, but not easy 17.06.2021 49:32
What are you in business to do? Today's episode focuses on asking yourself the hard question of do you enjoy what you're doing? Or have you just fallen into being a Jack (or Jill) of all trades. Especially what we've been through in the last 15 months, now is the time to be very intentional about what you want to do. It's OK to say no, and in fact you need to become comfortable with saying no. Say...
Introducing Strategy and the Virtual Controller Podcast 01.06.2021 33:26
Welcome to episode 1 of the brand new podcast, Strategy and the Virtual Controller. The podcast title comes from David Maister's great book Strategy and the Fat Smoker. We often (or even usually) know what we should be doing in both personal and professional life. We also know why we should be doing it and (often) how to do it. Figuring all that out is not too difficult. What is very hard is actua...
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