territorial

Strange Coordinates

Business EN ↓ 34 episodes

Strap in. We're going on a trip! Robert and Topher, cofounders of advertising agency Territorial, explore the weird, compelling, and sometimes forgotten corners of our culture through a surprising lens: the brands we all know and/or love. Every episode uses a familiar brand as a roadmap to stories you would never imagine to help you see the world in a new way. To learn more about Robert Balog & Topher Burns, and their work at Territorial, visit www.weareterritorial.com or find them on LinkedIn.

Author

territorial

Category

Business

Podcast website

www.weareterritorial.com

Latest episode

Jun 26, 2026

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Episodes

Canceled Flight (ep 07) 01.10.2024

Is Boeing living up to their brand strategy of "leading on safety"? On the latest Strange Coordinates, Topher Burns and Robert Balog are taking to the skies with the first B2B brand we've covered on the show. For more about our ad agency territorial and how we help brands find their place in the world check out our website weareterritorial.com and follow us on LinkedIn . Show art & design by C...

Strange(r) Coordinates: Adam Christensen 29.08.2024

In this spinoff series, we bring along a guest on our Strange Coordinates journey. We call it: Strange(r) Coordinates. - Inspired by our investigation into NordicTrack, we chatted with Adam Christensen, CMO of Notified, about ownership and walled gardens in the digital age. What does it mean for brands when software updates — or user tinkering — can totally change a product from its orig...

Lion of Tinseltown (ep 06) 07.08.2024

Can a movie studio really be a brand? We were as surprised as you'll be, but it took sinister Hollywood fixers and lions in airplanes to make us get this existential. Join us on an exploration of MGM. For more about our ad agency territorial and how we help brands find their place in the world check out our website weareterritorial.com and follow us on LinkedIn . Show art & design by Chris All...

Strange(r) Coordinates: Kirstyn Nimmo 25.06.2024

We're spinning a new format into the Strange Coordinates mix, in which we bring along a guest on our brand excursions. Introducing: Strange(r) Coordinates! The theme for this episode is brand spokespeople inspired by "Shiploads of Fun", our show about Carnival Cruise Line. We're joined by Kirstyn Nimmo who leads inclusion at Code & Theory and is the founder of Good Worx. Connect with Kirstyn N...

Steep Thoughts (ep 05) 13.06.2024

The kettle's whistling, and just in time because Topher is ready to brew up two steaming mugs of tea on Celestial Seasonings. If you're thinking it's all going to be sleepy bears in night caps, you might want to grab another afghan to clutch. For more about our ad agency territorial and how we help brands find their place in the world check out our website weareterritorial.com and follow us on Lin...

Getting Owned (ep 04) 15.05.2024

NordicTrack isn't just responsible for a small part of Robert's childhood trauma. It's also a brand that has managed to spend almost 50 years gliding right down the center track of a fascinating cultural conversation. So strap on those indoor skis, fitness fans, you're about to get owned. For more about our ad agency territorial and how we help brands find their place in the world, check out our w...

Thirst Trap (ep 03) 02.04.2024

We don't love throwing the word "viral" around, but when Topher takes on the Stanley tumbler there's pretty much no other word appropriate for its sudden, wild ubiquity. But did you know the brand is more than a century old? And what can we learn about our world today from its phoenix-like reemergence? For more about territorial check out our website weareterritorial.com and follow us on LinkedIn...

Shiploads of Fun (ep 02) 05.03.2024

All aboard! We're hitting the high seas with Carnival Cruise Line. Ye landlubbers beware, there be singing and show tunes ahead. For more about territorial check out our website weareterritorial.com and follow us on LinkedIn . Show art & design by Chris Allen Editing by Steph George Marketing by Billy Silverman Episode music by Blue Dot Sessions: Bitter Roll , Vernouillet , Longtime Rye , Feel...

Sweet Satisfaction (ep 01) 23.01.2024

It's our inaugural episode, and Topher's got a sweet tooth. Obviously that led us straight to the Great Depression and, later, disco murder. For more about territorial check out our website weareterritorial.com and follow us on LinkedIn . Show art & design by Chris Allen Episode music by Blue Dot Sessions: Bitter Roll , Longtime Rye , Parade Shoes , and Lina my Queen

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