Thaddeus Campbell
Storage Unlocked
Storage Unlocked is where self-storage meets reality. Hosted by Thaddeus Campbell, this no-fluff podcast dives into the hard numbers, bold opinions, and surprising trends shaping the self-storage industry and beyond. From housing market shifts and economic red flags to untapped investment opportunities, Thaddeus and Chris break it all down with sharp insight and real-world experience. Whether you're a seasoned investor or just storage-curious, you'll get insider takes, uncensored discussions, and data-backed forecasts that actually matter. Weekly drops. Always unfiltered.
Where to listen?
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Episodes
Self Storage is a Get Rich Slow Game 25.07.2025 46:34
This episode is packed with insights from the recent CSSA event and a deep dive into what's really happening in the self-storage industry . We're talking about everything from the surprising downturn in ground-up development to how Millennials are driving future storage demand , and even the exciting ways AI is changing the game for real estate pros. Join us as we discuss the accelerating trend o...
Is Housing Good For Self-Storage? 18.07.2025 13:49
Hey there, and welcome to another episode of The Self Storage Report ! This time, we're diving deep into the latest on self-storage rates , how the housing market is impacting investments, and an exciting new development: our partnership with Tracked IQ ! We're going to unpack the interesting differences between street and web rates, give you our current take on the housing market, and chat about...
Are Housing Stocks Signaling Trouble Ahead? 11.07.2025 49:20
Join us as we explore some fascinating insights like square foot per capita projections, what all this supply growth means (especially in those smaller markets!), and why developers need to think about defensive strategies more than ever. We'll also cover demographic shifts that are changing who needs storage, the latest economic indicators , and how third-party management is evolving. Here's what...
The pendulum may finally be swinging for development! 04.07.2025 37:59
Hey there, and welcome to The Self Storage Report ! In this episode, we're diving into something super relevant: the intersection of the self-storage market and today's economic trends . Join us as we break down why housing prices are still soaring despite rising interest rates, and how this impacts everything from homeownership to the demand for self-storage . We'll also explore how big investor...
Home Builders Are Telling Us Something 27.06.2025 31:12
Is the self-storage market about to turn? In this episode, we break down the latest signals from the economy and real estate sector — including what recent GDP numbers , home builder strategies , and land acquisitions mean for the future of self storage. We also talk about the 18.6-year real estate cycle, shifting occupancy trends, and what operators and investors need to watch for as the market...
The Market's Shifting Fast 20.06.2025 22:17
What's happening in the self storage market right now? In this episode, Thaddeus Campbell and Chris Berg unpack the latest trends in occupancy, pricing, and demand — and how they're all being shaped by broader economic shifts. From rising unemployment to changing housing dynamics, we look at what's holding steady, what's weakening, and where opportunity might show up next. Whether you're an invest...
Demand Finally Bouncing back! 15.06.2025 18:24
Google searches for self-storage are ticking up — and that could mean a shift in the market. In this episode, we (Thaddeus Campbell and Chris Berg) unpack current trends in the self-storage industry, including what rental rates, employment patterns, and search interest are telling us about where things might be headed. We also discuss why institutional capital is returning, how younger demographic...
Legislative Challenges in Self-Storage 14.06.2025 29:27
New York City wants to cap rental rates in self-storage, and we need to talk about it. In this first episode of The Self Storage Report, we break down what these proposed laws could mean for operators, investors, and the future of the industry. We dive into how this connects to the housing market, why the free market has worked for storage, and what rising economic pressure means for everyone in r...
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