Stephanie Laynes Institute Online Esthetician School

Stephanie Laynes Institute Online Esthetician School Podcast

Business EN ↓ 210 episodes

Welcome to Stephanie Laynes Institute Beauty Business Podcasts, where we discuss all things beauty business. Stephanie Laynes B.S. L.E. is a 20+ years Licensed Esthetician, Esthetician Business Coach and Esthetic Educator. Stephanie shares valuable advice for new beauty business owners looking to navigate the challenges of starting and growing a successful beauty business. One of the main mistakes that new business owners make is not being mindful of their finances. Stephanie recommends creating a detailed budget and financial plan from the very beginning, and being careful about making unnece...

Author

Stephanie Laynes Institute Online Esthetician School

Category

Business

Latest episode

Jul 6, 2026

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Episodes

EP 85: The Power of OVER-Communicating with Your Clients 29.01.2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes. Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every...

EP 84: Earning 247 to Work Less 22.01.2024

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes. Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every...

EP 83: Your Clients Refer Experiences, Not Services 15.01.2024

This episode explores the understanding of client referrals to our business and why they may not be referring clients to your business! Improving your experience you offer can be directly tied to the amount of referrals your will recieve. Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic busines...

Ep 82: How Are You Celebrating Your Clients? 08.01.2024

This episode explores how to celebrate your clients to grow the relationship with each and every client. Celebrating your clients will offer an experience that can be referred to new clients from your current clientele. Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing succe...

EP 81: New Year & New Goals 02.01.2024

This episode is about starting your new year with new goals! Goals can always change and if they are not met, can be rolled over into the new year!  Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. Start your journey into changing your business today! Don...

EP 80: Why Your Price Must Increase EVERY Year! 25.12.2023

This episode explores the importance of the yearly price increase and why it must happen each and every year.  Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. Start your journey into changing your business today! Don't forget the   Esthetician Summi...

EP 79: Why Your Need Accountability for Your Business 18.12.2023

This episode explores the importance of accountability in your esthetic business. Specifically with money, time, service price and how you spend the money in your business.  Esthetician Gameplan: Pay Myself Book by Stephanie G Laynes, B.S. L.E. Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthe...

Ep 78: How to Sell Retail To Your Clients 11.12.2023

This episode explores the importance of selling retail to your clients in order to fix your clients skincare concerns. Your esthetic business should have retail be 50-60% of your businesses income.  Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. Start y...

EP 77: Benefits of Being a Business Owner 04.12.2023

This episode explores the beauty business and how many business owners are not using all of the benefits of being in business for themselves.  Start your payroll here: Stephanie Laynes Payroll Referral  Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully...

EP 76: Can Your Clients Give Your Business Money? 27.11.2023

This episode explores the beauty business and how clients may not be able to give your business money the way they want to. If you are struggling with earning income in your business only with services, it's time to look at other income streams. Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic...

EP 75: You Have a $10K Monthly Business 20.11.2023

This episode explores the business of esthetics. Many estheticians have the potential to have $10K monthly business don't know how to get their clients to the number that will give them that. The Cost Per Service Worksheet Link: CLICK HERE Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic busine...

EP 74: How Well Are You Educating Your Clients? 13.11.2023

This episode focuses on the importance of educating your clients for homecare products and services which will automatically solidify the esthetician-client relationship. Its an opportunity to look at your business and focus on things you can change right now! Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing...

Ep 73: Why You Should Be Appreciating Your Clients 06.11.2023

This episode explores the many changes in the esthetic industry and why its important to appreciate your clients. Many estheticians are stuck in the money exchange and the relationship between clients suffers. Interested in joining the   Esthetician Business Community ? Our community of Estheticians will give you an experience of seeing what other esthetic businesses are doing successfully. S...

EP 72: It's Not Slow in Your Business! 30.10.2023

This is episode explores how Estheticians need to communicate with clients more consistently. The ebbs and flows are directly tied to the way Estheticians are communicating with clients. By asking each client their communication preference, this will show clients that you are taking a step towards building that relationship. Client Appreciation Masterclass  will give you a very different pers...

EP 71: Peek Inside the Esthetician Business Community 23.10.2023

This podcast explores the Esthetician Business Community created over 2 years ago just for Estheticians. It's important to surround yourself with successful estheticians who are willing to share the blueprint and how its done! Client Appreciation Masterclass  will give you a very different perspective on appreciating your clients in a big way. This is a public appreciation in simple way to ge...

EP 69: Preparing for the Money 09.10.2023

This episode is about Estheticians preparing for the influx of money into the business. Often many Estheticians prepare for events, holidays, busy season and BF/CM but not for money coming into the business consistently. So when the money arrives and becomes consistent, there is not a plan for investing into the business to sustain and maintain during the slow times. Our conversation will discuss...

EP 70: Growing Outside of Your Comfort Zone 02.10.2023

  This podcast explores how growing outside of your comfort zone is the only way to change your business. There are many benefits of being a small business owner, however many Estheticians don't know how to use all of the financial benefits that are available. Client Appreciation Masterclass  will give you a very different perspective on appreciating your clients in a big way. This is a...

EP 68: You Have to Overcommunicate! 25.09.2023

CLICK HERE to Watch The Weekly News SSS CLICK HERE to  Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses, and the Esthetic...

Ep 67: Asking for What You Want 18.09.2023

CLICK HERE to   Join my Instagram Broadcast Channel CLICK HERE to  Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses,...

Ep 66: Earning Income 247 for Estheticians 11.09.2023

CLICK HERE to Join my Instagram Broadcast Channel CLICK HERE to  Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses, and th...

Ep 65: Where is Your Facebook Group? 04.09.2023

Welcome to the Stephanie Laynes Institute Beauty Business Podcast, where expertise meets entrepreneurship! Join us as we delve into the dynamic world of skincare and beauty with licensed esthetician, Stephanie Laynes. Stephanie, a seasoned professional in the beauty industry, brings her wealth of knowledge and experience to the forefront, sharing valuable insights, tips, and trends that every...

EP 64: Are you STUCK in Your Niche? 28.08.2023

CLICK HERE to  Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses, and the Esthetician Business Community for a full year,...

EP 63: Do You Have the Right Team Members? 21.08.2023

Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses, and the Esthetician Business Community for a full year, you'll have everythi...

EP 62: Esthetician Liability & Lawsuits 14.08.2023

ASCP Insurance Discount Link EP: We are damaging our clients podcast Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax Technique Online Viewing Room, all 14 Stephanie Laynes Institute Masterclasses, and the...

EP 61: Balanced & Burned Out 07.08.2023

Watch my 1 min video onstage with Angela Green my estie-bestie Meet Michelle Valeri  Chinese Medicine Practitioner Meet Joyce Brinton  the Energy Lady   Join us at the Esthetician Summit 2024 Don't miss out on this opportunity to join the Stephanie Laynes Institute Esthetician Business Community and take your business to the next level! With access to the Brazilian Wax&nbs...

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