Stay Paid Podcast

Steve Guilfoile is one of the best relationship builders we've ever met. About a year ago, he and his business partner, Shane Shafer, talked with us about how they successfully built AffordaCare Insurance by providing value to potential customers before ever asking for their business. But as with every business, there were bumps along the way. Listen to Steve's interview to discover why focusing o...

Whether you listen to Sherri Somers for the video marketing strategy she used to launch her career as an insurance agent, the advice she gives her coaching students on finding their purpose, or the unique perspective she has as a woman and mom working in the insurance industry, you will walk away inspired by her story, energy, and resolve. Listen to her interview to find out the video marketing st...

We understand that coming up with what to say in your emails to clients isn't always easy. That's why in this week's Silver Dollar episode of Stay Paid , we encourage you to think about your emails as small chunks of useful information from which you already have stockpiles to choose. We also share five ways to approach these topics and turn them into must-read emails your clients will want to por...

There are many entrepreneurs who have fantastic ideas they want to make real and would jump at the chance to launch a new venture or expand a current business. Unfortunately, they're often held back because they lack the capital needed to make it happen. Brad Blazar, this week's Stay Paid guest, has spent his career getting other people to foot the bill for his ideas. During his interview, he talk...

We want to make things a little better for as many people as possible, so this week's Silver Dollar episode is devoted to helping people help themselves with guidance on how they can improve their mindset. We're not experts, but we are knowledgeable about taking action. We believe taking action is the only way to improve any situation, including creating a more positive mindset. Listen as we share...

In speaking with Katie Day, today's Stay Paid guest, we were struck by her matter-of-fact approach to running her real estate business. Hers is an understated success story. Essentially, it is a tale of an entrepreneur who has built a business by adhering to fundamentally sound principles on a consistent basis. During her interview, she talks about two of these essentials: posting a variety of con...

In this week's Silver Dollar edition of Stay Paid , we suggest five types of technology that real estate agents and, with some modification, all service professionals should add to their toolbox. These technologies will increase your efficiency and, if not already in place, likely point to some areas of your business where you could be more effective. Listen to hear about which of the five types o...

This week's guest on Stay Paid is Letisha Jackson, the CEO of Jackson Insurance Group in Tupelo, Mississippi. Letisha's a 7-figure producer now, but when she started out, she couldn't meet her bills. She had so little that when her husband bought a $1 McDonald's cheeseburger with some found change, they had a huge argument. How she pulled herself up might sound like a hero's story, but Letisha cre...

Downturn, adjustment, correction, shift—whatever you call it, the current real estate market is certainly interesting. During this time, there are agents who are playing a wait-and-see game . . . and that's too bad. In today's Silver Dollar episode, we talk about why right now is the opportune time to double down on four activities you need to start doing today—because when the dust settles, proac...

This week on Stay Paid , we talk with Neema Bardi, the founder and CEO of Atllas, Inc. His mission is to empower agents with technology and innovative business models—and he's delivering big time. In addition to sharing his journey and success as one of the youngest brokers in California, Neema describes the hottest new feature on Atllas's comprehensive dashboard: a free tool for running open hous...

Talking with the people in your sphere or circle of influence is one of the easiest conversations to have if you assume the proper mindset . In this Silver Dollar episode, we illustrate 3 tips for calling your sphere. The first eliminates the #1 reason why people find it so hard to call their sphere. The second enables you to have conversations you and they will enjoy. And the third removes all aw...

Johnny Nitafan may only be 21 years old, but his story and unbeatable drive to simply keep going will inspire anyone who's hit a bump in the road, or perhaps already crashed, and has thought about giving up. After numerous failures, Johnny is crushing it as an insurance agent, having written $125,000 in business in 45 days. During his interview, Johnny tells the incredible story of his journey. He...

Hiring salespeople is one of the most important things business owners do. You need to make sure you put the right people in the seat because if you don't, then you've wasted precious resources and put the future security of your business at risk. Is there a way to be certain that the person you've decided to interview has what it takes when it comes to the close? In this episode, we share the fou...

Jeremias "JMan" Maneiro crushed his first year in real estate with 43 transactions . How'd he do it? By door knocking, pursuing expired listings, and winning over FSBOs. During this week's Stay Paid interview, Jeremias shares his advice for prospecting and creating videos that have won him thousands of followers on social media. Listen and hear why adversity in the market can be a boon to the prof...

In 2004, Google implemented local SEO to give local companies a shot at competing with their national competitors. If a search indicated a geographic intent such as a search for a real estate agent, restaurant, roofer, plumber, or doctor, Google and other top search engines made local results more visible to users. In today's Silver Dollar episode, we're talking about why local SEO is important to...

We're super excited because not only is this Silver Dollar episode of Stay Paid airing on Halloween, it's also our 400 th episode! Today, we discuss the four critically important and most lucrative groups of people you need to be calling right now and before the holidays to stand out, reconnect, and set the tone for future calls and business in the coming new year. Be sure to check out our show no...

Some of the most critical information you can have about your industry and your own local market is what your competitors are doing. After all, if they're pulling prospects away from you, then you'd like to know how they're doing it so you can plan your counteroffensive! In today's Silver Dollar episode, we're describing 6 awesome tactics you can use to spy on your competition to figure out what m...

This week, Sean Carpenter joins the Stay Paid pals to discuss the changing real estate market, the various ways agents can effectively reach out to their clients, and what goes into building a high level of trust among clients and prospects. Hear Sean talk about why the clients you've served in the last 12 months (LTM) are your best source of new deals and commissions, how to promote the six chann...

You know how important building a rapport with a potential client is—fail at this, and the chances of moving forward are close to none. And critical to being able to build a good rapport is making a positive first impression . In today's Silver Dollar episode, we share information we've gathered about how first impressions work in the brain, what people are judging in those first moments of meetin...

Receiving gifts is something that many clients expect around the holidays—we're simply conditioned to it. But it makes it hard for a business to stand out, which is a big part of why organizations send gifts in the first place. In today's episode, we're speaking with John Ruhlin, author of Giftology , about how you can use meaningful gifts to build strong relationships and leave lasting impression...

It's so easy for those who work on commissions to focus on what's important to them: making the next sale, pushing the features and benefits, and overcoming objections. It's also easy to understand why it happens: making the sale is what pays the bills. But as we discuss how to build rapport with leads and prospects, the key to making more sales is to stop thinking about making the sale. In today'...

Many professional real estate agents start their careers by joining a team. After a few years, they might build their own team. Typically, these agents are associated with big-box brokers. This week's guest is Tim Garrity, and he took a different route. Tim wanted to run things his way. Listen to the episode and discover: The strategy Tim used to build his client base and grow from 10 to 40 agents...

Today, we're sharing a story about what happened at our company, ReminderMedia, a while back and how Luke (our president) missed a few things about leadership that quickly led to 17 salespeople quitting. If you can take something valuable away from our story, then airing our dirty laundry will have been worth it. When you listen, you'll discover the 4 pillars of leadership leaders must uphold to e...

John G. Miller, the author of QBQ!: The Question Behind the Question and this week's guest on Stay Paid , reports that the #1 problem facing corporate America—according to the people in corporate America—is a lack of personal accountability. However, the real problem (as John sees it) is that very few people associate the word personal in personal accountability with their own person. Seems that w...

When you consider that 70% of consumers use the business they think of first , you quickly realize that it's imperative for service professionals in all types of industries to do what they can to mitigate the risk of being forgotten. In this episode, we briefly talk about how memory and forgetting work, and then go through 7 traits and behaviors that researchers say will make you more memorable.  ...