State of Streaming

State of Streaming Podcast

News EN ↓ 29 episodes

Covering the topics, trends, people, and acquisitions shaping Streaming TV.

Author

State of Streaming

Episodes

How To Build a Winning Ad Stack and Educate Your Sales Team with Jean Carucci, the Streaming Strategy Scholar 20.11.2025 31:02

Have a question? Send us a text! In this episode of the State of Streaming podcast, Tim Rowe hosts Jean Carucci , "The Streaming Strategy Scholar" and Principal @ Carucci Consultants . Our conversation centers around what it takes for Streaming TV publishers to win, focusing on the essential ad products needed to compete, strategies for balancing programmatic dollars and direct sales, an...

How To Connect Measurement and Local Connected TV Advertising with Albert Alvarez, CEO at The Mediam Group 13.11.2025 27:51

Have a question? Send us a text! In this episode of the State of Streaming podcast, Tim Rowe hosts Alberto Alvarez , the Chief Executive Officer of The Mediam Group . Our conversation centers around the gap between how we consume media and how we activate advertising in the rapidly shifting streaming landscape, particularly in the realm of connected TV (CTV). Here are three key takeaways from our...

How To Layer Local Linear Sports Advertising and Streaming TV with Shelley Stansfield, Co-founder of Centriply 06.11.2025 25:04

Have a question? Send us a text! In this episode of the State of Streaming Podcast, Tim Rowe hosts Shelley Stansfield , co-founder of Centriply , a tech-enabled agency that specializes in media buying and ad tech development. Our conversation explores the current landscape of local linear sports advertising and how it can be layered with streaming TV targeting and measurement. Here are three key...

How Streaming TV & Household Measurement Work with Jon Schulz, CMO at Viant 30.10.2025 27:39

Have a question? Send us a text! In the inaugural episode of the State of Streaming podcast, Tim Rowe hosts Jon Schulz , the Chief Marketing Officer at Viant , a pioneering buy-side platform in the streaming TV and digital advertising space. With a rich history dating back to 1999, Viant has been at the forefront of ad tech, particularly in connected TV (CTV) since its early days in 2011 when it c...