Burkland

Startup Success: A Podcast for Founders & Investors

Business EN ↓ 148 episodes

On Startup Success, we discuss what’s working right now for scaling founders and investors... You’ll hear interviews with founders and investors who have compelling stories to share, new trends, and conversations from thought leaders and experts who have walked the walk. Each episode will dig into a crucial area of startup success: finance, entrepreneurship, fundraising, hiring, marketing, sales, and operations to help your startup or portfolio company scale.

Author

Burkland

Category

Business

Podcast website

burklandassociates.com

Latest episode

Jun 30, 2026

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Episodes

What NOT to Do in Your Startup with David J. Muchow, author of “The 7 Secret Keys to Startup Success” 10.08.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we are joined by David J. Muchow , the author of “The 7 Secret Keys to Startup Success” and Managing Partner at Muchow Law , a firm providing expert legal counsel to startups and other specialized clients. Join us as we discuss how to avoid what David refers to as startup suicide. David shares some of the s...

Global Hiring & Onboarding Solutions for Startups from Dan Westgarth, COO at Deel 27.07.2023

With 2,800 employees in over a hundred different countries and more than $300M in ARR, Deel is an incredible success story. We were thrilled to have the opportunity to sit down with their COO, Dan Westgarth , for this episode of Startup Success. Dan shares his insights on global hiring and onboarding strategies, as well as best practices for building a successful team and maintaining a strong comp...

A Branding & Marketing Roadmap for Startups Chris Kirsch, Co-Founder and CEO at runZero 13.07.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we sit down with Chris Kirsch , Co-Founder and CEO of runZero , a comprehensive cyber asset management solution. Join us as we discuss the challenges and benefits of branding your startup for a better product-market fit, funding, and scaling strategies. Chris also shares practical, real-world tips on the fi...

Optimizing Customer Acquisition for Startups with Scott Stouffer, CEO and Founder of scaleMatters 29.06.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we are joined by serial tech entrepreneur Scott Stouffer , CEO and Founder of scaleMatters , a go-to-market optimization platform that helps B2B startups fix inefficiencies in their revenue acquisition funnel. Join us as we discuss the importance of creating an Ideal Customer Profile (ICP) and honing your m...

How Startups Can Leverage the Power of LinkedIn for Growth with Justin Rowe, Founder and CMO of Impactable 15.06.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we are joined by Justin Rowe , Founder and CMO of Impactable , a Linkedin Ads Agency that specializes in Linkedin Marketing for B2B companies. Join us as we discuss using LinkedIn effectively as a marketing platform. Justin shares his insights on: What sets LinkedIn apart from other social platforms Effecti...

Using Demand Generation to Drive Revenue & Growth at Startups 01.06.2023

Startup marketing expert Scott Gelber joins us for an in-depth discussion on how startups can use demand generation and account-based marketing to ramp their revenue pipelines. Scott is the founder of SRG Marketing, a digital marketing and HubSpot agency that helps B2B startups drive revenue and growth with customized demand-generation strategies. We cover: What is demand generation, and how can i...

Derisking & Other Critical Insights for Startup Founders with David McFarland, Founder and CEO at Coterie 18.05.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we are joined by David McFarland , Founder and CEO of Coterie , an InsurTech company that simplifies commercial insurance for small businesses and startups. David shares insights for startup founders on: How to derisk your business The importance of surrounding yourself with smart people and building a trus...

Tips on Managing Risk from a Startup Veteran & Angel Investor with Adam Nash, CEO and Co-Founder at Daffy 04.05.2023

In this episode of the Startup Success podcast, host Kate Adams welcomes Adam Nash , the CEO & Co-Founder of Daffy , a not-for-profit platform that empowers people to be more generous more often. Adam discusses various topics related to entrepreneurship and angel investing. He shares his valuable insights on risk management and provides lessons for early-stage founders. Additionally, he delves...

The Playbook for Companies Looking for M&A Solutions with Lowell Ricklefs, Founder and Managing Partner of Traction Advising M&A 20.04.2023

Welcome to another episode of Startup Success , a podcast for founders and investors. Today we are joined by mergers & acquisitions expert Lowell Ricklefs. He shares his insights on the key factors that founders looking for an M&A solution should consider. Lowell also explains the playbook of a typical M&A process and does a deep dive into M&A strategies for SaaS companies. Lowell...

The Very First Step to Startup Success with Amy Volas, Founder and CEO of Avenue Talent Partners 06.04.2023

Today we dive into what it takes to build a successful startup and discuss why recruitment is such an integral part of the process. We’re joined by the fantastic Amy Volas , Founder and CEO at Avenue Talent Partners . Amy helps SaaS startups grow their businesses by hiring the right revenue leaders. Amy is also the Founder of Better Together with Amy Volas , the Co-Founder of Thursday Night Sales,...

Growth Strategies in a Turbulent Market with Keith Putnam-Delaney, Co-Founder and CEO at Primer 23.03.2023

Today we are joined by Keith Putnam-Delaney , Co-Founder and CEO of Primer , a hyper-precise lead generation and targeting platform for B2B marketers. Keith shares his insights on sustaining growth in a down market and discusses how customer-centricity can be a positive growth driver. And he mixes in some valuable tips for prospective founders. This episode of Startup Success is handcrafted by our...

Inside Retool's Success - Growth, Pricing, Onboarding and Using Feedback 07.03.2023

In this episode, Kate Adams is joined by Sid Puri , the Head of Growth-India for Retool . Sid takes us through how Retool achieved hyper levels of growth and product adoption and his experience scaling a team from 5 to 300 employees. The conversation is packed with practical advice for startup founders on how to create a successful go-to-market strategy and much more, including: -- How to reach ne...

How to Leverage Your Network for Funding & More: Plus the Scoop on Techstars 21.02.2023

Unlock the secrets of using your network to supercharge funding, new prospects and growth with this episode of Startup Success! Our guest this week is John Hill , Evangelist at Techstars . John shares his expertise on how founders can build and leverage their network — real actionable advice for startup founders. We'll also hear what Techstars looks for in a startup as well as John’s advice for fo...

PR for Your Startup — Everything You Need to Know 07.02.2023

Want to know the secret to getting your startup noticed by big publications and industry media sites? You’re going to need Public Relations. In this episode, Nicole Osmer , CEO of Health+Commerce , shares expert advice for startup founders. From creating a strategy to crafting messaging, building relationships with reporters, and handling crisis communications, this episode is packed with actionab...

A Founder’s Candid Advice on Fundraising, Making Pivots and Using Your Network 24.01.2023

Today's guest, Krish Ramineni , Co-Founder and CEO at Fireflies.ai and a 2022 Fortune 30 under 30, joins us with his candid advice and insight gleaned from ​his success scaling Fireflies.ai - including two highly successful fundraising rounds. We discuss the importance of knowing when to pivot your ideas and how to use setbacks as feedback. We also delve into the value of discipline in fundraising...

Built to Scale: The Best Optimizations for Startup Founders 10.01.2023

As a Founder, it’s easy to get lost in the day-to-day chaos of growing your startup. Often, you end up taking shortcuts and sacrificing the well-being of yourself and your team — to the detriment of your company as a whole. Our guest today, AJ Yawn , Founder & CEO at ByteChek shares detailed suggestions on how to build a strong company culture and how you, as a founder, can optimize your menta...

A Look at the Critical Priorities for Early Stage Startups and Tampa's Startup Boom 20.12.2022

In today’s episode, Lakshmi Shenoy , CEO of Embarc Collective , joins us to discuss the critical areas early-stage startups must pay attention to for success. Lakshmi makes a strong case for listening to data and why starting a company is similar to a scientific experiment. Lakshmi also shares how founders are tapping into Florida's economy to start and grow their companies and how Embarc Collecti...

Founders - How to Stay Focused on the Path to Success 06.12.2022

As a Founder, staying focused is key to achieving your startup’s success. In today’s episode, Kirin Sinha , Founder, and CEO, at Illumix , joins us to discuss how Founders can stay focused on their product, team and path and not get distracted by the ever-changing macro-environment. Join us as we discuss: How to work through and test your product hypothesis as a Founder Today’s challenging macro e...

Hardware Startups - How to Overcome Challenges and Capitalize on Advantages 29.11.2022

Today’s guest Dan White , the Co-Founder, and CMO at Clean Crop Technologies joins the show to discuss how he has overcome the challenges hardware startups face by finding product fit early and owning the manufacturing process. This episode is a must-listen for anyone involved in a hardware startup. Join us as we discuss: Challenges for hardware startups and how to solve for them including product...

Inside a Startup’s Success - From Funding to Product Fit 22.11.2022

Rithvik Venna , Co-Founder & COO at OROS and member of the Forbes 30 under 30, joins us to discuss how a climb up a mountain in the Swiss Alps inspired a major change in outdoor apparel which led to groundbreaking innovation in material technology. OROS used Kickstarter to gather initial funding and test their concept and then went on to raise a successful seed and Series A round, and non-dilu...

The Benefits of Employee Feedback Loops: Team, Culture and Productivity 15.11.2022

Creating a healthy work environment is vital to building a successful startup. A key part of that is empowering employees by giving them a safe space where they know their voice is heard. Claire Schmidt , Founder & CEO of AllVoices , joins us to discuss the importance of establishing feedback loops for employees. Feedback loops help build strong teams, reinforce cultural values, and improve pr...

How Startups Can Find Product Fit Through Product-Led Growth 08.11.2022

Product led growth drives customer retention and expansion through the value of your product. Today’s guest, Shannon Curran , Director of Content and Brand Strategy at OpenView VC , shares today’s key principles for product lead growth and how to build a community for a competitive advantage. Shannon also discusses who your first marketing hire should be and how to build out your marketing functio...

Our Founder’s Advice — Jeff Burkland on What He’s Learned From Working With Startup Clients & Scaling His Own Company 25.10.2022

It’s a very special 50th episode of Startup Success! Jeff Burkland , Founder and CEO of Burkland joins the show to discuss his in-depth experience working with startups as a fractional CFO and as a founder himself. Jeff shares common mistakes he has seen startup founders make in his consulting work and shares areas that helped with success. As a founder, Jeff also shares how a company’s success an...

Maximizing Benefits & Culture for a Winning Team 11.10.2022

Benefits play an integral role in retaining and attracting employees, but for startups watching their cash runway, providing a strong benefit offering can be challenging. Alex X Frommeyer , Founder & CEO of Beam Benefits , joins us to discuss how startups can maximize their employee benefits within their budget. As a founder who has guided Beam from its early stage through its Series E, Alex a...

Advice for Solo Founders - Everything from Fundraising to Leading a Team 27.09.2022

Solo-founders can face major challenges, but our guest, Nathan Marz, Founder and CEO of Red Planet Labs, shows there are many advantages as well. Nathan has met the challenges with full force. From his days founding and scaling Backtype which was acquired by Twitter, to his success leading Red Planet Labs, he shares lessons learned and some excellent insight and advice for solo founders - and all...

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