STWS
Sports Tech Feed
The Global Sports Technology Podcast delivering you in-depth interviews with the greatest minds in sports tech and innovation. Hosted by Thomas Alomes and presented by STWS - a global leader in sports technology advisory, knowledge and insights.https://sportstechfeed.substack.com/
Be sure to visit the podcast's website and support the creator: stws.co
Where to listen?
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Episodes
High performance meets connected fitness with Troy Taylor, Tonal Strength Institute 25.10.2021 38:01
Troy is the Senior Director, Tonal Strength Institute, a newly formed human performance unit within the connected fitness unicorn Tonal. Troy joined Tonal in June 2021 after six years as High Performance Director for US Ski and Snowboard. In this previous role, he led the interdisciplinary departments that prepare U.S. Ski & Snowboard’s elite athletes toward their journeys to podiums by seekin...
Reimagining Le Tour De France with Peter Gray, NTT Data and Vincent Pereira, A.S.O 11.10.2021 30:43
Peter Gray (SVP, Advanced Technology Group, NTT Data) in conversation with Vincent Pereira (Fmr. Head of Digital, A.S.O / Le Tour de France). Peter is a Senior Vice President within NTT Ltd where he leads the Advanced Technology Group for Sport and is part of the Global CTO Office leadership team. The Advanced Technology Group for Sport conceptualizes, architects and delivers strategic innovation...
Redesigning a Sports Federation From The Ground Up with Rocky Chow, Hong Kong Rugby Union 27.09.2021 37:42
Rocky Chow (Chief Commercial Officer, Hong Kong Rugby Union) The HKRU organises the world-renowned Cathay Pacific/HSBC Hong Kong Sevens as part of the HSBC World Rugby Sevens Series, as well as a thriving domestic competition and multi-layered Community Foundation programme that supports positive change in society through sport. More Episodes: https://sportstechworldseries.com/podcast
Unpacking the explosive growth in tech across fitness, wellness & health with Anthony Vennare, Fitt Insider 13.09.2021 28:22
Anthony Vennare is the Co-Founder of Fitt Insider a newsletter, podcast & investment fund covering the business of fitness and wellness. He's an accomplished founder, fitness professional and former U.S Marine. More episodes: https://sportstechworldseries.com/podcast
Building revenue generating partnerships in Esports 30.08.2021 37:38
Industry expert panel discussion from the 2020 Australian Sports Innovation Week. Chris Smith (Founder & Director, Big Esports) Stefy Bau (Co-Founder & Director, Init Esports) Xiao (Sean) Zhang (CEO & Co-Founder, Talon Esports) Felix LaHaye (Founder, United Esports) https://sportstechworldseries.com/podcast/
Can data tell if sport sponsorship changes what fans think, feel and do? Dr. Kirk Wakefield, Wakefield Research Partners 16.08.2021 36:22
Dr. Kirk Wakefield is the founder and Chief Research Officer of Wakefield Research Partners, a research firm measuring partnership and brand impact for over 20 pro teams. He is also the Edwin W. Streetman Professor of Retail Marketing at Baylor University, where he is the Executive Director of the Sports Strategy & Sales (S3) program and author of the book Team Sports Marketing. Kirk is...
The role of consumer brands in driving innovation with Dr Tom Waller, lululemon 02.08.2021 34:47
Dr. Tom Waller is the Senior Vice President, Advanced Innovation and Chief Science Officer at lululemon athletica inc. In 2012 Dr. Waller founded Whitespace, lululemon’s internal R&D and ideation group in 2012. In this group Tom heads up a team of 30 creative innovators and R&D experts spanning the fields of science, technology, engineering and materials with a common focus of inventing th...
Sports tech investment & growth insights from a DraftKings Board Member with Steve Murray, Revolution Growth. 19.07.2021 40:15
Steve Murray is Managing Partner at Revolution Growth, the Washington DC-based investment firm that has invested nearly $1 billion in growth-stage companies. In 2016, Revolution Growth invested in DraftKings and Steve joined the board. In April 2020, despite a temporary shutdown among major sports leagues, DraftKings debuted on the public market through a three-way SPAC merger with Steve working c...
How fan engagement drives revenue with Brian Matzat, Portland Trailblazers & Lenny Goh, Tradable Bits 05.07.2021 35:51
Brian Matzat | Director of Digital Innovation | Portland Trail Blazers Brian Matzat enters his seventh season with the Trail Blazers and Rose Quarter as Director of Digital Innovation. Matzat is responsible for the advancement of digital strategy by enhancing digital experience and leading development of new digital products for the organization. Prior to his time in Oregon, Matzat earned his Bach...
Engaging a diverse & distributed fan base with Fredda Rodriguez, Concacaf 21.06.2021 30:40
Fredda Rodriguez joined Concacaf 3 years ago as the Head of Digital & Emerging Technologies to oversee the Digital and Emergent technologies department, including digital platforms, product development, digital marketing, content strategy, innovation, and all digital revenue generation activities linked to Concacaf tournaments and events. Concacaf (the Confederation of North, Central America &...
National Governing Bodies bouncing back from the pandemic with Phil Andrews, USA Weightlifting 07.06.2021 44:41
Phil Andrews was appointed Chief Executive Officer of USA Weightlifting in April 2016, having held the post on an Interim basis since December 2015. With responsibility for overseeing the strategy and operations of the organization, he has helped to transform the sport overseeing a complete change of culture within the sport which has seen membership in the United States almost treble since he too...
Creating immersive fan experiences across the physical / digital divide with Greg Harvey, The Famous Group 24.05.2021 44:31
Greg Harvey is the Chief Innovation Officer for The Famous Group. In this role, he's led the transition of The Famous Group from a traditional creative services company into a forward-thinking creative services technology business that develops and owns several software platforms and solutions. These platforms include Vixi a real-time social display application powered by Unreal Engine, Virtual Se...
How the LA28 Olympics are embracing innovation with Zaileen Janmohamed, U.S. Olympic & Paralympic Properties 10.05.2021 40:39
Zaileen Janmohamed is SVP, Partnership Development & Innovation, Commercial at the U.S. Olympic & Paralympic Properties. She's a passionate leader with a wealth of holistic experience on the brand, agency and property sides of the sports marketing business. As the USOPP’s head of partnership development & innovation, Zaileen works at the intersection of sales and partner management and...
Gameday app experience driving fan engagement & revenue in college athletics with Sue Thaden, From Now On & David Pillen, Rice University 26.04.2021 35:54
This week we're joined by two guests: Sue Thaden (CEO, From Now On) & David Pillen (Assistant AD, Marketing) Rice University. Sue Thaden is founder and CEO of From Now On (FNO). The FNO vision is to be the community engagement platform for sports and events. After five years in the market, FNO now offers Fan X, a mobile engagement solution serving over 90 US colleges, high schools, teams, venu...
Innovation powering golf’s future with Andrew Macaulay, Topgolf 12.04.2021 29:02
Andrew Macaulay is the Chief Technology Officer at Topgolf where he leads the development of innovative ways to experience and grow the game of golf – in-person, virtually and digitally. As a self-proclaimed golf lover, Andrew works to introduce new audiences to the game through technology. Prior to Topgolf, Andrew served as CIO at WesTower Communications, a leader in the cell tower construction a...
Crossing the physical / digital divide with Jean-Baptiste Alliot, Advisor, UEFA Innovation Hub & Chief Strategy Officer, La Source 29.03.2021 36:28
Jean-Baptiste has worked in the sport industry for the past 10 years across multiple positions which lead him to drive the innovation strategy within UEFA and set-up the UEFA Innovation Hub. This delivers high-quality innovation programmes to address UEFA’s needs in delivering the 2019–24 UEFA strategy, through new partnerships and diverse collaborations with a wide range of stakeholders (includin...
The inaugural Comcast Sports Tech Accelerator cohort with Jenna Kurath, VP, Startup Partner Development & Head of SportsTech 15.03.2021 42:30
Jenna Kurath serves as Vice President of Startup Partner Development overseeing partner relations and resource management of Comcast SportsTech – a multi-stage accelerator focused on developing and investing in the world’s next great sports technologies and The FARM – an innovation hub supporting early-stage startup founders. In this role, Jenna is responsible for leading strategy for both acceler...
Sports Tech Opportunities In LATAM with Ricardo Mazzucca, Arena Hub 01.03.2021 28:08
Ricardo Mazzucca is CEO of Arena Hub. Located within Allianz Parque, Sao Paulo, in an area of 4,000 m² with a capacity for more than 1,000 people, Arena Hub is the largest center for sports innovation in Latin America (LATAM). The Hub seeks to develop the sports, media and entertainment industries generating social and economic impact. Before Arena Hub, Ricardo worked for 20 years as the Sports Ma...
Pivoting in High Performance through the ‘New Normal’ with Dr. Markus Deutsch, Fusion Sport 15.02.2021 31:25
Dr. Markus Deutsch is the Co-Founder & CEO of Fusion Sport. Markus started his career in High Performance sport after completing a PhD in Physiology at the University of Otago and working closely with the New Zealand All Blacks National Rugby team. In 2003 he co-founded Fusion Sport to pursue the development of sports technology products including their Athlete Management System, Smartabase. W...
Super Bowl LV insights from the NFL’s Official On-Field Player-Tracking Provider with John Pollard, Zebra Sports 01.02.2021 37:23
John Pollard is the Vice President, Business Development at Zebra Sports, a division of Zebra Technologies, the “Official On-Field Player-Tracking Provider for the NFL”. John leads the company’s team engagement efforts with the NFL, NCAA, as well as other sports around the world. In addition to his management responsibilities, John continues to work directly with the league and team personnel. Thi...
Making sports broadcasts social through co-viewing experiences with Paul Bojarski, Sceenic 18.01.2021 43:44
Sceenic Watch Together white-label software solution (SDKs & APIs) power the world’s best co-viewing experiences for broadcasters, Leagues and OTT vendors, allowing users to share their favourite content with family and friends on their own platforms. Their clients include LaLiga, WeLoveGaming eSports and BT Sport among others. Paul Bojarski started his first company Skipworth, an...
Winning The 2020 NHL Stanley Cup - Resilience And Flexibility In A Time Of Unique Adversity with Mark Lambert, Bay Lightning 04.01.2021 27:20
Mark Lambert enters his ninth season with the Lightning, his second as Director of High Performance and Strength Coach after previous serving as Strength and Conditioning coach. An industry veteran of more than 20 years, Lambert has worked with hundreds of athletes ranging from amateur ranks to the professional tiers as well. With the Lightning, Lambert is responsible for overseeing all planning f...
Where to now? Sports investment trends into 2021 with Michael Broughton, Acceleration Equity 20.12.2020 45:24
A leading sports marketing technology and investment expert Michael Broughton is currently Partner at Acceleration Equity, a sports-focused equity investment firm. Previously, Michael led the Technology Strategy for FIFA holding the strategic relationship with the big data and tech companies globally. Additionally, he was responsible for the investment strategy within the organisation and supporte...
Building a High Performance program from scratch with David Tenney, Austin FC 14.12.2020 37:33
David is the inaugural High Performance Director of Major League Soccer Expansion club Austin FC. David joins Austin FC after three years as the first High Performance Director for the NBA’s Orlando Magic. During David’s stewardship of the Magic’s high performance department, the team made back-to-back playoff appearances for the first time since 2012. Prior to this David spent nine seasons with t...
Investor perspectives on trends & opportunities in the sports tech investment landscape 07.12.2020 35:53
Our panel of specialist investors: Meredith McPherron (CEO & Managing Partner, DRIVE by Draft Kings), Jay Adya (Elysian Park Ventures) and Lance Dietz (Principal, KB Partners), share their expertise on what areas in sports tech and connected fitness they think will take off over the next few years, what they think is most overblown and what advice they have for startup founders looking to buil...
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