George McNeilly

Sports Business Update

Sports EN ↓ 91 episodes

Sports Business Update with George McNeilly takes you behind the curtain for a deeper understanding when sports and business intersect. George is managing partner of McNeilly Communications, a trusted advisor devoted to the unique public relations and alliance development needs of each brand we represent. We provide innovative solutions that generate the media coverage, awareness and partnerships that businesses need to differentiate themselves in today’s crowded marketplace. McNeilly's career includes more than a decade as a award-winning national sportscaster covering four Olympics and eleve...

Be sure to visit the podcast's website and support the creator: www.SportsBusinessUpdate.com

Author

George McNeilly

Category

Sports

Latest episode

Jul 7, 2025

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Episodes

1993, The Year in Sports with NBC's George McNeilly 06.09.2020

A fast-paced half hour that looks back on the year that was.

1994, The Year in Sports with NBC's George McNeilly 06.09.2020

In a year where it seemed that more news came from off the court, field and ice, we take listen to the sounds that made 1994 a most memorable year in sports.

1995, The Year in Sports with NBC's George McNeilly 06.09.2020

A look back on 1995, The Year in Sports

1996, The Year in Sports with NBC's George McNeilly 06.09.2020

A look back on all the excitement that was 1996, The Year in Sports.  Triumph, tragedy and our togetherness at the Summer Olympics in Atlanta, Michael Jordan and the Chicago Bulls win a 4th NBA Championship, Evander Holyfield joins Muhammad Ali as the other boxer to reclaim the Heavyweight title three different times, Joe Torre and the New York Yankees win the World Series, Dallas won the Super Bo...

A look back at the biggest and best in radio sports hosted by Jim Bohannon 04.09.2020

Am still searching for an interview we did with Tom Seaver upon his induction into Cooperstown and came across a sales demo we produced during my time with Westwood One. Here's some background for those who don’t follow media closely.  In the late 80’s, then a mostly music driven programming distributor, WW1 acquired the venerable Mutual Radio Network, longtime home of Notre Dame Football as...

1992, The Year in Sports with NBC's George McNeilly 04.09.2020

Relive the year in sports that was 1992 as the Dream Team strikes Basketball Gold, Magic Johnson wins the NBA All Star MVP in his comeback from an HIV Diagnosis, Toronto's Blue Jays are World Series Champions, Mike Tyson is convicted of rape, The Chicago Bulls and Duke University are the kings of men's basketball, Richard Petty retires as NASCAR's Winningest Driver and so much more.

It's the 25th Anniversary of Cal Ripken, Jr's Claim to Baseball Immortality 04.09.2020

September 5th, 1995  (Baltimore, MD.) Cal Rikpen Jr. played in his 2,130th consecutive Major League Baseball game and helped the Baltimore Orioles defeat the California Angels, 8-0, in front of 46,804 at Oriole Park at Camden Yards.  Sports Business Update Host George McNeilly was there for NBC and shares some of the atmosphere from the night the ironman record of Yankees Legend Lou Gerhig was mat...

Partnership Activation in Minor League Baseball During the Pandemic 29.07.2020

Today on Sports Business Update we discuss partnership activation in sports.  With so much emphasis on our new normal with the pandemic including no fans at events, teams and players working in a so-called bubble and revenues lost, we thought it would be interesting to speak to a leader in minor league baseball. Our guest is Sarah Leo, Director of Partnership Activation for the Macon Bacon on the...

Taking you inside the NBA campus (bubble) at Walt Disney World in advance of play resuming 16.07.2020

The much-anticipated resumption of the NBA season is set for July 30. We have not had a game since March 11 when the league went on hiatus because of the coronavirus pandemic.  Early last month, the NBA's Board of Governors approved a competitive format with no fans on site to be entirely hosted at Walt Disney World where a bubble has been created for each of the 22 teams who made the cut bas...

Behind the Scenes at Orlando's Shingle Creek Golf Club 09.07.2020

Arnold Palmer's legacy is alive and well at the Rosen Shingle Creek Resort in Orlando.  The 18-hole Shingle Creek Golf Club is a championship course designed by Arnold Palmer Design Company. Golfers can enjoy stunning views of the natural landscape while teeing it up to extra-long par 4s and par 5s, while facing a variety of shot-making opportunities along the way.  Today on Sports Business U...

Tour Edge Golf - Diamonds Go Forever 19.06.2020

Some of the most forgiving golf clubs you will ever own, and at a great price.  Today Sports Business Update introduces you to Tour Edge and the EXS Exotics line of drivers, woods and irons. Host George McNeilly goes one on one with its founder and president David Glod

Will the 2020 Ryder Cup Be Canceled Due to the Pandemic? 17.06.2020

Today on Sports Business Update, we hear from PGA TOUR players Rickie Fowler and Jim Furyk on competing for the second week in a row with no fans in attendance as action shifts to Hilton Head, South Carolina. Furyk, a former Ryder Cup Captain and current Vice Captain to Steve Stricker for Team USA, speaks in depth about whether or not we will have the biannual event as scheduled for September due...

The PGA TOUR Returns from Pandemic Hiatus 10.06.2020

Host George McNeilly previews the Charles Schwab Challenge.  It's the first full field, PGA TOUR event since cancellation of the Players Championship three months ago.  In this report, you will hear from Rory McIlroy, Brooks Koepka, Harold Varner, III and defending champion Kevin Na.

July's 50th Anniversary John Deere Classic Is Canceled Due to Pandemic Concerns 29.05.2020

Because of the continuing COVID-19 restrictions around events and public gatherings in the surrounding area, the 2020 John Deere Classic has been canceled.  Today SBU Host George McNeilly has an exclusive interview with Tournament Director Clair Peterson. Peterson says tournament will, however, continue its commitment to the 2020 Birdies for Charity campaign, including a promise to deliver at leas...

A return to playing golf during the pandemic 20.05.2020

Celebration Golf Club in Kissimmee, Florida is a must play experience.  Today Sports Business Update host George McNeilly goes one on one with John Bixler, Vice President and General Manager of Celebration Golf Club and Florida Elite Golf and Travel. As you would expect, Bixler and his team have developed and instituted protocols with player safety as their number one priority for the guest experi...

One on One with Deere and Co. Board Chairman Sam Allen 10.05.2020

In July, 2020, the John Deere Classic prepares to celebrate the 50th anniversary of the PGA Tour's annual visit to the Quad Cities, Host George McNeilly shares a one on one interview conducted at TPC Deere Run.   This feature program was packed with insight into sports marketing, sponsorship, golf and even some artificial intelligence.   This episode of SBU was recognized for excellence at th...

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