Speaking Your Brand: Public Speaking Tips and Strategies

We’re wrapping up our series on how marketing is changing and new approaches you can take to more effectively connect with your audiences and prospective clients.  This episode is all about getting PR and media, which can be an important element of your visibility. Have you ever seen someone you know featured in a television news story and wondered how they made it happen?   It’s no secret that pu...

We’re continuing our series on how marketing is changing and new approaches you can take to more effectively connect with your audiences and prospective clients.  Two weeks ago, I kicked off this series on how we’re ditching the traditional hero’s journey framework for marketing and how here at SYB we’re approaching marketing. Last week, I talked to Cara Steinmann about relationship marketing and...

We’re continuing our series on how marketing is changing and new approaches you can take to more effectively connect with your audiences and prospective clients.  Last week, I kicked off this series on how we’re ditching the traditional hero’s journey framework for marketing and how here at SYB we’re approaching marketing. I knew I had to have on as my guest today, Cara Steinmann, for this series....

We’re kicking off a new podcast series on how marketing is changing and what to do now. The rise of AI tools means that endless quantities of decent content can be generated at virtually no cost. This is going to impact social media marketing, SEO, and online advertising. As speakers, content creators, marketers, and entrepreneurs, doing the same things we’ve always been doing isn’t going to work...

As women, we are all too familiar with the societal expectations imposed on us from a young age. Both implicitly and explicitly, we are told how we should look and act and what roles we should embody. This pressure often leads to a struggle for many women, as we try to conform to these external demands while grappling with our own unique identities. But there comes a transformative moment when we...

Fear of failure, fear of rejection, imposter syndrome, self-doubt, vulnerability hangovers, nerves. All of these can cause us to be reluctant to be visible, to put ourselves out there. I’ve certainly experienced all of these throughout my career. Yet, I’ve also experienced the power and transformation that comes from being visible not only to others but also to myself. My guest is Bibigi (Bibi) Ha...

I’ve been wanting to do an episode since last fall on what’s been going on in Iran with the huge protests by girls and women. This is a fascinating and important conversation about the power of women using their voices and how privileged we are in the U.S. and other democratic countries to be able to use our voices without fears of arrest or death. Last September, a young woman named Mahsa Amini d...

We’re kicking off Women’s History Month here in the U.S. in the month of March.  Of course, we champion and advocate for women every month and every week :-), but I do have some special episodes for you this month, starting with today’s. Last fall, I delivered a keynote address and as I was working on that talk, I was really thinking about what happens as women when we use our voices and the trans...

We are celebrating 6 years of the Speaking Your Brand podcast! To mark this milestone, I invited Diane Diaz, our lead speaking coach, to interview me. I know you’re going to enjoy our conversation! Diane and I talk about: Why I decided to start a podcast The benefits I’ve experienced (both for the business and personally) How my thought leadership has evolved How podcasting has increased my confid...

We’re going behind the scenes so you can hear how and why to integrate case studies into your presentations. My guest is Cherie Mylordis, who is currently in our  Thought Leader Academy . Cherie and I have been working on her signature talk using our Signature Talk Canvas® framework (based on 3 acts). In this episode, Cherie and I talk about: Her thought leadership message and framework around a n...

When ChatGPT came out at the end of 2022, one of the first industries to be instantly impacted was education. There were a lot of articles written bemoaning ChatGPT and schools announced they were banning the tool because students could use it to very easily and quickly write papers. Sure, there will always be students who want to find a way to do less work.  But, what if there’s a way that A.I. t...

We’re continuing our new podcast series on A.I. with my conversation with startup founder Dr. Elena Mechik. Elena was inspired after spending two months in the Brazilian rainforest to use technologies like blockchain and A.I. to provide transparency and accountability to solve challenges of the past using the technologies of the future. In our conversation, Elena and I talk about: How she’s using...

Get ready for a fun episode where I share how I’ve been using A.I. tools like ChatGPT and image generators like Midjourney and DALL-E. You don’t have to be a techie or tech savvy to start trying them out. The key to thriving in the age of A.I. is to be proactive and adaptable. By embracing the technology, developing relevant skills, and staying informed, you can position yourself to take advantage...

This is the first episode in a new podcast series on A.I. (artificial intelligence) and what that means for us as entrepreneurs, content creators, speakers, and thought leaders. In the next few years, it’s very likely that up to 90% of the content we see online will have been artificially or synthetically created, from text to photos and images to audio and video. How will we know what’s real and...

In the trends for 2023 episode I did 2 weeks ago, trend #3 was about the return and resurgence of in-person activities and events, which means more in-person speaking opportunities.  (Btw, if you haven’t listened to the trends episode 310 yet, definitely do so. I’ve received great feedback from listeners and I’m going to be talking about each of the trends more in depth in future episodes.) When n...

If you’re a speaker who has in-person events coming up OR if you’re planning an in-person event, you won’t want to miss this conversation. We held our first in-person client retreat speaking intensive in Orlando, Florida, in April 2022 and it was incredible! We brought 12 women together to practice their speaking delivery skills (on a real stage!) and get professional videography they can use in t...

Happy New Year! This is the 5th year in a row I’ve done a trends episode for the start of the year. This may be the most important podcast episode I’ve done to date, as the trends I’m talking about will impact every business and every industry in profound ways, including the rise of A.I. tools; the shift from mass audiences and the attention economy to trust-based audiences and the imagination eco...

I’m taking you behind the scenes to share what worked, what didn’t, and what’s next for us in the areas of speaking, visibility, this podcast, and the business in general. 🎉  What we’re celebrating that went well this year ❌  Things we tried that did not go as well as we had wanted 💡  Larger lessons we’re taking from what worked and what didn’t 🎯  What we’re planning for 2023 I encourage you t...

This is a tour de force conversation about being a woman business owner and how to navigate changes in the economy that we’re all seeing and experiencing right now. My guest is Angela Guice, the founder of an Emmy-award-winning Los Angeles-based production company that has worked with clients like The Walt Disney Company, Netflix, Hulu, BET, Warner Media, NBCUniversal and DreamWorks. Angela and I...

I’m joined in this episode by one of our Thought Leader Academy grads, Heather Hausenblas, PhD. Heather has an impressive background as a health psychology expert, an international award-winning scientist, and a professor of health sciences. We met at an event I spoke at earlier this year and it was perfect timing because Heather had been wanting to make the shift from expert to thought leader. He...

This is a fun and lively conversation about all things speaking, from what to charge to what makes a great TEDx talk to setting long-term goals. My guest is Dorie Clark, who is a keynote speaker, a top business thinker, and a bestselling author.  Dorie has given 4 TEDx talks since 2015. Her most recent one this year currently has over 1.8 million views (!). I’ve been a fan of Dorie’s since reading...

This is the fourth and final episode in our series exploring the four speaker archetypes. (You can discover your archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz .)   Knowing your archetype will help you to: Create more impactful and memorable presentations Market yourself as a speaker using your strengths Try our recommendations to take your talks to the next level In t...

This is the third episode in our series exploring the four speaker archetypes. (You can discover your archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz .)   Knowing your archetype will help you to: Create more impactful and memorable presentations Market yourself as a speaker using your strengths Try our recommendations to take your talks to the next level In this episode...

This is the second episode in our series exploring the four speaker archetypes. (You can discover your archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz .)   Knowing your archetype will help you to: Create more impactful and memorable presentations Market yourself as a speaker using your strengths Try our recommendations to take your talks to the next level In this episod...

This is the first episode in our new series exploring the four speaker archetypes. (You can discover your archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz .) Knowing your archetype will help you to: Create more impactful and memorable presentations Market yourself as a speaker using your strengths Try our recommendations to take your talks to the next level In this episo...