Sound Connections

Meet Mischa Sigtermans, founder of Stagent, as he explains how he combined his passion for music and technology to build a more efficient artist management platform. He talks about turning obstacles into opportunities, creating a straightforward system for booking and managing artists, and dealing with the complex nature of the music industry. Hear his insights on the importance of user-friendly d...

Join Svitlana Pozniakova, founder of Nexro, to explore how data and AI are changing the way artists plan their careers. She describes her path from Ukraine to Norway, the shift from a royalty exchange platform to predictive analytics, and why data-driven insights matter for independent artists. Learn how Nexro helps safeguard and support creators in a rapidly evolving music industry. Highlights: I...

Gain first-hand insight into performance rights as Linda Bloss-Baum, an experienced advocate in the music industry, breaks down the realities of terrestrial radio, digital royalties, and shifting legislation. Follow her path from Capitol Hill to SoundExchange, where she’s worked to ensure fair compensation for sound recording copyright owners. Hear how milestones like the Digital Millennium Copyri...

This is how artificial intelligence is transforming the music scene as Drew Thurlow, whose résumé spans from the Boston Red Sox to Warner Music Group and Pandora, draws on his varied experiences. Gain insights into how technology intersects with music and the critical role AI plays in shaping the industry’s future. Highlights: AI's influence on the music industry's transformation. The future of mu...

Enter Europe’s evolving music-tech sphere with Matthias Strobel, a key force behind MusicTech Germany. Hear about his journey from building a leading organization to uniting vibrant communities and events at the intersection of technology and music. Explore the hurdles and opportunities in this fast-changing industry, the value of strong networks, and the influence of new tech. Matthias also highl...

Venture behind the scenes of Surf, the platform that empowers music creators by connecting them directly with industry buyers. Ken Kobori, founder and former music producer, reveals how his innovative approach reshapes the music scene. Hear about the hurdles he tackled, the value of a strong community, and why transparency and collaboration drive the future of music tech. Highlights: Ken Kobori's...

In the evolving world of music management with Kristiana Sudano, founder of Do Less Management we listen to the story about her Nashville roots to building a cross-border operation that links the Nordics and the U.S., Kristiana shares how she navigates an ever-changing industry. Hear about the obstacles she faced, the lessons she learned, and why bridging cultural gaps is key to fostering genuine...

Step into the world of event innovation as Jørgen Iden, founder of Crescat, recounts his move from classical guitar student to tech entrepreneur. Hear how Crescat addresses real challenges in event planning, fosters collaboration at every step, and pursues an entrepreneurial spirit that’s shaping the industry in Norway and beyond. Highlights: Developing Crescat from a music-based entrepreneurial v...

Take a closer look at how AI is reshaping music as Einar Helde, co-founder of AIMS API, shares his unexpected path into the industry. Discover how advanced data tools are improving music discoverability and boosting audience engagement. Along the way, he recounts the start-up hurdles he had to overcome, the successes that fueled AIMS’ growth, and the forward-thinking vision for blending AI and cre...

Take a closer look at how AI is reshaping music as Einar Helde, co-founder of AIMS API, shares his unexpected path into the industry. Discover how advanced data tools are improving music discoverability and boosting audience engagement. Along the way, he recounts the start-up hurdles he had to overcome, the successes that fueled AIMS’ growth, and the forward-thinking vision for blending AI and cre...

A move from Denmark to Norway sparked a fresh outlook on the Nordic music landscape. Follow the journey behind Capella’s founding in Stavanger, including the cultural challenges faced and the practical methods used to foster creativity and innovation for artists and entrepreneurs alike. Highlights: Overcoming cultural challenges in Norway's music industry. Establishing a successful music venture i...

In this Sound Connections episode, Caroline Ravn opens up about her path through the music industry, from completing influential reports to taking on various roles. She talks about the barriers she faced—especially in the Nordic market—and why she thought about seeking opportunities elsewhere. Caroline also looks ahead, highlighting the changes needed to keep young talent in the music world. Plus,...

Ready to turn up the heat in the music industry?  Meet Jesper Skibsby, founder and CEO of WARM, who turned a single idea into a global radio monitoring service. Hear how he faced funding hurdles, built a committed team, and made real-time radio data available to independent artists, labels, and managers—insights that were once reserved for industry giants. This conversation spotlights the power of...

This conversation explores how Jakob Løkkegaard built W.A.S. Entertainment from the ground up, defying industry doubts and financial setbacks along the way. Hear about his creative approach to management, from forming strategic alliances to promoting equality in the music scene—and gain insight into how one vision can drive lasting change in the industry. Highlights: The beginning of W.A.S. Entert...

In this Founder Series episode, Christian Schultz, CEO of MasterChannel.ai, shares how his AI-powered mastering service is changing the way musicians polish their tracks. Hear about the challenges of creating a tech startup in the Nordics, the importance of a global outlook, and how creativity joins forces with technology. Christian also highlights the choices that have positioned MasterChannel as...

We take a close look at how Hannes Andersson influenced Oeksound, a Finnish company known for shaping modern audio production. Hear about the steps behind their standout plugins, Soothe and Spiff, the hurdles they overcame, and why encouraging creative thinking continues to push the boundaries of sound design worldwide. Highlights: ●  The growth of Oeksound and its influence on the audio industry....

In this Sound Connections episode, Turo Pekari, a familiar face in the Nordic music world, talks about the value of strong connections in the music business.  Celebrated for his networking skills, Turo shares his story and offers valuable insights into networking in the music business. Learn about building meaningful relationships, the impact of innovation, and the role of entrepreneurship in toda...

This is the ambitious story of Timbre with co-founders Jonas Krossli and Kristian Wredstrøm. This candid conversation dives into their bold idea of democratizing music IP investments, the tough realities they encountered, and the hard-earned lessons of resilience. Uncover the vision behind Timbre’s quest to reshape the music business—and learn why even the most innovative efforts can face an uphil...

Discover the inspiring journey of Capella Entertainment’s co-founders, Jonah Bjerga and Moi Sultan, as they share how they built a forward-thinking hub for Scandinavian music. Gain insights into their talent-nurturing philosophy, the importance of supportive workspaces, and the steps they took to redefine industry norms. They also reveal strategies for launching a music venture studio, tackling lo...

How is Web3 reshaping the music industry?  In this Sound Connections episode, Vickie Nauman—founder of Cross Border Works—explains how decentralized technologies are opening new doors for artists, fans, and businesses. Explore the shift from NFTs to next-generation fan engagement strategies, discover the power of token-based communities, and see how virtual worlds are transforming musical experien...

Rasmus Rex unpacks the contrasting user-centric and pro-rata streaming models, shedding light on how these frameworks shape the careers of artists and the broader music ecosystem. Discover the influence of digitalization on streaming platforms, the power of devoted fans, and the economic underpinnings that drive the industry forward. Highlights: Understanding the user-centric vs. pro-rata models....

Explore the unexpected journey of Sondre Pedersen, the accidental founder behind Mintix, a blockchain-based ticketing platform reshaping live events. Hear how a simple idea evolved into a tech breakthrough for the music scene, and learn about the challenges and breakthroughs of launching a startup in an ever-changing industry. Highlights: The beginning and growth of Mintix, a blockchain ticketing...

Stein Bjelland, a global music industry leader and creative expert, shares how to blend artistry with smart business strategies. Drawing from his days as a musician in New York to shaping Norway’s export scene, he reveals proven methods to grow your career on an international stage. Get practical advice for artists, entrepreneurs, and pros who want to excel where creativity and commerce meet.   Hi...

Musical innovator Josh Greenberg discusses how technology and creativity blend to drive the music industry forward. Drawing on his work with global brands like Red Bull and Spotify, he shares the lessons he's learned from life in the studio to influencing corporate music culture. Get ready for a firsthand look at how artistry and tech intersect to shape today's evolving soundscape. Highlights: Cro...

In this first episode, co-founders Jonah Bjerga and Moi Sultan return to share the growth of Capella Entertainment. They discuss how their passion for music led them from bartending to creating a leading Scandinavian music venture studio. Discover how they built a supportive network in a city with limited opportunities and fueled a thriving culture of creativity and entrepreneurship. Highlights: T...