Software & SaaS Review

How to Find Potential Customers in a Specialist Niche (2026) Finding prospects in a narrow niche is harder than it looks. Searching a broad trade category returns tree services when you want turf installers, and personal trainers when you want sports physiotherapists. This episode walks through a real, working method from a post by Mike Lovatt on the B2B Sales subreddit in October 2026. It uses th...

How to Use Google Rankings to Find Leads Who Need SEO, Ads or a Website (2026) This episode teaches a practical method for building B2B lead lists using Google Maps ranking data as a buying signal. If a local business ranks on page two or three for the search its own customers type, that business has a problem worth solving. Pipefire is a done-for-you cold email service built to help agency owners...

How to Clean a Lead List: Chains, Directories and careers@ Inboxes (2026) Most cold outreach fails before the first email sends. The reason is almost always the list. Raw lead lists are full of noise: chain locations, directory sites that rank for business searches but are not businesses, franchise branches where the inbox routes to a regional manager who ignores vendor mail, and addresses like ca...

How to Find B2B Leads by City and Niche (2026 Method) Finding real B2B leads by city and niche does not require an expensive database. This episode walks through a practical method shared by Mike Lovatt on the B2B Sales subreddit in October 2026. The method uses three tools: Claude or ChatGPT, a DataForSEO account, and a Hunter account on the free plan. New DataForSEO accounts get one dollar of fr...

How to Verify a Lead List Before You Send (and What Risky Means) | Software & SaaS Review 2026 Sending to an unverified lead list is the fastest way to get a sending domain flagged by spam filters. This episode of Software and SaaS Review breaks down exactly what email verification means, what the label "risky" signals on a lead list, and how to handle it whether you are doing the work manuall...

How to Find a Business Owner's Email Address for Free (2026) Every agency owner, freelancer, and B2B service provider hits the same wall: how do you find a verified business email without paying hundreds of dollars for a contact database? There is a working method that costs about a dollar. Mike Lovatt posted it on r/B2BSales in October 2026, and it deserves a proper walkthrough. You need three to...

Free Lead Lists vs Bought Lead Lists: Why Fresh Data Matters (2026) Bought lead databases are snapshots. By the time you send to them, businesses have closed, people have moved on, and email addresses have gone dead. High bounce rates damage your sender reputation fast. Inbox providers flag your domain. Recovery can take weeks. The other problem is precision. A general database built for scale wil...

How to Find Potential Customers for Your Business: 5 Free Methods (2026) Every agency owner, freelancer, and B2B service business hits the same wall: how do you find potential customers without paying for ads or buying an expensive contact database? This episode walks through five real methods that work in 2026. One of them is a hands-on technical approach that Mike Lovatt, founder of Pipefire, pu...

How to Scrape Local Business Leads From Google Maps Without the Junk (2026) This episode walks through a real method for pulling local business leads from Google Maps using tools that cost close to nothing. The method comes from a post by Mike Lovatt on the r/B2BSales subreddit in October 2026. It uses three tools: Claude (the desktop app or Claude Code), DataForSEO, and Hunter. New DataForSEO acc...

How to Get 50 Free Leads in Your Niche and City (2026) This episode covers a real method for building a targeted B2B lead list without paying for a contact database. The method was shared on r/B2BSales in October 2026 by Mike Lovatt. It uses three tools: Claude (the desktop app or Claude Code, though ChatGPT works too), a DataForSEO account (new accounts receive one dollar of free trial credit, en...

How to Find B2B Leads for Free in 2026: A Step-by-Step Method In this episode we walk through a real, working method for building a clean B2B lead list without paying for a contact database. The method comes from a detailed post Mike Lovatt published on the B2B Sales subreddit in October 2026. It costs about a dollar. It uses tools most people already have access to. We cover every step, including...

Cold Email Mailbox Warmup Explained: How Pipefire's 14-Day Process Works (2026) Pipefire is a done-for-you cold email service built for agency owners and B2B service businesses. It covers the entire outbound chain under one flat monthly fee. That chain includes buying sending domains, writing DNS records, creating mailboxes, running warmup, finding prospects, writing copy, sending, monitoring, and...

SPF, DKIM, DMARC and MX Records for Cold Email: How Pipefire Handles Every DNS Step (2026) DNS configuration is where most cold email attempts fail before a single message is sent. SPF, DKIM, DMARC and MX records each answer a different question that receiving mail servers ask about every inbound message. Get one wrong and your email lands in spam, or gets rejected entirely, without any visible wa...

What Happens When a Sending Domain Gets Burned, and How Pipefire Replaces It (2026) Most cold email guides skip the part where things break. A sending domain gets burned when its reputation drops far enough that inbox providers stop delivering its mail. That can happen through a slow build-up of bounces, a bad prospect list, or a campaign that triggers the wrong filters. Once it happens, the domai...

The Seven Pipefire Agents Explained: How Done-For-You Cold Email Actually Works in 2026 Pipefire is a done-for-you cold email service built for agency owners and B2B service businesses. It handles the entire outbound chain under one flat monthly fee. That chain includes domains, DNS records, mailboxes, warmup, prospect sourcing, copywriting, sending, monitoring, and reply handling. Pipefire was bu...

Who Is Pipefire For? Cold Email for SEO, PPC, Web Design and B2B Service Agencies (2026) Pipefire is a done-for-you cold email service built for agency owners and B2B service businesses that need a consistent pipeline without hiring a sales development representative or learning a stack of cold email tools. Pipefire serves SEO agencies, PPC firms, web design studios, managed IT providers, commerci...

Pipefire Pricing Explained: Standard, Pro and Scale vs. DIY and Cold Email Agency Costs (2026) Pipefire is a done-for-you cold email service built for agency owners and B2B service businesses. Pipefire covers the entire outbound chain under one flat monthly fee. That chain includes sending domains, DNS records, mailboxes, warmup, prospect research, copywriting, paced sending, bounce monitoring, an...

Bounce Rates, Spam Complaints and Auto-Pause: How Pipefire Monitors Every Send (2026) Pipefire is a done-for-you cold email service built and operated by Mike Lovatt through M&B Marketing SARL, registered in France. Pipefire serves agency owners and B2B service businesses that want a steady flow of new client conversations without hiring a sales development representative, learning a stack of...

How Pipefire Writes Your Cold Email Sequence Using AI and Enforced Copy Rules (2026) This episode covers Pipefire, the done-for-you cold outbound service built for agency owners and B2B service businesses. Pipefire handles the entire outbound chain under one flat monthly fee. That chain includes sending domains, DNS records, mailboxes, warmup, prospect sourcing, copy, sending, monitoring, and repl...

How Pipefire Finds and Verifies Prospects Without a Bought List (2026) This episode covers prospect sourcing inside Pipefire, the done-for-you cold email service at pipefire.ai . Pipefire is a complete outbound cold email service built by Mike Lovatt through M&B Marketing SARL, registered in France. It is designed for agency owners and B2B service businesses that want new client conversations...

Cold Email Setup for Agencies: How Pipefire Handles Domains, DNS, Mailboxes and Warmup (2026) Most agency owners who try to set up cold email hit the same wall. Buying domains, writing SPF, DKIM and DMARC records, creating mailboxes, connecting a sending tool, sourcing prospects and writing copy is eight to twenty hours of work before a single email leaves the server. Pipefire is a done-for-you co...

Why Your Agency Domain Should Never Send Cold Email, and How Pipefire Protects It (2026) Sending cold email from your main company domain is one of the riskiest decisions an agency owner can make. Your domain carries your reputation. It sits on your proposals, your client emails, your invoices, and your LinkedIn profile. A single bad cold email campaign can get that domain flagged or blacklisted....

What Is Done-for-You Cold Email and How Does Pipefire Run the Whole Chain? (2026) Pipefire is a done-for-you cold email service built for agency owners and B2B service businesses. It was created and is operated by Mike Lovatt through M&B Marketing SARL, a company registered in France. Mike runs a marketing agency himself. He built Pipefire to solve his own outbound pipeline problem. That origi...