Robyn Birkin | Online Business Strategist for Women Business Owners
Six-Figure Signature Offers: Audience Growth, Live Launching Tips and Marketing Strategies for Female Entrepreneurs
Ready to transition from 1:1 consulting to a scalable group program but stuck on where to start? Wondering how to simplify your offer suite, launch a digital product, or build your 6-figure business working just 20 hours a week? Welcome - you’re in the right place! The Six-Figure Signature Offers Podcast is the go-to resource for female entrepreneurs, group program leaders and experts who want to work less and make more money by leveraging scalable signature group offers. I’m Robyn Birkin, Marketing and Online Business Strategist, mom of two and multi-six figure business owner. I created my fi...
Author
Robyn Birkin | Online Business Strategist for Women Business Owners
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Feel like you did everything right and your launches still sucked? It's because attraction is everything right now (Ep 146) 07.01.2026 18:36
If your last launch flopped, like, really flopped, and you’re sitting there thinking “What the hell else could I have done?” ... This episode is going to help make sense of what just happened. The truth? You might be trying to fix a demand problem with a launch strategy and that’s never going to feel good. Inside this episode, I’m talking about what’s actually going on when your launch leaves you...
2026 Online Business Predictions (it's all about these TWO words) (ep.145) 16.12.2025 16:49
We can already see the writing on the wall that there are certain things the market is naturally gravitating toward in 2026... In-person events... Live webinars... It's my prediction that there are TWO words that will define everything that works in 2026 (and everything that transcends AI and algorithm dips). Tune in and I feel like it's going to be a massive aha moment. And if you want to learn m...
2025 Wrapped Part 2 (what worked, what sucked and what I'm celebrating in 2025) (Ep. 144) 14.12.2025 45:32
If you're anything like me, you love this style of episodes. Can definitely relate to the year of the snake in my business and can confirm it's absolutely been the rollercoaster and in this episode I'm speaking to what worked, what sucked and what I'm celebrating this year. This is a 2-parter, so make sure you catch the last episode and if you can relate to any of this - please reach out on Instag...
2025 Wrapped Part 1 (what worked, what sucked and what I'm celebrating this year) (Ep. 143) 11.12.2025 45:52
If you're anything like me, you love this style of episodes. Can definitely relate to the year of the snake in my business and can confirm it's absolutely been the rollercoaster and in this episode I'm speaking to what worked, what sucked and what I'm celebrating this year. This is a 2-parter, so make sure you're subscribed. If you can relate to any of this - please reach out on Instagram. I'd lov...
4 things I do to take time off in my online business (and not lose momentum) (Ep.141) 10.12.2025 17:59
In this episode I'm taking you BTS of things I do to take time off in my online business - and not lose momentum... ESPECIALLY during the end of year break when I want to take extended time off, and begin the year with a bunch of recurring revenue. I'm currently accepting applications to work with me in the New Year inside the Peace and Profit Mastermind - if you're an established course creator o...
The secrets behind consistent 5-figure launches (why is nobody talking about these?!) (EP. 140) 18.11.2025 20:43
What you think creates consistent 5-figure launches... and what actually creates them - are two different things. And I guarantee that there are a number of needle-moving elements to a successful 5 and six-figure launch that you're potentially continuing to put on the backburner, and I don't want that for you. In today's episode I'm speaking to 6 things that make for successful launches - and of c...
The best launch strategy for a part-time schedule (EP. 139) 17.11.2025 30:32
Here's why you probably feel burnt out from launches: Your launches don't work You're expecting to launch like the big shots (when that's not even the business you want anyway) So let me share with you in today's episode what it looks like to launch your 1:many offers in 2025 (and beyond) and have launches that support multiple six figures in revenue, while working part-time and minimising launch...
BTS of this year (what's worked, what hasn't and what I learned going into 2026) (Ep 138) 10.11.2025 42:02
Register for my upcoming free training: How to scale from $5k to $20k months in your business (and become an easy breezy group goddess) in 2026 - click HERE to register I very much started this year with a simple plan for the business - which it became very apparent early on in the year, actually wasn't going to be sustainable with the life commitments and type of business I wanted to run. In this...
What SELLS in 2025 - 7 things killing conversions this year (EP. 137) 04.11.2025 32:39
Hellooooo, I'm BACK! So much has been happening behind the scenes and I'll share more in the next epsiode but today I'm diving deep into the BTS of why some service providers and coaches are having incredible launches and best ever revenue years, while others are feeling like things are haaaard. And I'm talking about 7 things that are KILLING conversions this year. P.S. I've also started a little...
My new Signature Offer: work with me in my new 12 month mastermind-esque offer: Scalable Signature (EP. 136) 23.09.2025 14:07
I’ll never forget this one launch. I was camping with my family in a little town with zero signal, and when we drove out the next day, my phone lit up: ping ping ping , sales. All scheduled, all automated, all rinse-and-repeat. And this? This is exactly what I want for you. A business that sells even when you’re offline. A business that feels simple, scalable, and supportive. A business that creat...
Why scaling DOWN is the new shortcut to creating your best ever revenue (and why just one offer can dramatically shift your launch results) (EP. 135) 16.09.2025 23:49
Doors to Scalable Signature are open now (but only for a few more days), and I’d so love to welcome you in. Check out Scalable Signature & join us before the doors close. → Click here to join now
Pro's and Cons: Low ticket? High ticket? Finding the best business model for YOU (EP. 134) 11.09.2025 24:52
Which business model is actually right for you, low ticket, high ticket, or something in between? If you’ve been spinning your wheels trying to figure out the right offer, the perfect program, or the best way to package your expertise so it sells (and sells out)… this episode is the deep dive you didn’t know you needed. Because here’s the truth: any business model can work, but not every model wil...
Pro's and Cons: Evergreen vs Live Launching (EP. 133) 10.09.2025 23:19
You know that moment when you’re so over launching that you just want to flick the “evergreen” switch and never think about it again? Yep, I’ve been there too. And let’s be real, it sounds dreamy: sales rolling in while you’re getting your nails done, picking up your kids, or just taking a nap. But here’s the kicker… it’s truly not that simple. In this episode, I’m breaking down the real pro...
Pro's and Cons: Membership or Online Course (EP. 132) 09.09.2025 40:59
Ever wondered if your next step should be a membership or an online course? If you’ve been spinning on that question, especially as you're trying to scale, simplify and get your time back, this episode is going to help you breathe a sigh of relief. We’re unpacking the real deal on whether a membership or an online course is the best move for your business, and I’m bringing all the data, nuance, an...
80 expressions of interest + 700 challenge registrations with Emma Gentle, EQ Coach (Ep. 131) 07.09.2025 44:37
What does it really take to go from juggling toddlers, late-night work sessions, and shifting business models… to having 80 expressions of interest come through from a few casual Instagram stories and 700 registrations for a challenge? In this episode, I’m sitting down with one of my brilliant mastermind clients, Emma Gentle , and we’re going behind the scenes of her business journey. From leaving...
4 steps to replace your 1:1 revenue with a scalable signature offer (EP. 130) 03.09.2025 23:30
Feeling like you’re crawling to the end of the year? Burnt out from delivering client work and stuck in the cycle of selling your time and feeling like there just never seems to be enough hours in the day to create and launch and do all the things you’re meant to be doing to create meaningful revenue in your business - without it needing you in it all the time? I see you. And I’ve been...
How to find your signature offer 'goldilocks' price (and never want to be accessible again) (EP. 129) 30.08.2025 13:18
So you’ve got an exceptional offer (or the bones of one), but pricing it? Ugh. That’s the part that keeps tripping you up. Because every time you go to name your price, that little voice creeps in: What about the people who can’t afford it? Shouldn’t I be more accessible? I just don’t want price to be a factor. In this episode, I’m blowing that mindset wide open. I’m talking about how underchargin...
7 ways to get more webinar registrations and SELL out your launch (EP. 128) 05.08.2025 21:19
Ever find yourself second-guessing everything in your business? Wondering whether you need a full-on pivot or if this is just one of those itchy moments that come with growth? If you've ever felt misaligned with your offers or like your marketing systems just aren’t hitting the way they used to—you’re so not alone. This episode is here to give you clarity, strategy, and a whole lot of permission....
Pivot your business or hold the line? How I work through feelings of misalignment, offers that no longer work and feeling "itchy" and wanting to make change (EP. 127) 29.07.2025 20:36
Ever find yourself second-guessing everything in your business? Wondering whether you need a full-on pivot or if this is just one of those itchy moments that come with growth? If you've ever felt misaligned with your offers or like your marketing systems just aren’t hitting the way they used to—you’re so not alone. This episode is here to give you clarity, strategy, and a whole lot of permission....
The top 5 hallmarks of a CEO Mindset: building business maturity and staying regulated in business (EP. 128) 22.07.2025 14:42
Let’s talk about the real work of being the CEO of your business — not just chasing results, but learning how to discern what’s truly aligned, what’s a distraction, and when it’s time to make a bold move (or just sit tight). If you’ve ever been stuck in the fog of: “Should I pivot?” “Am I out of alignment?” “Why isn’t this working?” Or worse, if you’ve been spiraling after a launch that flopped or...
How to launch your Signature Offer when you're booked out with 1:1 clients (or just busy AF) (EP. 125) 15.07.2025 13:25
Ever feel like you're stuck in an endless loop of client calls, ghosting your audience, and riding the revenue rollercoaster while that dreamy group program stays buried in your Google Docs? This episode is for the coaches, creatives, and service providers who are totally maxed out, but know there’s a one-to-many offer inside them just waiting to be launched. You’ve got the vision. You’ve got the...
How to know if your Signature Offer will sell (well) (EP. 124) 08.07.2025 16:55
You’ve got this idea - maybe even a few - and you’re itching to put it out into the world. But that voice in your head? It won’t shut up: What if it flops? Whether you're just starting out or you're sitting on your fifth offer wondering why it didn’t take off, this episode is your permission slip to stop stalling and start moving. Because here’s the truth: nobody really knows if an offer is going...
Failed launch? The top 5 things I see in launches that failed in 2025 and what you should focus on next (EP. 123) 01.07.2025 41:46
Okay, so your launch didn’t go the way you planned… maybe it flopped entirely or just didn’t hit the numbers you were banking on. And now you’re sitting there wondering WTF: Was it the offer? Was it the price? Should I just burn it all down and start again? Deep breath, friend. As someone whose launched more times than I can count: not all is lost, and that offer you think failed, could actually r...
My 3 favourite time-saving hacks for Instagram (for busy AF business owners who want to post more on social media, without spending more time on the app) (EP.122) 24.06.2025 14:23
Honest truth: unless you already have a large established audience or you're investing a tonne in Ads, posting 3 x per week is not enough and... as much as I know you want permission to be inconsistent, only post a few times per week and ghost your stories for weeks at a time - if you want to create a six+ figure business, I'm sorry but you have to make time to market your business every. single....
8 mistakes you're making on Instagram (and how to fix 'em TODAY) (EP.121) 16.06.2025 36:45
You’re showing up. You’re posting. But it’s just not working. Wanna know why? It’s probably not that you suck or that people don't like you —it’s that your strategy is wonky donkey. In this episode, I’m walking you through 8 of the most common mistakes I see (and the super simple ways to fix them TODAY). This isn’t about more hacks or trends. This is about the foundations of a strategy that actual...
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