Caleb Brown, Christopher Spence
Sippi
Highly Caffeinated Conversation in the Dirty South
Author
Caleb Brown, Christopher Spence
Category
Podcast website
Latest episode
Jul 7, 2026
Where to listen?
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Episodes
Episode 0053 The Founder 08.06.2025 52:50
The week the guys talk about the 2016 movie, The Founder, a period drama that tells the story of Ray Kroc, a salesman who turned two brothers’ innovative fast-food burger joint (McDonald’s) into the biggest restaurant in the world. Caleb and Chris reflect on Kroc’s ambition, persistence, and ruthlessness, and how any of these talents (when taken to their extreme) can do as much harm as good. The g...
Top 5 in 2025! 02.06.2025 7:38
Hey Everybody, we just found out over the weekend that the Sippi Podcast has made it to the final round of the Top Five Podcasts for Festival South’s Best of the Pine Belt! Sincere thanks to those of you that nominated and then voted for us to make it to this final stage! You can hear the guys briefly chat about it on the podcast player of your choice . If you want to check out the other South MS...
Episode 0052 Season Four Begins 22.05.2025 50:30
The Sippi Podcast is back with Season Four! The hosts, Caleb & Chris, return after a six-week break and discuss their time off, with Caleb providing an update on his dissertation and coffee business. They also discuss the current state of podcasting, noting high failure rates and the rise of celebrity-hosted shows. A significant portion of the episode focuses on the increasing impact of artificial...
Episode 0051 $20,000 Video Game 24.04.2025 52:30
The guys temporarily come out of their six-week break to discuss an EXTREMELY bizarre event that happened recently on April Fool’s Day. In this episode, the guys talk about “War Thunder”, a video game known for its addictive "taps and sinks" economy, which haphazardly lead to the game developer's controversial April Fool's joke that involved a TWENTY THOUSAND DOLLAR in-game purchase. Check out th...
Episode 0050 Sippi Turns One! 24.03.2025 50:31
This week the guys reflect on their first year and 50 episodes of the Sippi Podcast! Which is a little ironic, considering the rookie technical mistakes they made just trying to get this particular episode recorded. In celebration of one year, the guys decide to relax and wonder off on numerous side topics, including a recount of the humorous origin story behind Caleb’s drink, the "Cafe Slider," w...
Episode 0049 Share Your Story: Caymen Watts 17.03.2025 1:02:35
This week the guys get a young politician’s fresh perspective – and when we say “young” we mean it! The guys sit down with 19-year-old entrepreneur and mayoral candidate, Caymen Watts ! Caymen discusses his candidacy for mayor of Columbia, Mississippi, and makes the argument that youth and lack of traditional political experience opens the door to new ideas and innovative problem solving. The dis...
Episode 0048 Share Your Story: Casey Patterson 10.03.2025 1:23:50
This week the guys heard an incredible personal journey story from veteran and entrepreneur, Casey Patterson ! Casey recounts his journey from a difficult upbringing and military service to his eventual founding of Alli CBD Marketplace , a company that aims to increase integrity and transparency in the American-grown hemp industry. Consistent with his company’s mission, Casey is also extremely tra...
Episode 0047 MS Brain Drain 03.03.2025 1:07:55
This week the guys switch it up and discuss a topic from the perspective of a high school student, specifically Mr. Ashton Spence, who is currently a junior at the prestigious Mississippi School for Mathematics and Science (MSMS) . Ashton is working on a project about “brain drain” in Mississippi, which required him to interview some local entrepreneurs. The guys thought it would be fun to turn h...
Episode 0046 Share Your Story: Jennifer Clark 27.02.2025 1:10:03
This week’s guest is Jennifer Clark , owner of event planning company, Emerge Events. Jennifer shares her winding professional journey, from anthropology studies to disaster relief work, to owning a marathon training franchise and eventually founding her current event planning business. She discusses the challenges she has faced, especially balancing business with family life. Jennifer emphasizes...
Episode 0045 Direct Sales - Part Two 18.02.2025 1:01:39
Picking up from Episode 0042 , this week’s episode is Part Two on the topic of Direct Sales. The guys start off their discussion by recapping some of the highlights from Part One (they highly recommend listening to Part One first if you haven’t already). They then explore new concepts such as “Customer Temperature” by differentiating between cold, warm, and hot leads, and advising caution with see...
Episode 0044 Share Your Story: Morgan Spencer 10.02.2025 57:39
This week features our special guest Morgan Spencer , pastor of “Hickory Grove was United Methodist Church, don’t know what they’re gonna be yet”. (It will make sense when you hear the episode!) On the podcast, Morgan discusses his experiences in ministry, including the “business of church” where numerous entrepreneurship parallels can be found between the for-profit world and the not-for-profit...
Episode 0043 The Psychology of Burnout 03.02.2025 57:33
In this week’s episode the guys discuss the psychological factors of burnout with their special guest and Licensed Clinical Psychologist, Dr. Brittany Sapp . Dr. Sapp and the guys talk about how burnout is formally defined, its prevalence among US workers, particularly entrepreneurs, and common misconceptions surrounding it. They discuss the challenges of diagnosing and treating burnout, emphasi...
Episode 0042 Direct Sales - Part One 20.01.2025 57:58
In the first of a multipart series, the guys dive into the topic of direct sales, starting with the exploration of its various methods and challenges. Caleb shares insights from his 30+ years of direct sales experience and deconstructs some of the common myths associated with direct sales, such as the idea of a "natural-born salesperson". The guys emphasize the importance of direct human interact...
Episode 0041 Even Sharks Lose 13.01.2025 31:43
This week’s episode features the guys talking about Mark Cuban's admission of significant losses from his Shark Tank investments. They analyze this revelation within the context of venture capital, highlighting the high failure rate of startups and the concept of survivorship bias. The guys also share their own entrepreneurial experiences, emphasizing the critical importance of adaptability and fi...
Episode 0040 New Year's 2025 06.01.2025 31:03
Happy New Year Y’all! In the first episode of 2025, the guys discuss their plans for the upcoming year, including some new equipment and interview guests. Caleb and Chris also take a moment to emphasize the importance of listener feedback in order to shape future content in 2025, aiming for a healthy balance between encouraging words and the realistic challenges of entrepreneurship. The guys also...
Episode 0039 The Story Arc Form 30.12.2024 31:10
“So, what is this Story Arc Form y'all keep talking about?” “Why do you guys use it?” These are two popular questions the guys have been asked on more than one occasion. This week the guys decided to release a quick episode to explain what the Story Arc Form is (along with what it is not) and why they use it with the folks they interview. To add a little fun to it, the Story Arc Form was handed...
Episode 0038 Christmas 2024 23.12.2024 39:50
Tis the season y’all! This week’s episode features Caleb and Chris reflecting on 2024 in general and the Christmas season in particular. They discuss the challenges and rewards of entrepreneurship, particularly the difficulties of balancing work and personal life during the holidays. The conversation includes a spontaneous interview with Chris’ 11-year-old son, who offers interesting perspectives...
Episode 0037 The Zeigarnik Effect 16.12.2024 1:16:28
Have you ever noticed the moment you no longer need a specific piece of information it seems to get deleted from your memory forever? What about the opposite phenomenon of never being able to forget something (or someone) you wish you could? Turns out there’s a name for that. It’s called “The Zeigarnik Effect” and we are going to talk all about it with Dr. Ritchie Sheridan , the Chair of the Psy...
Episode 0036 Share Your Story: FoodScout 09.12.2024 1:07:23
This week’s episode features an interview with Jacoby Broadnax and Damion Dehart, cofounders of the food delivery comparison app, FoodScout ! Both Mississippi tech entrepreneurs, Jacoby and Damion were kind enough to transparently share their bumpy journey of building and pitching several different tech projects until ultimately arriving with their current product. They share some invaluable lesso...
Episode 0035 Thanksgiving 2024 25.11.2024 34:07
Happy Thanksgiving Y’all! Much to the guys’ amazement, the Sippi Podcast project has been around long enough to have its very first holiday episode! As a result, this episode is themed around Thanksgiving and gratitude. They discuss their personal thankfulness, including family, faith, and the podcast’s success. The conversation then shifts to ideas on how small business owners can express gratitu...
Episode 0034 Share Your Story: Michael Mitchell 18.11.2024 1:10:44
It’s not often we get to interview a creative; and this guy meets every aspect of the word! Our guest this week is Mississippi artist and entrepreneur, Michael Mitchell . Born in Vicenza, Italy, and raised in Mississippi, Michael shares his fascinating journey to becoming a multimedia artist and business owner. Some of the many topics we cover includes how he navigates his spiritual faith in what...
Episode 0033 Practicing What We Preach 11.11.2024 53:45
It’s hard to believe that the Sippi Podcast has been around for about eight months (at the time of this writing), and we have already covered all kinds of entrepreneurial topics such as marketing, framing, accounting, goal setting, social media, time management, etc. BUT – what good does it do us if we don’t apply it? Sooooo, in classic “eat your own cooking” fashion, Chris puts Caleb on the spot...
Episode 0032 Share Your Story: Matt Pace 04.11.2024 1:09:45
This week we learn about the business of construction from our special guest, Matt Pace , Founder and President of Codaray Construction . Matt shares his entrepreneurial journey from starting at his family’s roofing business, to partnering with a friend on his first venture, and then partnering with a professional investment firm to create his own company, Codaray Construction. Matt talks about th...
Episode 0031 Potty Mouths & Virtue Signaling 30.10.2024 44:23
Caleb and Chris lost their DODGE RAM minds and decided to talk about cursing and virtue signaling - but in the most Mayberry, Aww Shucks, Bless Their Hearts kind of way possible. So, before you clutch your pearls and skip this episode, give it a listen on the platform of your choice (along with a little open-minded consideration of the points they poorly attempt to make), and let ‘em know what you...
Episode 0030 Share Your Story: Jack Maloney 21.10.2024 1:16:03
You routinely hear the story of the college kids that find their passion in tech and relentlessly work through the night to make their idea a reality – but have you ever actually heard from one of these folks directly? This week’s guest, Jack Maloney , is that guy. He has Co-Founded connectU , a marketplace platform that connects social media influencers with business owners in order to streamlin...
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