Jeffrey Mason
SimpleBiz360™ Podcast
The SimpleBiz360™ Podcast focuses on inspiring continuous improvement. Our content features "One Minute One Question" shorts, interviews, and monologues designed to ignite contemplation, and action.
Where to listen?
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Episodes
Has over-talking become a habit in your business conversations? OMOQ #55 29.04.2025 0:58
Very few customers admire vendors that talk over them. Humans have two ears to listen, and only one mouth to speak. If over-talking is overtaking your customer interactions, then maybe it’s time to let listening overtake talking? Support the show
Is your important business correspondence beginning to resemble casual text messages? OMOQ #54 25.04.2025 0:52
Business writing skills are deteriorating quickly. As we drag societal norms into business, our letters and emails are filled with cryptic acronyms, incomplete sentences, and confusing messages. Where are you in this mix? Where is your team in this mix? Maybe it is time to revamp our writing skills? Support the show
Do you abuse the implementation of verbal auto-correction? OMOQ #53 22.04.2025 0:57
Customers rely on vendor product knowledge like a car driver depends on headlights in the dark. As vendors, we are called on to share our knowledge in a professional manner. Are you being professional, or is the art of condescending auto-correction the tenor of your conversations with customers? Support the show
What is the anticipated cost of creating unhappy customers? OMOQ #52 18.04.2025 0:55
The true cost of creating unhappy customers is crippling. Let the next 60 seconds tickle your ears, and improve the ways you are servicing customers. Support the show
How are you demonstrating authenticity during customer interactions? OMOQ #51 15.04.2025 0:51
Scripted, and teleprompter utterances are overwhelmingly rejected by the most recent generations of buyers. Authenticity is the desirability of modern consumers. So, what are you doing to answer the call? Support the show
Is your company guilty of telling customers what they want to hear? OMOQ #50 11.04.2025 0:50
Often times, customers are much smarter than we give them credit for. In fact, customers usually know when we are shoveling them word-dung. What if you started telling customers what they deserve to hear? Support the show
Are you able to defend what you tell, and sell customers? OMOQ #49 08.04.2025 0:52
Making outlandish claims is a huge shortfall in the business world. What if you could use seven, simple tools to covert your statements into provable claims. Tune in for 60 seconds and we will share the Magnificent Seven! Support the show
Imagine how a LEARN, EARN and RETURN career can invest in the future? OMOQ #48 04.04.2025 0:59
This “give and take” world needs more professionals who invest in the future of business. We spend our careers learning our crafts, and then earning the rewards. Yet, many of us stop right there. What if we were to add a RETURN chapter to our careers? Support the show
Is your CSR team proactive-centric? OMOQ #47 01.04.2025 0:58
Simply put…do you teach CSR mechanics that emphasize getting to the customer, before they get to you? Imagine the depth of customer satisfaction if your company aimed at this target? Support the show
Are you forcing customers to unnecessarily do Red Zone Tugging? OMOQ #46 28.03.2025 0:57
Red Zone Tugging (RZT) is one of the largest contributors to customer defections. Perhaps today is the right time to investigate if your business is infected with RZT? Support the show
Do you want to improve your customer experience deliverables? OMOQ #45 25.03.2025 0:54
Continuous Improvement can be fun and lucrative. All it takes is a mindset that hinges on asking, thinking, identifying, researching, listening, observing, trying, applying, or frying. Support the show
Do you deliberately put customer needs ahead of company needs? OMOQ #44 21.03.2025 0:55
This mindset personifies a customer-centric culture that delivers excellent satisfaction. Buyers reward vendors who deliver customer-first service. Want more repeat and referral business? If so, then start reshaping your service model today! Support the show
Do you treat your vendors with the respect they deserve? OMOQ #43 18.03.2025 0:58
Does your company culture contain a mindset that values vendor relationships. Today might be the perfect day to turn your purchasing team into a Vendor Relations Team! Support the show
Are you making customers play a game of circular service? OMOQ #42 14.03.2025 0:56
Putting customers on a service merry-go-round sews seeds of discontent, and many times leads to permanent customer defections. Maybe it’s time to stop the gamers in exchange for instant servicing? Support the show
Do your managers use travel as an excuse for not responding to emails? OMOQ #41 11.03.2025 1:00
Technology now provides tools that allow us to read, respond and react to customer issues with lightening speed. However, so many companies have leaders who cannot answer a simple question for 2 weeks. Why? Because they are traveling. How lame! If this describes your business, maybe it’s time for some changes, and some Technology Tool Training!!! Support the show
Who’s in charge? OMOQ #40 07.03.2025 0:56
Does your customer know where to turn to get an answer? Maybe it is time to consider ways to stop keeping customers in the dark! Support the show
Are we choosing not to shovel snow off of customer driveways? OMOQ #39 04.03.2025 1:00
Sometimes we make doing business harder than it needs to be for our customers. Maybe this is a good time to pick up a shovel, and streamline the tasks we require from our customers. Support the show
Would you ever deliberately serve wilted mint in a mojito? OMOQ #38 28.02.2025 1:00
Random audits are a great way to discover, and fix mistakes you don’t want to keep passing onto customers. The bottom line…never allow your deliverables to look like wilted mint in a mojito! Support the show
What if the use of DIRECT MAIL could increase your revenue? OMOQ #37 25.02.2025 0:57
What if something “OLD SCHOOL” could be considered “FRESH” by our customers? Maybe it’s time to take a trip to the post office! Support the show
When was the last time you gave customers something extra? OMOQ #36 21.02.2025 1:00
Well over 50% of our customers expect less service than our businesses advertise. Today could be the perfect time to start exceeding those customer expectations? Support the show
Are there leaders in your company that are afraid to manage issue resolutions? OMOQ #35 18.02.2025 0:56
Tough situations deserve leaders that don’t shy away from managerial duties. Maybe it’s time to take inventory on which managers avoid management duties because they fear confrontations! Support the show
When was the last time your company trained employees on phone etiquette? OMOQ #34 14.02.2025 1:00
Societal trends are rapidly removing phone conversations from daily life. However, the phone is still important to the operation of many businesses. If you are one of these companies, maybe it’s time for some phone role-playing! Support the show
How much volunteer service does your company provide to customers? OMOQ #33 11.02.2025 0:53
Are your customers receiving stewardship service without having to ask for it? Is it time to reexamine your CSR mindset? Support the show
Are customers truly happy with your level of customer service? OMOQ #32 07.02.2025 1:00
When was the last time you actually asked a customer what they think of your products and services? The digital age is pushing us away from talking, or visiting with customer. Maybe it’s time for a REBOOT! Support the show
Is margin erosion chipping away at the profitability of your company? OMOQ #31 04.02.2025 1:00
Imagine rarely measuring your actual production costs against the estimated costs on paper? Far too many businesses suffer from this lack of detail management. Don’t wait until year end to find out. We invite you to start measuring and managing today! Support the show
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