Simple Pin Podcast: Simple ways to boost your business using Pinterest

We’ve been seeing the Idea Pin links rolled out slowly over the last few months. For those of us who haven’t had them we’ve had major FOMO. But now we see that most accounts have them. So how do we use these links in the right way and not see this as a magic bullet for traffic.   Spring is great time to clean out all the dust on your Pinterst account and get geared up for the back half of the year...

The internet is buzzing with the idea that short-form video content might not be serving our audiences anymore, but might it just be we’re sharing the short-form video content in the wrong way? We aren’t leading them anywhere. We’re playing to algorithms, which is often what we need to do in this game, but in that, we’ve forgotten our end consumer and we’re no longer creating for them. In this epi...

There’s always been confusion around Creator Rewards and the Creator Fund that Pinterest has to offer. Creator Reward program ended in November but the Creator Reward lives on. Here to talk about her experience, and our fun adventures at Tastemaker Conference is Chantel Rodriguez.  This episode is sponsored by the new AI Pinterest marketing solution called Pin generator. Are you tired of spending...

It’s that time of year! We’re all motivated to clean, get a fresh start, open the windows and let in all the new air. That is, for your Pinterest marketing. We want to spring clean, get rid of the clutter and take a few steps to freshen things up. To support your efforts in this spring clean our team has two ways to help. If you’re not a DIY kind of person we’re offering 20% off our Pinterest acco...

Let’s do some Pinterest history, shall we! How did video pins come about and what in the world is happening with them today? Should you use them? What about Idea Pin video, and links on Idea Pins….lots of questions.  Before we dive in I want to mention Idea Pins. Now I know links are being rolled out to some accounts now. We know people with personal accounts that have them and business accounts b...

We’ve had episodes in the past that discussed this topic but recently we’ve been asked about it more. And more on the topic of tracking if Pinterest is bringing in conversions. I’m going to lay out what we have done and then talk a little bit more about some options we haven’t tested but hope to try soon.  —------- See full show notes for all episodes at Simple Pin Media . Get more Pinterest Marke...

I came across a thread on LinkedIn from a product manager at Pinterest. Someone tagged Barry Hott in a post and he also linked a recent YouTube video. I watched the video comparing ads across all platforms and the title was how to advertise in 2023. I got a little nosey and went down the road of internet stalking and realized I need to hear more about Barry’s story. He also said on the podcast, hi...

Pinterest is quickly becoming the shopping platform in 2023. Now with places like IG pulling back on their integrations, Pinterest is the next best place for you to market your products. I talk with Kerrie Fitzgerald about how she grew her ecommerce business and then how she is working to help others.  Visit our shop for ecommerce products that help you get up and running fast on Pinterest. – simp...

Have you ever wondered why agencies choose certain services? Why did they choose monthly management for people? What about image creation? Oftentimes we look at a menu of options and we’re obviously looking for how it can serve us, but sometimes it’s good to ask them why they have that option there. What led them to decide it was important for their clients. That’s what we’re diving into to, why w...

I get it. Social Media is overwhelming. It’s easy to want to get rid of it all but before you cut Pinterest with all your other social platforms let me walk you through what I did to make my marketing decisions for 2023.  February is our Share the Love Pinterest marketing event and we want to pass on some love to you – Get 15% off services (audit, strategy calls, builds/deep cleans + ads services)...

Other platforms like Instagram and TikTok are ripe for influencers but the question we’re diving into today is if Pinterest is the right place to build your personal brand. Is it the place where you can put your face on video? That’s the question we will be diving into in this episode. All month long we’re offering a special deal on our services Sharing the Love of Pinterest marketing. Get 15% off...

It’s easy to look at from the outside in at a success story and think it happened overnight. But Suzy from the Mediterranean Dish has been working hard since 2014 to develop her community, invest in her company, and reach new levels of success. Including a food line and cookbook.  Learn more about Suzy at https://www.themediterraneandish.com/ and find all the shownotes and information about this e...

There are so many ways to look at how to tactically approach Pinterest marketing for your business. One person may suggest more pins, or doing a deep dive in data, or simply doing less. Whatever the tactical approach it’s important to know why you’re using Pinterest for your marketing and what approaches work best for you.  I’ve been in the industry with Carly Campbell for a long time and we have...

We’ve heard this phrase recently…”we were told Pinterest ads don’t work”. We get it. Someone had an experience they wanted to share and spare you some pain and cash. But what if you tried and they DID work for you? In today’s podcast Erin, our ads director, interviews one of our students about her experience with Pinterest ads for clients and why you shouldn’t just go off someone else’s experience...

You may have heard people talk about lower cost ads, possibly in reference to Facebook and sometimes even Pinterest. Today we’re deep diving into the low-budget land to really discover if $5 Pinterest Ads work.  As you head into 2023 and evaluate if Pinterest Ads are right for you, we would love to have you attend our Pinterest Ads Training coming up in just a few weeks. On Monday, January 23rd we...

Instead of our typical podcast content today, I’ve partnered with Kelly Roach, host of The Kelly Roach show to sponsor this episode!  I’m actually sharing an episode with you today from The Kelly Roach show! In this episode, Kelly walks us through 3 simple, actionable ways to make more money  without adding new customers or launching new products.  Grab her free podcast just for SPM listeners  htt...

In this episode Erin Harding, our Pinterest ads director at Simple Pin Media gives us a run down of all the new Pinterest Ads features coming in 2023. Not only do we go through the outline of what hte features will be but what to expect, why you should advertise on Pinterst and how these new features will impact your business.  As you head into 2023 and evaluate if Pinterest Ads are right for you,...

Companies are slashing marketing budgets everywhere in an effort to cut their spend on marketing. But what they don’t realize when they cut Pinterest is it’s a powerful traffic driving, awareness building platform that takes less time than the other social media platforms out there. So before you’re ready to slash it from the budget or throw in the towel, let me give you a quick breakdown of how t...

Idea Pins. Love them or hate them they are here to stay. It’s a way to share micro-content on Pinterest that helps pinners to get intrigued and go to your profile to learn more. We know some people have links but we don’t know when or if that will roll out so don’t depend on them and plan out 2023 Idea Pin planning with the current model in mind. We will dive into some tips for how to do that and...

We’re tackling all things planning when it comes to Pinterest marketing. 2023 is coming up fast and we want to equip you with all the resources needed to make 2023 your year. It’s all about how to refresh, revive, and reboot. How to take a step back, plan out some time and really get intentional about how to lean into your Pinterest marketing goals for 2023.  Simple Pin Pinterest Planner: Link to...

It’s time to think about creating your Pinterest marketing plan for 2023. While some of it could stay the same, some of it could need a refresh. In this episode I’ll walk through some examples of how to refresh, revive, and reboot your Pinterest marketing.  Links mentioned in today’s podcast: Simple Pin Keyword Planning Guide – https://www.simplepinmedia.com/pinterest-keyword-guide/   Simple Pin C...

Over the summer we got a little risky with some of the theories about Pinterest marketing. Did we really believe our own stuff or did we need to put it to the test and prove ourselves wrong. We ran two dynamic tests on the platform and here’s what we learned. —------- See full show notes for all episodes at Simple Pin Media . Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/po...

Pinterest said recently they are using saves as an indicator of what to show shoppers in their new AI development of shopping. So if saves are important how can you get the pinner to save your pin and ultimately get more saves. See full show notes for all episodes at Simple Pin Media . Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/posts delivered every Wednesday. Where to f...

This podcast is for the newbies to Pinterest marketing. If you’ve ever wondered how to learn Pinterest marketing we’ve got the steps for you as well as a new resource to buy small products to learn more. See full show notes for all episodes at Simple Pin Media . Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/posts delivered every Wednesday. Where to find more Pinterest Marke...

You’ve heard of virtual assistant but have you heard of a Pinterest virtual assistant? We’re going to talk about the definition of the role, responsibilities, and how you can hire one OR become one. And bonus, how I feel about the term. —------- See full show notes for all episodes at Simple Pin Media . Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/posts delivered every Wed...