Simple Pin Podcast: Simple ways to boost your business using Pinterest

What’re the latest best practices for Pinterest Ads and how can you leverage Promoted Pins for your business.

2020 is the year of the unknowns. With a pandemic, social justice issues, and more, Pinterest searches and usage is at an all-time high but definitely not normal.

We will talk today with Jillian Tohber Leslie of MiloTree about whether or not followers are important given the recent algorithm changes, story pins, and videos. Since people are directed to follow a profile do we anticipate seeing an increase in importance? Also, how does MiloTree help with this growth of followers.

Sometimes it’s not just as easy as changing the name of your Pinterest account to the new business. There are other steps you need to take to make sure you’re set up for success. In this joint interview, MaAnna from BlogAid and I discuss what technical elements you need to have in place as well.

In July Pinterest added a new layer to their algorithm called Controlled Distribution. We’re going to talk about what that means and how to create a strategy around that change. Hint...it’s all about diversification.

Learn how the Simple Pin podcast got started and some fun behind the scenes stories. 

We’ve diving into the business side of SOM and how we create natural breaks in our year to pause and get refreshed.

Learn how to use Story Pins on Pinterest and why this new feature may be something you want to use in your marketing.

Learn the back story behind how the Pinterest scheduling tool, Tailwind got started and grew to working with over 500 brands. We interview co-founder, Danny Maloney, as to what sparked the idea and how it grew.

If you’re looking for the best way to plan your Pinterest marketing content calendar, sign up for the Simple Pin Pinterest Planner. Over 20 pages of monthly trends, stat tracking, checklists, tips and more. To sign up for the planner head to simplepinmedia.com/planner

Whether you’re new to Pinterest or have had an account for years, it’s always important to make sure your settings are up to date or you’ve selected any new ones that will affect your marketing. 

Is Pinterest just like Instagram, Facebook or Twitter? No. Find out what makes this search and discovery platform unique and beneficial to its users.

Nicole Mickle was told by a friend to start using Pinterest marketing for her Orlando real estate company. She dove in and what happened next surprised her. Not only was she finding her target clients, she was getting requests for products in the photos of her homes! She not only had a real estate business that was booming but her interior design element was starting to take off too. Find out what...

During times of uncertainty, it’s hard to get your balance, think clearly and create a plan that feels different than the one you had before. It takes a little bit of time, but with time you do begin to create a Pinterest marketing plan that works for crisis situations. Here are 5 strategies for effective Pinterest marketing while in crisis.

Learn how to get set up with the Verified Merchant Program on Pinterest and avoid some pitfalls while setting up your Pinterest Catalog.

Learn how to create a new Pinterest marketing strategy for the latest changes passed down from Pinterest.

It’s important to get traffic to your website, but it’s even more important that people actually buy your digital products. In this episode with Gemma Bonham Carter we talk all about the two more important metric in your Pinterest marketing strategy.

Starting, growing and building a business is hard work. You start as a solopreneur, then you hire people and before you know it this idea you once had now is a growing entity that keeps on your toes and your brain awake with ideas almost every hour of the day. Here are a few things I’ve learned along the way for not losing your mind as an entrepreneur.

Learn all about how to create the best videos for Pinterest and how to create a video that not only gets views but clicks. We talk this week with our creative director, Tina who has been running our Pinterest video creation program in beta. And this week, we’re ready to launch to you!

You’re getting traffic from Pinterest, that’s great, but is there a next step? Is there another way you can monetize your audience? Is it products? In this episode, we will dive into figuring out if creating products is the next logical step in your business.

In this episode we’re diving into SPM client case studies to give you an idea of growth patterns and rates when it comes to Pinterest marketing.

Today we’re talking with Lena Gott about how she uses both Pinterest and Google SEO tactics to increase traffic to her site. In addition, she’s sharing tips for how you can use the Pinterest Trends tool as a guide for writing good descriptions.