Simple Pin Media®

Ready to get your Black Friday Marketing plan in place to make more sales during the holiday season? Listen in on a Simple Pin Coaching Call as we formulate a strategy for her small business! Have you ever wondered what happens on a coaching call or consult call here at Simple Pin?  Today I’m doing... The post #256 – Black Friday Marketing and Holiday Selling Tips on Pinterest app...

Today we’re talking about what it means to be a Pinterest creator. Pinterest has been using this term more frequently this past year, but what does it mean? It seems to be evolving and changing at the same time Pinterest is changing. I’m diving in with Tabby, the social media manager here at Simple Pin,... The post #255 – Pinterest Creator: What it Means from Pinterest’s Pe...

UPDATE 2024: There have been a lot of changes since this episode was released – to Pin format, Idea Pins, product tagging, and more. This YouTube video, also embedded below, has the most up-to-date information you need (as of June 2023)! Please accept marketing cookies to view the YouTube video. Today we’re talking about product... The post #254 – Pinterest Shopping Features Upda...

This week, Erin Harding is stepping in for Kate to bring you all of the best tips and golden nuggets of information you’ll need to learn how to advertise on Pinterest for the holiday season. Erin is the Director of Promoted Pins Management and the Simple Pin Ads Society at Simple Pin Media. The Simple... The post #253 – How to Advertise on Pinterest to Generate Holiday Sales appeared first o...

Pinterest idea pins – they’re here to stay. Join us today as we make the case for getting on board! Idea pins are time-consuming. So are they worth all the effort? Today we’ll update you on the idea pin feature and talk about why you should be including them in your winning strategy. We know... The post #252 – Pinterest Idea Pins: How They Can Grow Your Audience & Generate Revenue...

Lets’ talk about how much time you should spend on your Pinterest marketing. Today I’m sharing my best time management tips to help you be as efficient as possible! How much time should I spend on my Pinterest marketing? It’s a question we get a lot from people. So today we are going to walk... The post #251 – Time Management Tips for Pinterest Marketing appeared first on S...

Today we’re talking about the most recent Pinterest iOS app update as well as the newest Pinterest iOS widget — Interests. The latest features and updates were launched back in February 2021 but we’ve learned a lot about both since then. We’ll discuss how these new features are being used and how you can take... The post #250 – Pinterest iOS App: What You Need to Know About...

Feeling stuck, overwhelmed, fatigued by constant social media content creation? The answer is repurposing social media content! If you have been in the online marketing world for more than a week, you’ve heard how important new content is for every channel…especially Pinterest. With a business to run and content to create, we could all use... The post #249 – Repurposing Social Media Co...

Today we are talking about how to use Pinterest pin statistics to improve your marketing strategy. We’ve talked about this topic several times before on the podcast (e.g., Why Pinterest Analytics Should be Defining Your Strategy and Understanding Pinterest Analytics) . But Pinterest seems to be in a constant state of flux when it comes... The post #248 – How to Use Pinterest Pin Statis...

Let’s learn all about Later — a scheduling tool for Pinterest and Instagram, as well many other social media platforms.  This post contains affiliate links, which means if you make a purchase through these links, I may receive a small commission at no extra cost to you. Click here to read my full disclosure policy. As... The post #247 – Using Later for Pinterest and Instagram Sch...

  Let’s start to plan you your holiday marketing strategy on Pinterest NOW — the holiday season will be here before you know it!  Welcome back! This week, the podcast returns after an extended summer break. I hope this season has brought you rest, rejuvenation, and just some good summertime fun for those of you... The post #246 – Planning Your Holiday Marketing on Pinterest appea...

We’ve tackled Pinterest marketing myths in previous podcasts but it’s been a while. Let’s bust some of the myths that have surfaced (or continued to persist) in 2021. We hear rumors, theories, and misinformation about Pinterest all the time. Separating truth from myth can be a bit frustrating and time-consuming. No one has time to... The post #245 – Pinterest Marketing Myth...

Which keywords should you be targeting this summer? The ones that capture the hottest summer trends on Pinterest of course! As we head into summer there is a definite shift in what people are searching on Pinterest. Today’s podcast will set you up and get you thinking in the right direction with keywords to use... The post #244 – Trends and Keywords To Target on Pinterest FOR Summer appeared...

Fashion on Pinterest is like butter on bread. It’s one of the core niches that the platform is known for. In fact, Pinterest is often the first place people come to discover their new look. For these reasons, having a solid Pinterest marketing strategy is critical to success in the fashion industry. Today we are... The post #243 – Fashion on Pinterest: Pinterest Marketing in the Fashio...

We talk a lot about how to use Pinterest for your business through pinning strategy, best practices, and various pin styles, but have you considered some of the non-traditional uses for Pinterest in your business? As people who run small businesses, we find that we can get fatigued with ideas and feel overwhelmed. That can... The post #242 – How to Use Pinterest in Unique Ways for Your Busin...

Food Content Creators — you are in for a TREAT! Learn how the six sisters behind Six Sisters Stuff inspire their readers and meet them where they are on their food journey. When I started Simple Pin Media, I was so clear on who my audience was and what I had to offer them. But... The post #241 – How to Inspire Pinners On Their Food Journey: Six Sisters Stuff appeared first on Simple Pi...

Are you a TpT product seller? Get ready to be inspired today! It’s no surprise to anyone that it’s been a really rough year for those in education. Teachers have had to change the way they teach overnight. Our TpT product seller clients here at Simple Pin (that’s Teachers Pay Teachers product seller), who create... The post #240 – How One TpT Product Seller Successfully Pivoted During...

It’s crucial to know how to pivot in business during challenging times. Unexpected situations can really throw any of us for a loop, especially when they affect the very heart of your business and require major changes for survival. When the pandemic hit in 2020 that’s exactly what many people faced and we saw some... The post #239 – How to Pivot in Business & Stay Relevant During...

For a long time now I’ve been struggling to come up with a Pinterest framework that tells us how we learn about our audience. How do we discover where they are in their buyer’s journey or what led them to your site or product? Today we’re talking about a new framework we are using here... The post #238 – Our New Pinterest Framework: Inspire – Inform – Decide appeared first...

We’re thinking out of the box today. More specifically, the Laurelbox. When we focus on the inner workings of our business 24/7, we can get so caught up in the day-to-day, the data, strategy, and planning that we forget to tell our story…or even lose sight of what our story is. Today we’re talking about... The post #237 – Laurelbox: A Business Success Story appeared first on Simp...

It’s been almost eight years since the birth of Simple Pin Media and so much has happened in that time. I’ve learned a ton about Pinterest, growing an agency, working with a team, and what leadership looks like. I’ve made a lot of mistakes and there are things I would change. I feel like I... The post #236 – Simple Pin Story 2021 Update: Lessons Learned Over Eight Years appeared first...

  Which keywords should you be targeting this season? The ones that capture the hottest spring trends on Pinterest of course! Keywords are an important part of your overall strategy on Pinterest. They can be used in many ways on Pinterest to help you target a specific audience. But how do you determine which keywords... The post #235 – Spring Trends on Pinterest: Keywords You Should Be Using...

  Today’s podcast takeaway is this — the most popular pins on Pinterest tell a story. That’s why people interact with them. When we dig deep and ask ourselves how we’re going to market our business to get the right people to engage with our content, sometimes we lose sight of the need to use... The post #234 – What Do The Most Popular Pins on Pinterest Have in Common?...

Today we’re delivering a full recap of the Q4 earnings report that Pinterest delivered to investors. There is some fantastic information regarding Pinterest’s goals and  priorities for 2021, including where they see the most growth in investments, and what that means for shopping ads story pins. Alrighty, let’s dive into the fun! Ben Silbermann, CEO... The post #233 – How Pintere...

Designing with Canva is the topic of today’s episode of the Simple Pin Podcast. When it comes to design, I get slightly anxious at the thought of designing a pin (maybe even a little sweaty)! I’m convinced from the get-go that it’s going to look horrible! I’ve always felt like I lacked that left-brain artistic... The post #232 – Why We LOVE Canva Pro for Creating Pinterest Images appeared fi...