Shopify Masters

Lyn Allure built an audience on YouTube with no intention of starting a business herself. But after getting to know her viewers, Lyn understood their pain points and started several online businesses to address them. In this live episode of Learn with Shopify , Lyn shares her journey from content creator to serial entrepreneur, plus tips for people who want to do the same. For more on Lyn Allure a...

For more on Mid-Day Squares and show notes: https://www.shopify.com/blog/mid-day-squares-production-fundraising%20?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

For more on Lunchskins and show notes: https://www.shopify.com/blog/lunch-skins-accesible-sustainability?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

ButcherBox is a meat and seafood subscription delivery service that did more than $550 million in revenue last year and it hasn’t taken any outside investment. Founder Mike Salguero shares how he built the business from a hobby to an industry disruptor and why self-funding has pushed him to create his own playbook. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial...

In this episode of Shopify Masters, we chat with CEO and cofounder of Madhappy, Peiman Raf to talk about their strategies behind successful popups, collaboration with iconic brands, and their dedication to mental health.  Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

There's not just one way to create a product that sells. Just ask Bryan Reisberg and Scott Dunn of Little Chonk. Bryan needed a safe way to transport his corgi Maxine to his office in New York City, but there just wasn't a durable, safe dog backpack on the market. Through trial and error - and a little ingenuity too - the duo launched their company last year and are seeing strong sales numbers by...

Tan Choudhury is a high school dropout turned e-commerce expert. He spoke with host Benjamin Gottlieb on this live episode of Learn with Shopify to share his journey in e-commerce and tips for beginners who are getting started with dropshipping. For more on Tan Choudhury and show notes: https://www.shopify.com/blog/black-friday-cyber-monday-tips Subscribe and watch Shopify Masters on YouTube! Sign...

In this special episode of Shopify Masters, four entrepreneurs share their strategies forBlack Friday and Cyber Monday. Get tips from Vitruvi’s Sara Panton, Loop Earplugs’ Dimitri O, ButcherBox’s Mike Salguero and Baronfig’s Joey Cofone. For more on top tips from founders: https://www.shopify.com/blog/black-friday-strategies ?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscr...

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-branding-a-beverage?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

For more on Better Booch and show notes: https://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast https://www.shopify.com/blog/better-booch-farmers-markets-capital-funding?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify T...

Sometimes, in order to secure the capital you need to start your business, you have to look beyond typical crowdfunding and kickstarter campaigns. Robin Axon, Managing Partner at Mantella Venture Partners and an early stage investor in QuickPlay Media, Ritual, and Shoppe AI, stops by to share his tips for locking down the money you need to finally launch the business of your dreams.  For more on R...

In this episode of Shopify Masters, we get a behind the scenes look at Rare Beauty, the cosmetics brand by Selena Gomez as its Chief Marketing Officer Katie Welch shares their marketing strategies. We chat about their approach to brand storytelling, how they’ve built an inclusive community on and offline, as well as future plans for Rare Beauty. https://www.shopify.com/blog/rare-beauty-brand-story...

Kamil Sattar has made a name for himself as The Ecom King on YouTube, where he teaches aspiring entrepreneurs how to start their own online businesses. In this live episode of Learn with Shopify and Shopify Masters, Kamil shares tips on finding products, suppliers, and building an audience on TikTok. Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.

In this episode of Shopify Masters , we chat with YouTube veteran and designer Cassey Ho, the creator behind the fitness channel Blogilates. Cassey shares her drive for staying consistent with creating content for Blogilates for over a decade, the design process for her athleisure apparel brand POPFLEX, and the business lessons she’s learned along the way.  For on POPFLEX and show notes: https://w...

In this episode of the Learn with Shopify mini series we chat with Aaron Zack, the former vice president at Propeller Coffee Co to learn strategies for pivoting a wholesale food and beverage company online and the marketing tactics that helped to build and scale this arm of the business.  For more on Propeller Coffee and show notes: https://www.shopify.com/blog/propeller-coffee-customization ?utm_...

We are chatting with Michelle Feeney, the marketing maven that's responsible for catapulting brands like Creme De La Mer, MAC, and St. Tropez to cult-favorite status. She's now the founder and CEO of Floral Street, a vegan and sustainable fragrance brand that's sold in Sephora, Nordstrom, and Anthropologie. Michelle shares her journey and strategies for scaling lovable brands and bootstrapping a s...

Propeller Coffee has always done a lot of things at once. Even its headquarters — a 10,000 foot-space near downtown Toronto — has a roasting facility, cafe, event space, coffee lab, education space, and warehouse. But when the pandemic hit and its wholesale business dried up, Propeller Coffee Co. had to quickly innovate its direct-to-consumer approach. For more on Propeller Coffee Co. and show not...

In this episode of Shopify Master s, we’re in London, UK, chatting with, Raquel Acosta the ceramist and owner of Glaze Me Pretty. Raquel shares how her pottery hobby became a profitable business, how she uses Instagram to grow her sales, and what it takes for you to build a social following.  For more on Glaze Me Pretty and show notes: https://www.shopify.com/blog/glaze-me-pretty-career-pivot?utm_...

ChocoSol is a bean-to-bar chocolate social enterprise that creates delicious stone-ground treats with cacao sourced directly from the communities of Oaxaca and Chiapas, Mexico. Using energy-efficient techniques, founder Michael Sacco has engendered an entirely regenerative and sustainable chocolate recipe. Since its inception, ChocoSol has surpassed $2 million in annual sales, and  continues to gr...

In this episode of Shopify Master s, we’re in London, UK, chatting with Edwin Broni-Mensah, founder of GiveMeTap, a social enterprise that’s reducing plastic waste by mapping out establishments that offer free tap water, and building wells in Africa to supply drinking water. Edwin shares his launch journey, tips for applying to incubators, and how he balances profitability with social impact.  For...

In this episode of Shopify Masters we chat with Daniel Abramov, the Chief Digital Officer of TKEES. He shares how the team took its wholesale flip-flop business online, reached new markets, and expanded the business into apparel. For more on TKEES and show notes: https://www.shopify.com/blog/tkees-online-presence?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch...

In this episode of Shopify Master s, we’re in London, UK, chatting with Charlie Bowes-Lyon, Wild co-founder and chief marketing officer. Wild is revolutionizing the bath and body care industry by eliminating plastic and single-use waste packaging.  For more on Wild and show notes: https://www.shopify.com/blog/wild-launch-strategy?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Su...

When Jennifer Fowlow started Wild North Flowers, people in the industry told her an online flower shop wouldn’t work. A brick-and-mortar shop with big refrigerators of vases overflowing with flowers was a must. But Fowlow was determined to tackle the inefficiencies of a physical store and the waste in the flower industry with her own online business. For more on Wild North Flowers and show notes:...

In this episode of Shopify Masters , we go on location to London, UK, to chat with David Abrahamovitch, the founder of Grind . What started as a single café in Shoreditch grew to almost a dozen locations before going online to supply compostable coffee pods to consumers directly. David shares his strategies for retail expansion, fundraising, and building a lovable brand.  For more on Grind and sho...

For more on Lost Craft and show notes: https://www.shopify.com/blog/lost-craft-packaged-goods-production?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast Subscribe and watch Shopify Masters on YouTube! Sign up for your FREE Shopify Trial here.