Roberta Townes

Shelf Talks

Business EN ↓ 164 episodes

Shelf Talks is the go-to podcast for female founders, product-based entrepreneurs, and emerging brands who want to learn how to get their products into retail stores and thrive once they’re there. Hosted by Roberta Townes, a seasoned retail buyer, each weekly episode features unfiltered conversations with founders who’ve landed on shelves at top retailers. You’ll learn exactly how they pitched to buyers, built retail partnerships, scaled wholesale distribution, and grew brand awareness all while navigating the real challenges of building a product-based business. If you’re ready to turn your p...

Author

Roberta Townes

Category

Business

Podcast website

Shelftalks.com

Latest episode

Jul 8, 2026

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Episodes

3 Rapid Retail Questions with Tania Sweis, Co-Founder and CEO of Brune Kitchen 26.11.2024

Send us Fan Mail Hope you enjoyed the full episode with Tania Sweis, Co-Founder and CEO of Brune Kitchen and took away some learnings about the readiness it takes to launch in retail stores. On this mini drop, here are 3 powerful questions I asked Tania specifically about launching into retail stores - Enjoy! (and learn). 3 Questions asked: 1. If another founder told you they wanted to start explo...

Scaling Clean: Tania Sweis on Building a clean Cookie Brand and Embracing Unplanned Opportunities 25.11.2024

Send us Fan Mail In this episode of Shelf Talks, Roberta interviews Tania Sweis, co-founder of Brune Kitchen, the world's first tahini-based cookie brand. Tanya shares her journey from being a corporate attorney to launching a clean, gluten-free, vegan cookie brand. The conversation delves into the challenges and triumphs of starting a business, navigating the retail landscape, and the import...

Recap of the Amazing Female Founders Conversations and their Success Synergy 18.11.2024

Send us Fan Mail In this episode of Shelf Talks, host Roberta reflects on the journeys of five remarkable female founders who have successfully navigated the retail landscape. She highlights common traits among these women, such as self-belief, grit, and the ability to adapt. Each founder's story offers valuable insights into brand building, retail strategies, and the importance of perseveran...

3 Rapid Retail Questions with Brianna Arps, Founder of Moodeaux 12.11.2024

Send us Fan Mail Hope you enjoyed the full episode with founder Brianna Arps, founder of Moodeaux, and took away some learnings about the readiness it takes to launch in mass retail. On this mini drop, here are 3 powerful questions I asked Brianna specifically around launching into retail stores - Enjoy (and learn) 3 Questions asked: 1. What is the one thing you wish you knew before you launched i...

The Fragrance of Resilience: How Brianna Arps built Moodeaux, a perfume brand taking up space and worth on shelf 11.11.2024

Send us Fan Mail In this engaging conversation, Brianna Arps, founder of Moodeaux, shares her journey from being a beauty editor to launching her own luxury fragrance brand. She discusses the challenges she faced, the importance of community engagement, and how her personal experiences shaped her brand's identity. Brianna emphasizes the significance of emotional connections in fragrance, the...

3 Rapid Retail Questions with Morgan Potts, Founder of Granarly 05.11.2024

Send us Fan Mail Hope you enjoyed the full episode with founder Morgan Potts, founder of Granarly, and took away some learnings about the readiness it takes to launch in mass retail. On this mini drop, here are 3 powerful questions I asked Morgan specifically around launching into retail stores - Enjoy (and learn) 3 Questions asked: 1. What is the one thing you wish you knew before you launched in...

How a Dream One Night Changed Everything: Morgan Potts' Journey from Vision to Granarly on the Shelves of Whole Foods, Target, and Beyond 04.11.2024

Send us Fan Mail In this engaging conversation, Morgan Potts, founder of Granarly, shares her inspiring journey from aspiring veterinarian to entrepreneur with a unique whiskey-infused granola brand. She discusses the pivotal moments that led to the creation of Granarly, the challenges of navigating the food industry, and the importance of building relationships with retailers. Morgan also reflect...

3 Rapid Retail Questions with Jamika Martin, Founder of Rosen Skincare 30.10.2024

Send us Fan Mail Hope you enjoyed the full episode with founder Jamika Martin, founder of Rosen Skincare and took away some learnings about the readiness it takes to launch in mass retail. On this mini drop, here are 3 powerful questions I asked Jamika specifically around launching into retail stores - Enjoy (and learn) 3 Questions asked: 1. What is the one thing you wish you knew before you launc...

From Formulating in her Apartment to 700 Ulta Shelves - Jamika Martin’s Journey with Rosen Skincare 28.10.2024

Send us Fan Mail In this conversation, Jamika Martin, founder of Rosen Skincare, discusses her journey from formulating her products in her college apartment to launching a successful skincare brand now in over 700 Ulta stores. Jamika shares insights on the challenges and learnings from starting her business, including the importance of customer feedback, the transition to direct-to-consumer sales...

3 Rapid Retail Questions with Rachel Klein, Founder of Revival Food Co. 22.10.2024

Send us Fan Mail Hope you enjoyed the full episode of Revival Food Co. with founder Rachel Klein and took away some learnings about the readiness it takes to launch in mass retail. On this mini drop, here are 3 powerful questions I asked Rachel specifically around launching into retail stores - Enjoy (and learn) 3 Questions asked: 1. What would you say are the benefits of being in retail stores th...

How a Personal Wellness Journey and Magical Delusion led Rachel Klein to start Revival Food Co. 21.10.2024

Send us Fan Mail In this engaging conversation, Rachel Klein shares her unique journey from being a modern dance major to founding Revival Food Co., a premium almond butter brand. She discusses the challenges and triumphs of starting her business, including her experiences with scaling, entering retail, and navigating setbacks. Rachel emphasizes the importance of relationships in the food industry...

Empowering Intimacy: Building the brand Bloomi with founder Rebecca Alvarez-Story 14.10.2024

Send us Fan Mail In this conversation, I interview Rebecca Alvarez-Story, founder of Bloomi, a sexual wellness brand currently available at Target and CVS stores. We discuss Rebecca's journey from intimacy consulting to launching her own brand, the challenges she faced, and the importance of community engagement.  The conversation also covers her experience of launching in retail, particularl...

3 Rapid Retail Questions with Rebecca Alvarez-Story, Founder of Bloomi 14.10.2024

Send us Fan Mail Hope you enjoyed the full episode of Bloomi with founder Rebecca Alvarez-Story and took away all the gems on launching into retail stores successfully! On this mini drop, here are 3 powerful questions I asked Rebecca specifically around launching into retail stores - Enjoy! 3 Questions asked: 1. What is the one thing you wish you knew before you launched in retail that you feel wo...

Shelf Talks Trailer - Meet the Host 13.10.2024

Send us Fan Mail Welcome to my very first episode of Shelf Talks! In this episode I'll give you a glimpse into who I am, why I started this podcast and what you can expect in future episodes.  Support the show Event Partner: Nourish Summit & Expo (Oct. 5-7, 2027 | Baltimore) - Use code SHELFTALKS10 for 10% off full registration https://bit.ly/4sx0Zba How to Follow Shelf Talks Podcast on s...

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