WMR.FM

SEO 101

Business EN ↓ 542 episodes

SEO 101 is Search Engine Optimization from the very beginning. SEO 101 will teach you SEO from Square one. Hosts Ross Dunn and John Carcutt give out helpful information for the beginners without overwhelming you with technical details.

Be sure to visit the podcast's website and support the creator: redcircle.com

Author

WMR.FM

Category

Business

Podcast website

redcircle.com

Latest episode

Oct 21, 2026

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Episodes

Black Hat Hacking, Toolbar PageRank, Autocomplete, Authorship and Other Points f 28.10.2013

Points from Matt Cutts PubCon Keynote Speeches included Black Hat Hacking will be a core topic Googles web spam team will focus on. They hope to go after the hard core hacking tactics and reduce that impact on the search results. Child pornography will be blocked significantly in all countries, not just the US. Toolbar PageRank may or may not be fixed. The pipeline to export the quarterly data bro...

Responsive Design Does Not Equal Ranking Boost; Google To Patent Physical Likes:Tied to Glass 21.10.2013

Responsive Design Does Not Equal Ranking Boost; Google To Patent Physical Likes: Tied to Glass; John gives his thoughts on rel=next for ecommerce product lists; Google Launches Media Tools For Reporters and Journalists; HeathCare.gov SEO issues and Google Authorship. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Google Hummingbird Recap; Google Penguin 2.1: Turned More People into Google Hat 08.10.2013

Google Hummingbird Recap: Designed for faster results, semantic search...more focused on user intent rather than search terms, gives more reason to write naturally, and be less keyword driven. Google Penguin 2.1 Turned More People into Google Haters; Structured Data Provides Impressive Click Gains; Bing shows us 27 Things that Help and Hurt SEO. Advertising Inquiries: https://redcircle.com/brands...

Submitting New Sites for Google to Crawl? Canonical Tag to Custom Post Types? Ho 30.09.2013

Submitting new sites to Google to crawl is still a good practice? Is it a good practice to apply the canonical tag to custom post types to build up page value of static pages. If an SEO suggests link building for your site, how many is too many? Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Calico: Google Answer for Death; Google Panda Collateral Damage Victim: Attempted Suicide 23.09.2013

Calico: Google Answer for Death; Google Panda collateral damage victim speaks of experience and how close he was to suicide. There are other such discussions from the Penguin update. Lesson learned? Diversify your marketing so that Google isnt everything. How should you do that but still keep an online focus? Google is also looking to drop cookies for Ad tracking in favor of a new little-known tec...

Crawling Unlinked URLs to Discover New Content; Paying for Site Audits 16.09.2013

Why should I pay for an audit if you are just to tell me what is wrong with my site? That should be free! Google Webmaster Tools Link Update. Google Never sends warnings about web spam There is always action taken. Google Crawling Unlinked URLs to discover new content. A tongue in cheek article on Miley Cyrus and Google Trends. Automated Content is against Google Guidelines. Advertising Inquiries:...

PageRank removed from Google Toolbar; Seeking Ghost Related Puns for a SPAM network; Moz Web Developers SEO Cheatsheet 2.0 02.09.2013

PageRank removed from Google Toolbar; Matt Cutts tweeted he is trying to come up with Ghost related puns for a SPAM network; Moz Web Developers SEO Cheatsheet 2.0. Also, Ross answers a listener question on whether Does it hurt my SEO rankings to not host my website on a web server in the country I am targeting? He also refreshes on common asked issues like disavow, canonical and consolidating site...

Google Says Google+ Doesnt Influence Rankings; Fighting Search Spam; Downside of Redirecting Subdomains 28.08.2013

Google Says Google+ Doesnt Influence Rankings; Fighting Search Spam; Ross also answers questions on Downside of Redirecting Subdomains, back links on a high PR domain and automatically generating back links, spammy comments and backlinks. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

How to Setup Google Authorship; Manual Action Detail in Google Webmaster Tools 13.08.2013

Matt Cutts announces manual action detail in Google Webmaster Tools and in his latest video states links in Widgets must be no-followed Twitter now uses Universal Search; Ross discusses the release of the How to Setup Google Authorship: The Unofficial Manual released. How Google Enlisted Bloggers to Spread the Word About Moto X; Google Updates Page Speed Tool/ PageSpeed Insights. Advertising Inqui...

Penalizing Backlink Profiles; Google+ pictures in SERPs; Link Wheels and More SEO Q and A 05.08.2013

Penalizing Backlink Profiles; Google+ pictures in SERPs; Link Wheels and More SEO Q and A as listeners ask if Google would penalize a backlink profile which has an extremely high percentage of text links compared to other inbound links, why sometimes Google doesnt always include a G+ picture in SERPs, and finally what Ross and John think about link wheels. Advertising Inquiries: https://redcircle....

Online Tools to Test Page Load Times; Merging Websites; Experience with Google Disavow Tool 29.07.2013

Online Tools to Test Page Load Times; Merging Websites; Experience with Google Disavow Tool as Ross answers questions from the SEO 101 Google Plus Community. Also find out how 301 redirects and content delivery networks play into the conversation. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Cheap Link Building, Crappy SEO Pitches and RSS Syndication Sites 22.07.2013

Cheap Link Building, Crappy SEO Pitches, RSS Syndication sites, CDNs, Duplicate Content and more as Ross and John run through listener questions. Plus, Has Google given any guidance since Panda on quotes? Also, they discuss online tools to test page load times. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Google Navigation Changes To Webmaster Tools; Google Warning External Keyword To 02.07.2013

Google Navigation Changes To Webmaster Tools; Google Warning External Keyword Tool Shut Down Near and Muck Rack Adds Search For Journalists By Google PageRank. Ross and John also answer a listener question on a good tool they can recommend for SEO reporting that is highly automated. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

NoFollow on Affiliate Links; Separating Google Personal and Business Accounts; 24.06.2013

NoFollow on Affiliate Links; Separating Google Personal and Business Accounts; Google Analytics Admin Panel Gets a Redesign; Google Patents on Author Signature Values and Authority Scores; Bing Boards Testing; Webmaster Tools Link Report Errors Fixed; Google Carousel and Changes in Local Search. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Pandas, Penguins and Payday Loan Spam; Mobile Site Speed; Facebook Hashtags 17.06.2013

Matt Cutts on Pandas, Penguins and Payday Loan Spam as Ross and John run through the SMX Advanced 2013 You and A Session, plus Mobile Site Speed now a big ranking factor for Mobile Search; Eric Enge Site Crawling Test from SMX; Facebook Hashtags launched. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

AuthorRank and Its Role in Blog Posts 10.06.2013

Continuing the discussion on how Google is attacking blog posts. Ross and John discuss AuthorRank plays a role in determining which posts (guest or not) should garner more immediate positive attention in Googles algorithm. They also discuss revealing factors such as posts with zero inline text links and a single text link in the authors biography and more. Advertising Inquiries: https://redcircle....

Predictions for Googles Attack on Guest Posts; Google Penguin 2 = Lame Non-Event 03.06.2013

Predictions for Googles forthcoming attack on Guest Posts on things like AuthorRank and PageRank; Google Penguin 2 = Lame Nonevent; Matt Cutts and Advertorials and find who said If youre a brand and youre not on Google+, you're an idiot. Youre... just an idiot. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Matt Cutts On What SEOs Can Expect From Google Coming Up 13.05.2013

Matt Cutts tells us What SEOs Can Expect From Google Coming Up. Ross and John comment on the latest video that runs through Penguin, Advertorials, Spammy Queries, Sophisticated Link Analysis, Improvements on Hacked Sites, Authority Boost, Panda Sympathy and more. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Google - The Internet Police; Cross Marketing SEO with Social; Exact Match Press Release Links Still Count 06.05.2013

Google - The Internet Police; Cross Marketing SEO with Social; Exact Match Press Release Links Still Count. Plus, Ross and guest host Scott Van Achte discuss a listener question on main problems/pains in running an SEO business or being an SEO consultant. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

How Site Rankings Can Get Screwed by DDoS Attack 22.04.2013

Would it be better to create a unique title for each article and then in the first paragraph reference that it is part 3 of 5 in the series and then provide links to each of the previous articles? When running websites for different interests and small businesses with different topics, is it better to use my name as the author for all of them, or set up a different profile for each site; How your...

Facebook Home Sucks! Google and Bing Recommending HTML5? How Do You Explain SEO to a Teenager? 08.04.2013

Facebook Home Sucks! eliminates Google Search on non-Facebook Home Partner Android phones; Both Google and Bing now recommend using HTML5 pushState to allow for SEO friendly crawlable AJAX; How do you explain SEO to a teenager? Better yet, to a business prospect who has no idea what you are talking about? Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/...

Bing Showing Authorship; Google Improved Recording of Users and Method of Verification 25.03.2013

Bing Showing Authorship! Does anyone really need more proof that authorship is a huge part of the future of rankings? Google has Improved Recording of Users and Method of Verification; How to get Googles index of your website into Excel. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Matt Cutts Announces Updates Coming to Google Penguin and Panda Algorithms and more from SMX West 2013 18.03.2013

Matt Cutts announced new updates with Google Penguin and Panda algorithms and new link network targets in 2013. Matt announced this during the SMX West panel, The Search Police. Plus, Ross and John discuss highlights from SMX West 2013 and answer a listener question on How To Optimize your Website With GZIP Compression. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https:/...

Traffic and Bounce Rate Preference; Shopping for Keyword Tools; Chronicling the History of SEO is Dead 05.03.2013

Would it be better to have tons of traffic with a high bounce rate, or to have a lower bounce rate, but half the traffic? Plus, a question on shopping for keyword tools where the listener is seeking keyword suggestion, keyword traffic and competition and Keyword tracking. Finally, an ecore segment on Chronicling the History of SEO is Dead as a Search Engine Land article looks at Failed Predictions...

Google Analytics Change History; Googleplex 120 Million Dollar Renovation; Google Busted With Its Own Paid Links Again 25.02.2013

Understand Updates To Your Account With Change History...Google Analytics Change History Helps You Understand and Track Changes;Googleplex 120 million dollar futuristic renovation and expansion underway; Google Appears To Be Busted With Its Own Paid Links Again. Ross and John also answer listener question on optimizing with domain age, title tags and flash elements. Advertising Inquiries: https://...

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