JL Van Zyverden
Sell Anything
Life is a pitch. Whether you realize it or not, every product, every service, and every conversation is selling you something. In Sell Anything, professional salesman JL Van Zyverden breaks down an idea each week, reverse-engineering the pitch behind it. You'll uncover the strategies, techniques, and psychology that make sales tick—whether it’s a business deal, a marketing campaign, or even a casual chat. Step behind the curtain of persuasion and learn how to sell, spot the sell, and never be sold again.
Author
JL Van Zyverden
Category
Podcast website
Latest episode
Jun 10, 2026
Where to listen?
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Episodes
#15: How To Build a Sales Network Worth Millions with Aaron Bare 20.05.2025 1:01:56
Struggling to close deals, scale your business, or stand out in sales? Learn how manifestation, sales psychology, identity shifting, and AI mentorship can unlock exponential growth, persuasion mastery, and peak performance. In this episode of the Sell Anything Podcast, we dive into how top sales professionals think, how to influence with clarity, and why your mindset is your greatest sales tool. I...
#14: The New Age of Selling on Social Media with Gabe Padilla 13.05.2025 1:17:05
In this episode of Sell Anything, JL sits down with Gabe Padilla, a former creator-turned-founder who’s mastered the art of warm inbound sales. With over $30M in sales and zero ad spend, Gabe reveals how to turn social content and DMs into a high-conversion system. You’ll learn how to build trust before you ever sell, why niche content is the foundation of community, and how real conversations sti...
#13: From Free Samples to Worldwide Sales with Scott Hughes 06.05.2025 57:22
Most people overlook problems that feel too small. Scott Hughes didn’t and that decision built a global brand. What started as frustration with how tattoos were healed turned into Saniderm, a company now trusted in over 100 countries. In this episode, Scott shares how one overlooked detail in an overlooked industry became the foundation for everything: his product, his business, and eventually, hi...
#12: Sales, Creatine, and GAINS with Braven Grant 29.04.2025 41:48
At just 16 years old, Braven Grant made a move most seasoned entrepreneurs never pull off: he secured exclusive product rights and launched a brand that would later generate over $30 million in direct-to-consumer sales. In this episode, Braven breaks down the real strategies behind scaling GAINS — and why mastering persuasion, belief, and relentless progress is the formula that separates winners f...
#11: 100 Million Dollar Sales Secrets with Allan Draper 22.04.2025 50:37
What separates average entrepreneurs from elite performers? The ability to sell anything—not just products, but beliefs, ideas, and opportunities. In this episode, JL sits down with serial entrepreneur and investor Allan Draper to unpack the psychology of persuasion, the power of self-promotion, and the sales strategies that helped him turn a pest control startup into a $100M empire. Allan shares...
#10: Training Bird Dogs and Closing Deals with Tyce Erickson 15.04.2025 57:19
Ever wonder how hard work and integrity could be the real secret to closing deals? Bird Dog trainer and entrepreneur Tyce Erickson breaks down the surprising overlap between customer service, sales, and training animals, and why passion makes all the difference. In this episode of the Sell Anything Podcast, Tyce shares how lessons from selling cars, training dogs, and chasing down opportunities sh...
#9: How to Build Wealth with Scott Henderson 08.04.2025 42:50
You can outwork the competition and still end up broke. If you're great at selling but struggle with building wealth, this episode is for you. We uncover why emotional intelligence, financial literacy, and mentorship aren’t just soft skills. They’re sales weapons. This conversation will challenge how you think about money, your mindset, and your role as a salesperson in control of your future. Our...
#8: Finding A "Why" That Makes You Cry with Scott Garcia 01.04.2025 37:40
You think sales is about pitching? Think again. The highest performers in sales, real estate, and even combat sports all leverage one key principle: psychological momentum. In this episode, former teacher, martial arts champion, and now real estate investor Scott Garcia reveals how mastering mindset, goal-setting, and integrity can 10X your success in sales and beyond. Scott’s journey from wrestli...
#7: The Triad of Selling 25.03.2025 6:41
Struggling to close more deals? Master the triad of selling—prospect, product, and communication—to transform your approach. In this episode, JL breaks down how emotional intelligence and psychology influence every sale and how you can use them to your advantage. Success in sales isn’t just about having the best product—it’s about understanding your ideal customer and guiding them through a buying...
#6: Winning in Business, Fitness, and Life with John Madsen 18.03.2025 59:34
Are you unknowingly sabotaging your success? In this episode, we dive into the psychology of persuasion, the power of self-image in sales, and how to market yourself without fear. Former NFL player turned fitness entrepreneur John Madsen reveals how shifting his mindset—from playing in the league to dominating the fitness industry—helped him build a fifty million dollar fitness empire. He breaks d...
#5: How to Sell Like MrBeast with Brady Edwards 11.03.2025 1:05:50
Master the science of attention! Discover how top creators captivate audiences, the hidden psychology behind viral videos, and why humor and fear are the ultimate sales tools. In this episode, we break down the psychology of attention and what it takes to create videos that hook viewers instantly. Learn why humor and fear are the secret weapons of top marketers, how digital surveillance influences...
#4: The Psychology of Persuasion in High-Ticket Sales with Michael Mahoney 04.03.2025 51:25
Sales isn’t just about talking—it’s about transferring emotions, reading the unconscious, and mastering persuasion. In this episode, we break down the psychology of high-ticket sales with Michael Mahoney, a performance coach at UPGRD® and the CEO of Edutive. With a background in real estate, wholesaling, and high-stakes deal-making, Michael shares how poker strategies sharpen emotional intelligenc...
#3: Mastering the Sales Mindset with William Lam 25.02.2025 1:07:12
Unlock the secret to closing deals by transforming your mindset—discover the psychological strategies that break sales barriers and drive exponential business growth. In this episode, we dive deep into the art of transcending limitations and harnessing a strategic mindset to elevate your sales performance. Learn how to shift from a scarcity mentality to an abundance mindset, streamline your mental...
#2: The Art of Selling Your Vision with Dallin Rogers 19.02.2025 53:10
What separates top entrepreneurs from the rest? It’s not just talent—it’s how well they sell their vision. In this episode, we break down the intersection of B2B and B2C sales, the psychology behind high-converting event marketing, and what it truly takes to build a multi-million dollar brand from the ground up. Learn from Dallin Rogers, the visionary behind FITCON, as he shares his journey from f...
#1: Life is a Pitch 18.02.2025 8:02
What if every interaction in your life was a sales pitch? Sales isn’t just about business—it’s about life. Every conversation, negotiation, and opportunity hinges on your ability to persuade, connect, and communicate effectively. In this episode, we explore how the power of asking can transform your career, relationships, and mindset. Learn why rejection isn’t failure but clarity, and discover how...
Life is a Pitch 25.01.2025 0:22
Life is a pitch. Whether you realize it or not, every product, every service, and every conversation is selling you something. In Sell Anything, professional salesman JL Van Zyverden breaks down an idea each week, reverse-engineering the pitch behind it. You'll uncover the strategies, techniques, and psychology that make sales tick—whether it’s a business deal, a marketing campaign, or even a casu...
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