Doug Utberg
Second Life Leader
From Setback to Sovereignty. This platform is for founders, executives, and rebuilders who’ve been knocked down by layoffs, burnout, betrayal, or failure—and refuse to stay down. I’m Doug Utberg. I rebuilt my career, my finances, and my identity from zero, and now I have raw conversations with leaders who’ve walked through fire and rebuilt stronger. Every episode cuts directly into the moments that forge a leader:Career reinvention and self-leadershipBurnout recovery and nervous system restorationEthical entrepreneurship in a post-growth worldSystems thinking, AI, and automation for sovereign...
Where to listen?
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Episodes
#139 The Differences between Independent Contractors & Employees with Charles Read 28.04.2022 25:57
Finance and Operations - Doug and Charles spoke about the distinctions between independent contractors and employees, particularly as they pertain to regular independent contractors and employees. Hiring employees can be both a joy and a headache. Hiring independents can be less expensive than hiring employees, but you have to make sure you know the differences between them. Most companies like to...
#138 Demystifying Data Literacy with Kevin Hanegan 27.04.2022 24:11
Finance and Operations - Doug and Kevin spoke about data literacy demystification. What is data literacy and Why it's important and how to develop a good understanding of data. While data literacy is critical for businesses, there is a significant gap between theory and practice when it comes to data literacy. Data literacy is becoming increasingly common in the corporate world as more firms seek...
#137 The Legal Aspects of Running a Business with Jeremy Streten 26.04.2022 20:50
Finance and Operations - Doug and Jeremey spoke about the legalities of running a business. Legalities are an often an area which businesses don't do well. It's ripe with jargon and potentially confusing points. But the sooner you get to grips with the legal situation, the sooner you can do what you need to do to make your business a success. Learn more at https://businesslegallifecycle.com/termin...
#136 RJ Grimshaw with UniFi Equipment Finance 25.04.2022 28:15
Finance and Operations- Doug and RJ spoke about making the shift from a corporate job to starting your own business. Making the leap from a steady job to being an entrepreneur can be a difficult one. Many of us have spent years at one employer building our careers and enterprises. Going it alone means more responsibility and a higher level of risks. Learn more at https://rjgrimshaw.com and https:/...
#135 Marketing and Operations to Scale a Business 22.04.2022 18:39
In Today's Episode, Doug spoke about how crucial marketing is to running a successful company. The biggest trick to make sure a business gets off the ground is having marketing. It is not enough to just have a product. Without marketing, no one will know about the product. Marketing can be the difference between failure and success. Doug's business specializes in partnering with companies and non-...
#134 Peeling away the Layers to Get to your Brand Story with Shannon Peel 21.04.2022 24:29
Marketing & Brand Building - Doug and Shannon spoke about the significance of brand storytelling and how to go about telling that story. Connecting with your audience is a challenge for many businesses. Storytelling is one of the best ways to connect with your consumers on an emotional level and help to build loyalty, increase brand approval and generate sales. Learn more at https://www.marke...
#133 Making Your Products Into a Story with Alexa Randolph 20.04.2022 25:55
Marketing & Brand Building - Doug and Alexa spoke about how to turn your products into a story. Alexa runs a custom design business where she incorporates a story into each product she develops. If you're running your own startup, you have to understand the importance of branding and identity. It's just as important as your business, if not more. Why? Because they all make up your business id...
#132 Local Marketing in the Post-Pandemic Era with Liz Cortes 19.04.2022 29:14
Marketing & Brand Building - Doug and Liz spoke about how covid era has revolutionized local marketing, local marketing vs. advertising and strategies for organic marketing. If you thought local marketing was dead, then think again. Local businesses still have options when it comes to marketing and, depending on your needs, will have numerous options to choose from. Before, the only avenue wa...
#131 Marketing Misfires and How to Avoid Them with Michael Delon 18.04.2022 33:09
Marketing & Brand Building - Doug and Michael spoke about what the main why's behind marketing mistakes are and how to avoid these issues. The best marketing campaigns are those that achieve the greatest results and have the lowest costs of distribution. But it doesn't always work out this way. Marketing is a vital component of any business. Marketing is about connecting with your customers,...
#130 Doug on the Duality of Leadership 15.04.2022 14:23
In Today's Episode, Doug's Thoughts on Leadership's Duality. There are some people who will make out the case that leadership is really a one way street. And I've never really taken that view. Leadership is definitely a two way street where a leader always has to understand that without being in relation to the people who are following him, he cannot succeed in any organization. So leadership is e...
#129 Understanding your Value with Maureen Ross Gemme 14.04.2022 23:25
Leadership and Strategy - Doug and Maureen spoke about understanding your values through a number of personality assessments. Assessing our personality will help you to discover what motivates someone and even understanding a person's willingness to change and know work environments where people can thrive. Maureen reminds us all that the more you know yourself, the more you can help others to k...
#128 Fulfillment Based Leadership with James Laws 13.04.2022 25:44
Leadership and Strategy - Doug and James spoke about fulfilment based leadership in the contemporary business world and how it enables you to be effective in your organization. James reminds us all that we're not just on professional skills but also theirs personal experiences that could help your company's progress. Always keep in your mind that in order for you to provide fulfilment to your tea...
#127 Leadership in the Post-Pandemic Era with Tom Cronin 12.04.2022 28:33
Leadership and Strategy - Doug and Tom spoke about taking a more holistic approach to our position in society, which means that businesses must consider all of their connection points. Tom states also on this podcast if you are a leader you must be in a position of inspiration, honesty, and integrity is more important than being in a position of authority. In the end, the values of your company ar...
#126 Connectedness in the Post-Pandemic Environment with Dea Irby 11.04.2022 27:16
Leadership and Strategy - Doug and Dea spoke about connectedness in the post-pandemic environment and how to implement the five facets strategy is crucial for your success in making a positive impact on your environment and for the success of those around you. Regardless of the type of employer, making employees feel like an important part of their culture can be done through several different ste...
#125 Doug on Pivoting and the New Show Format 08.04.2022 9:48
In Today's Episode, Doug spoke about Pivoting and the New Show Format. To the viewers or listeners we have great news for you. Doug will be releasing content four times a week under one particular scope area. And at the end of the week he will share his solo recording of my thoughts on the topic based on the current timeframe. Doug will focus on topics that will develop your needs for your entrep...
#124 Ten Year Plan with David Dressler 07.04.2022 20:51
Doug and David spoke about the ten year plan. David Dressler, a personal business strategy speaker and thought leader. The term "ten-year plan" is most commonly used in the context of business. But, of course, that will be in the context of your life, because if you do it well, there is no such thing as a business and a personal life, you know? This is certainly something you've heard before. "Wri...
#123 Tim Branyan with TrueFanz 06.04.2022 29:07
Decision Maker Interview - Doug and Jim spoke about the creator economy and how does it work. Tim is the founder of TrueFanz that enables creators all over the world to earn a steady and predictable income. The internet's creator economy is expanding and becoming more important. Over time, people have used music and art to make money in the past. The creator economy is a current iteration of that...
#122 Building your Brand as a Podcast Guest with Jason Cercone 05.04.2022 31:38
Thought Leader Interview - Doug and Jason spoke about the importance of branding and how to create your brand as a podcast guest. When it comes to promoting your brand, using the podcast platform can be really beneficial. To expand your circle of influence, you must provide value and have an impact on the lives of your listeners. Jason encourages us to be a guest on shows that are relevant to our...
#121 Continuous Digital Innovation with John Rossman 04.04.2022 27:51
Thought Leader Interview - Doug and John spoke about the how innovation works in digital era. John Rossman is a former Amazon Executive. A thought leader on digital and innovation strategies. Innovation is vital in every company if they want to keep moving forward and avoid becoming stagnant. Innovation also allows you to adapt your product or service to customer needs, stay ahead of the competit...
#120 Financial Market Forecast - 2022 01.04.2022 21:22
In Today's Episode, Doug spoke about Financial Market Forecast 2022 Economies have always had cycles of expansion and contraction. When it comes to the US stock market, the business cycle tends to recur around every 10 years or so. However, the economy is never in perfect equilibrium. Everyone wants to be able to answer this question accurately because they are all interested in their own bottom l...
#119 From Let Go to Growing a Business on Nine-Five to Freedom 31.03.2022 45:02
Today we have an episode with Doug's interview on Nine-Five Podcast Doug and Nick spoke about transition from a corporate job to full-time entrepreneur and how empowering it can be. This episode will help you put together a sales funnel so your potential customers believe in YOU and then buy from YOU . It's no secret that problem solving sells! It works because human beings are wired to want the b...
#118 Carter Williams with iSelectFund 30.03.2022 27:49
Decision Maker Interview - Doug and Carter spoke about investing at iSelect Fund. Individual investors and their trusted financial advisors can use this to build a customized, diversified portfolio of early-stage company assets. They also go deeper on the field of Agribusiness on how it really affects healthcare. Lastly, Carter's goal is to provide good investment opportunities for the people wh...
#117 Retaining People in the Great Resignation with Nick Cavuoto 29.03.2022 26:19
Thought Leader Interview - Doug and Nick spoke about how do you make sure to retain the people that you have. In the midst of all the departures, it's sometimes easy to forget that you still have people who are committed to their jobs and who want to remain with your company. You need to make sure that you are communicating with the people that you are surrounding yourself with on a regular basis...
#116 How to Build your Business Brand through Publishing with Ash Cash 28.03.2022 22:52
Thought Leader Interview - Doug and Ash spoke about why publishing books (both print and ebooks) is vital to branding. Building a brand is not a one-off task. You can't simply create a logo, publish a few ads, or fill up your social media account. Ideally, it must be consistent with your company's goals and should take into consideration how the brand looks on the outside and the inside. Learn m...
#115 Take Learning to the Next Level with Brandon Hakim 25.03.2022 23:49
Thought Leader Interview - Doug and Brandon spoke about the quickest and easiest way to gaining long term mental and emotional as well as educational benefit is by reading. Reading books is key to self directed development of your passion. You are exposed to a lot of different perspectives and nobody knows you or what you're trying to learn better than you do Learn more at https://insiderschool.co...
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