Erin Waters - Tips for Teacher Sellers
School of Sellers: TPT Strategies, Tips, + Seller Stories
Erin Waters from School of Sellers helps teacher sellers like you run an online business in a way that feels doable. Discover how you can make your business work harder so that you spend less time in To-Do Town and more time doing what you love. Many teachers launch online businesses to live a freer, happier life. These same teachers soon find themselves swamped by tasks and surrounded by pressure to do all the things. As a result, their life becomes harder. So what the heck? Self-proclaimed Type B Teacher-turned entrepreneur, Erin knows this Catch-22 scenario all too well. In her 10 years of...
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Author
Erin Waters - Tips for Teacher Sellers
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Podcast website
Latest episode
Apr 14, 2025
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Episodes
Ep 72: The Great Planner Debate: Which One Is Best for TpT Sellers? (With Special Guests Lisa Mattes + Ashley Wright) 17.11.2021 25:39
If you are a serial planner collector like me, you’ll love this episode. Listen as I sit down with special guests Lisa Mattes and Ashley Wright as we talk about the merits of paper planners, digital planners, and options in between.
Ep 71: How I’m Business Planning for 2022 10.11.2021 15:50
Listen: if people can decorate for Christmas the day after Halloween, I can make my business plans for 2022 in November. But for real: today I am giving you the inside scoop on how I make my business plan for the new year—the *entire* year—before it even begins. Follow along as I give you an outline of my planning process, my dos and don’ts for business plans, and other tips for making this year y...
Ep 70: 3 Tips For Juggling Motherhood and Your Online Business With Arianna Vernier 03.11.2021 21:06
Being a parent and owning a business is not for the faint of heart, but if you feel like you are constantly playing the work + kids balancing act, this episode is for you! Arianna Vernier, creator behind Ditch the Classroom Podcast, sits down with me to talk about how a work-from-home business and kids can *actually* work.
Ep 69: Spooky Seller Stories: Tales From the TpT Crypt 27.10.2021 29:18
Mistakes are a part of business, but some missteps are just downright SCARY! We recently asked our School of Sellers members to share their spookiest, most cringeworthy “Oh no!” Moments as a TpT seller. The tales you’ll hear are chilling, horrifying, and…well, relatable. Listen in as 3 brave sellers share stories that will make you laugh and gasp at the same time. Joining me today are special gues...
Ep 68: How to Pivot When Your Plans Fail 20.10.2021 22:01
It's a hard pill to swallow when you spend time and resources on a project or idea only to have it fail. The truth is, business failures abound in the TpT world--we just don't hear about them all. I used to scrap things altogether when they didn't work out, but I've learned so many times that a failed plan often grows into an even better one in its place. I'm getting 100% transparent about 1 tool...
Ep 67: Making Sense of Data in Your Teacher Business (With Special Guests Beth + Jarrett Vaucher) 12.10.2021 33:25
Not only is the sheer amount of data intimidating, but once we sort through it we are expected to make informed decisions about what to do next. Jarrett + Beth Vaucher from My Data Playbook are here with me to break it all down. There’s a lot of pressure to use our data, but where do we start? What numbers matter? What does it all mean? Beth and Jarrett are here to help!
Ep 66: Outside-the-box Offers: A Tale of One Seller's Success (With Special Guest Amanda Cardenas) 21.09.2021 28:58
We’ve all heard of Shakespeare festivals, but have you ever heard of Shakespeare Teacher Festivals? Amanda Cardenas from Mud & Ink Teaching is taking things to a much cooler level. She has transformed a brick and mortar event into an online playground for ELA teachers everywhere. Listen in to hear behind-the-scenes details from her festival success and tips about how she was able to make money fro...
Ep 65: The Power of Easel to Grow Your Teacher Business (With Special Guests Will Cullen + Courtney Roberts) 08.09.2021 24:51
As teacherpreneurs, it’s important we stay current with trends and tools in education and on TpT. You’ve heard a lot about Easel by now, but what’s the deal exactly? In this episode, I sit down with Will Cullen from Team TpT and Courtney Roberts of Classroom Resource Queen to dive into all the details: What is Easel, why does it matter to sellers, and why is it a no-brainer in our teacher seller b...
Ep 64: I Changed My Mind About Hashtag Sales (Here's Why) 24.08.2021 25:02
If you think hashtag sales are all about making a few bucks, you're wrong--and I was too. Today I'm sharing lessons learned after a year of hosting hashtag sales. It turns out there are tons of non-sale victories to be had. Listen to find out why hashtag sales are worth your time and then some!
Ep 63: The Truth About Pinterest: Let's Talk TpT Shop With Chelsea Hall 21.07.2021 30:35
It's no secret that a teacherpreneur's journey with Pinterest is filled with ups and downs. Sometimes it can feel like more downs, but the truth remains that Pinterest is the highest traffic-driver to TpT. Today we sit down with Chelsea Hall, teacher-turned-Pinterest strategist to learn the best way to leverage Pinterest and its constant changes.
Ep 62: After the TpT Conference: Now What? (Let's Make a Plan!) 14.07.2021 10:52
Conference week brings the most shocking combination of creative energy, information overload, and infinite inspiration. The question is: how do we harness it and use the momentum to move our business forward? In this episode, I give an overview of how we made our plans in an online workshop this week. Spoiler alert: You're invited, and it's free!
Ep 61: 6 Clever Ways to Repurpose In Your Teacher Business 30.06.2021 17:41
Repurposing is a buzzword we can't get away from. But what does it actually mean? Are you doing it the right way? What else can you repurpose in your business? I answer all of these questions and more as I share 6 fresh ways to repurpose your content.
Ep 60: Taking a Break: How Time Away Is Actually Good For Your Business 22.06.2021 12:49
When you love work and you enjoy running your TpT business, it often doesn't feel like "work." I ran my business for years before I learned the value of taking a break. It's not something that comes easily to me, but I've learned to make it work and today I'm telling you how.
Ep 59: 6 Ways to Prepare for the TpT Conference Now 16.06.2021 16:16
Virtual or in-person, there are always ways to prepare for the TpT conference ahead of time. Listen in for quick, easy tips that you can put into action ASAP. In this episode, I recommend Chrome extensions, downloading opportunities, and more!
Looking Back + Looking Forward: My Mid-Year Business Check-In 08.06.2021 21:46
While it's hard to believe the year is half-over, I'm so excited to share with you how things have been going. In this episode, I'll review the last 6 months and share with you my favorite tool, biggest lesson, + fun on the horizon.
Ep 57: 3 Ways You're Probably Leaving Money On the Table 01.06.2021 10:36
Today I'm offering 3 super simple, super quick tweaks you can make in your business TODAY that will result in money. Pure and simple, nothing sneaky--just good old-fashioned TpT business hacks that we tend to overlook.
Ep 56: Making Money on TpT (What Nobody Will Tell You) 25.05.2021 15:16
Talking about money is weird and uncomfortable, but 100% necessary. I'm confessing the *real* reason I started selling on TpT and why it's okay if you are money-motivated.
Starting Out on TpT: Sellers Tell All Panel 18.05.2021 58:34
Join Molly Beardsley Keri Brown, Nicole Brown, Vanessa Mejia, Molly Bearsley, Michael Sivert and I in this LIVE replay when we answer questions about starting out on TpT.
Ep 54: How to Have Your Best Teacher Seller Summer 11.05.2021 20:18
Not sure how we are already talking about summer, but it's coming! Here are 4 surefire ways to leverage your summer break in order to give some TpT TLC to your business.
How Being a Teacher Seller Has Impacted Me: Teacher seller stories with Shannon Betts 04.05.2021 35:47
Join me and Shannon Betts of RDNG as we dive into Shannon's story and what being a teacher seller means to her. Learn how Shannon's teacher business has helped her some of her greatest challenges both in and out of the classroom.
Ep 52: How to Make Your Business Better Now, Not Later (Back to Basics Part 4) 27.04.2021 30:25
Join me with special guest Jen Regan as we reflect on the mistakes we've made in the TpT business and how to avoid them + make your business better now--not later. Jen shares candidly about balancing work and home life, and also how she has learned to make the most of her time by repurposing her content.
Ep 51: Branding Your Business on TpT (Back to Basics Part 3) 20.04.2021 29:40
If you need to build your brand but have no clue where to even begin branding your business, listen up! Carly Mitchell, a professional graphic designer, is here to save the day with super practical, easy-to-follow ways to brand your business. Carly will talk us through your best way to create a logo, choosing brand colors, and how to find that perfect font.
Ep 50: TpT Marketing Tips To Get Seen + Sell Your Products (Back to Basics Part 2) 13.04.2021 23:56
Marketing your teacher products can be stressful, scary, and expensive. Today, I am showing you all of the ways to make marketing the opposite---follow along for TpT marketing ideas that will be friendly on your wallet and are already right in front of you!
Ep 49: How to Make TpT Products Teachers Will Buy (Back to Basics Part 1) 06.04.2021 28:56
If you've ever wondered how to make products that will actually sell in a market that seems so crowded, this is your show. Guest Kristen Doyle and I talk about 3 big ideas beyond the techy step-by-step of product creation. Anyone can create a product, but listen in to our top tips for making TpT products that will maximize your success! Links Mentioned In This Episode: Product Creation Checklist...
Ep 48: I Quit Teaching (Here's What Happened) 30.03.2021 24:23
When I quit teaching, I had no idea what my future would hold. Today, I am sharing an update 4 years later about what it's like to be out of the classroom and living a life I love. If you are thinking about leaving the classroom, have wondered what other options you have, and want to hear firsthand from someone who has left, this episode is for you!
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