School of Sellers: TPT Strategies, Tips, + Seller Stories

What if you could take full control of your teacher seller business—and keep more of the money you worked so hard to earn? In this episode, I chat with websitesite designer Carla Fedeler about how to confidently build your own teacher seller website, even if tech isn’t your thing. From choosing the right platform and tools to understanding the marketing and branding benefits of having your own sto...

What if planning wasn’t about perfect calendars and to-do lists, but about making space for what truly matters? In this episode, I’m joined by Bethany, Jennifer, and Ashley to dive into The Plan by Kendra Adachi—a book that challenged us to rethink productivity, rest, and work-life balance. We unpack why flexibility is key, how to stop treating rest as a reward, and what it really means to embrace...

Want to sell more on TPT without constantly creating new products or spending hours marketing? In this episode, I’m sharing one of the best-kept secrets of successful TPT sellers—sales funnels. These automated systems turn potential buyers into paying customers, helping you make consistent sales on autopilot. You’ll learn how to set up a simple yet powerful funnel, from choosing the right freebie...

If you’ve ever wished your TPT products could sell themselves while you focus on creating, this episode is for you! Sales funnels might sound intimidating, but they’re actually a game-changer for TPT sellers looking to grow their business without constantly chasing sales. In this episode, I break down exactly how a well-structured funnel can take potential buyers on a journey, from discovering you...

Welcome back to another coffee chat! Well, kind of. This time it’s a night session so it’s decaf only! As usual, we’re having a casual conversation about the latest in business and personal life, including a slightly embarrassing moment that had me doing double the work (oops!).  Of course we can’t chat without diving into some business strategy too. I’m sharing a recent win with tripwires an...

Feeling stuck in your work-from-home routine? Coworking might be the productivity boost you need! In this episode, I dive into why coworking is a game-changer for TpT sellers and online business owners, from the power of body doubling to the built-in accountability it provides. When you work alongside others—whether virtually or in person—you’re more likely to stay focused, follow through on tasks...

It’s time for another monthly coffee chat with Ashley and I to catch up on both business and life! We talk about the challenges that came with starting a new year and share some of the strategies that are helping us navigate it - whether that means planning ahead of simply taking things one step at a time. I also share about a recent getaway that left me feeling refreshed, along with a small but e...

Pivoting to a new audience can feel overwhelming, but what if I told you there’s a way to do it without starting from scratch? In this episode, we’re talking about the “sneaky pivot” strategy - a smart and strategic way to expand your reach using the resources you already have!  Whether you’re shifting to a different grade level, exploring a new subject area, or even branching out beyond the...

Ever wish you could add a few extra hours to your day? We know that struggle all too well and we're here to help! In this coffee chat, recorded live in Ignite , Ashley and I discussed some ways that we’re currently saving time in our businesses. We have a good feeling that you’ll walk away with some new and practical ideas on how to make the most of your time! One of my favorite time saving strate...

Running a TPT business while juggling teaching, family life, and personal commitments can feel overwhelming. But success isn’t just about the physical tasks we do - it’s deeply rooted in our mindset. Let’s explore three game-changing TPT seller mindsets that can transform how you approach your business!  You’ll learn how to use the glass ball analogy to focus on what truly matters while relea...

What’s holding you back from breaking past the $100K mark on TPT? In this episode, I had the chance to chat with Chynell Moore , and let me tell you—this conversation is packed with the kind of insights that can completely shift the way you approach your business. Chynell shared three powerful reasons why sellers often hit a plateau and, more importantly, what they can do to get unstuck! From fres...

When you hear the word diversify , does it feel like just one more thing to add to your already full plate? If so, I have good news for you. After lots of brainstorming, I’ve landed on three ways that you can diversify your TPT business WITHOUT reinventing the wheel. In this episode, I’m diving into each of the three ways to diversify your teacher business. The best part? They all leverage product...

Have you ever stopped to think about how your mindset around money might be holding you back? In this episode, I’m taking you back to an incredible conversation I had with Trina Deboree, a teacher-turned-TPT seller, who shared her inspiring story of transforming her money mindset while navigating life as a teacherpreneur. Trina didn’t hold back as she opened up about overcoming personal and financ...

What’s the secret to boosting sales while simplifying a buyer’s experience? TPT bundles! In this blast from the past episode, I’m joined by Allison Wienhold, a seasoned TPT seller and former Spanish teacher, to uncover the power of product bundles.  Allison shares how bundling transformed her sales strategy - and how it can do the same for you. We’re giving you our top tips for creating TPT b...

To wrap up 2024, I’m playing a few of our all-time most downloaded School of Sellers episodes! To kick this series off, let’s start with an episode that resonated with SO MANY of you - having your resources copied on TPT. It’s a tough subject, but one that deserves open and honest discussion. To tackle it, I’m joined by one of my close TPT friends, Kerry Tracy. Together, Kerry and I share our expe...

It’s hard to believe, but this is the fourth full year of the School of Sellers Podcast! As we wrap up another year, I want to extend my gratitude to you for not only listening to this show, but also connecting with me through emails, DMs, and more. It keeps me going to hear from you! With the end of the year around the corner, I want to share with you what I’m leaving behind in 2024, like feeling...

From selling your digital resources on your own website to podcasting to affiliate marketing and more, there are so many ways to diversify your teacher business income! But have you ever considered selling physical products? My guest today, Christina Spencer, is here to share how she does just that. Christina and I first met while working on our Master’s of Education for Early Childhood at The Ohi...

Today I’m sitting down with a beloved seller in the TPT community - Deedee Wills! Deedee is someone I consider a true legend and has also been an integral part of the School of Sellers community over the years. I honestly can’t believe this is the first time she’s on the podcast! During our conversation, I’m firing all kinds of questions at Deedee about her TPT success and personal life. You’ll he...

We can all agree that Taylor Swift is an icon in today’s culture. And while she’s a worldwide celebrity, we may have more in common with her than you think, especially as it pertains to our businesses. Whether you’re a lifelong Swiftie or a curious bystander, there’s no denying the parallels between Taylor’s journey and our own as educators and entrepreneurs.  I’m joined by fellow TPT sellers...

The TPT world is ever-changing, and I know that many of you are looking for ways to grow, and maybe even pivot how you’re doing things in your business. If you’re searching for strategies to take into the new year, you’ve come to the right place! Today I’m diving into four major predictions for business trends that will help shape your plans for 2025. For each trend, I’m also breaking down three a...

As we get ready to begin a new year, planning is top of mind. As they say, if you fail to plan, you plan to fail. While that might be a little over the top, there’s a lot of truth to it! Having a consistent planning process sets you up for success in your teacher-seller business. I could sit here all day and share my method for planning and organization in business. But, we all have different pers...

When you think about using TikTok for your business, does it excite you or make you want to run the other way? If it’s the latter, you could be missing out! When it comes to TikTok, there’s so much potential for growing your audience and even monetizing directly from your videos. Nancy Chung is here to talk all about TikTok for TPT sellers. After hearing her present at TPT Forward last summer...

Are you a Type B business owner who wants to run away when you hear words like organization, SOPs, and systems? If so, today’s episode might make you feel a little uncomfortable, but stick with me! I promise it will be worth it. I’m sharing three business systems that I think every teacher seller should implement. Get ready to discover how task management, project management and brain dump systems...

Imagine if the next time you sat down to write a blog post, it felt easy because you already had a plan for what to write. Or, what if you scheduled your next podcast interview on a day that you knew you would be feeling energized? This could be your reality if you start making future you a priority! There are things you can do today that will set future you up for success tomorrow. In fact, in th...

Have you been feeling like you’re losing your spark lately? You probably know that spark that I’m talking about. It’s your passion, excitement, and creative energy for everything you’re working on in your business.  If that spark is fading, there’s a very good chance you’re headed straight into burnout…or maybe you’re already there. As I go into my 12th year as a TPT seller, I know this feeli...