Dave Jackson
School of Podcasting: Expert Tips for Launching and Growing Your Podcast
You want to start a podcast, but you’re unsure where to start. You need advice on how to grow or monetize your show, and stop being so scared that it won’t work! I can help by showing you what mistakes NOT TO MAKE and much more. Subscribe to the show and soak in the 18+ years of podcasting experience from Podcaster Hall of Fame Inductee Dave Jackson.
Author
Dave Jackson
Category
Podcast website
Latest episode
Jul 6, 2026
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Episodes
105 Producing Your Podcast From Segments with George Hrab 17.09.2007 37:45
Get 20% off your membership at the School of Podcasting using the coupon code bts when you sign up at www.schoolofpodcasting.com Today we interview George Hrab from www.geologicpodcast.com a very creative podcast. George produces 15 different types of segments that he then uses to assemble his podcast. While you may not be able to pull off as many voices as George, this "pieces parts" approach to...
104 Zoom H2 Reviewed and Back To School Special 11.09.2007 16:26
It's Back to School of and you can save 20% off your membership at the School of Podcasting (thorugh 10/1) when you use the coupon " bts " (short for back to school). Membership has its privledges as we will give away a Podcast Studio USB from Behringer to a member in October. Special thanks for Dave Gardner of www.ratcastradio.com and www.inlinehockeypodcast.com for the review of the Zoom H2 ($19...
103 Zoom H4 Reviewed - Your Portable Sound Booth 04.09.2007 20:43
In today's show I play around a bit with the Zoom H4 recorder. I mention that there are 3 setting for volume. You can adjust many increments in addition to those three. I mention that if you have an issue with finding a quiet area, you already do. It's called YOUR CAR. I like the Zoom H4 , I like its size, its battery, and the ability to record from XLR and 1/4." It has built in compressors and au...
102 Reviewing the Behringer USB Podcast Studio 26.08.2007 27:32
Today I am looking at the Behringer USB Podcast Studio . This retails for $100 and it comes with everything you need to start podcasting (cables, mic, software, etc). This is geared towards the (in my opinion) single podcaster. You can connect more than one microphone to this, but there is only one XLR input (so you will need quarter inch cable converters, etc for mic number 2 - if you have more t...
101 Recording Phone Calls Without Skype 20.08.2007 21:46
Today I exposure my mistake using voiceemotion.com to record Kevin Bromber from Nowlive.com so instead of embarrassing myself, (and the fact that Skype broke down), I used my "recount" of the interview with Kevin. We also get a last 5 in 5, and I announce some future shows. Opening From Gary of www.podcastpickle.com LAST 5 IN 5 Courtesy of Fred Castaneda http://folkloricomusicdance.blogspot.com ww...
100 Reflections on 100 SHows of Podcasting Tips 14.08.2007 20:47
Today I talk about any regrets I have after doing 100 shows. I have one thing I've changed (as of today). We also get some great feedback on organizing your podcast content. We also get a last 5 in 5. (11:15) Organizing Your Podcast InputMike Wills from www.nextgenerationofradio.com uses docs.google.com Big Al Wagner of www.projectstudionetwork.com uses http://www.backpackit.com/ Last 5 in 5Ken...
99 Organzing Podcast Content 06.08.2007 19:14
We have a ton of studd on the show today. We give away Sound Pack 3 from soundgods.com Congrats to Paul Clifford of the Tech, No bable Show You can earn money at Podcast Picke For Reviewing Podcast s We talk about how to keep things organzied so you don't let content slip through your fingers (and miss making it on to your podcast). We hear a promo for www.bestoftheworstpodcast.com I also talk abo...
98 A Podcast That Never Expires 30.07.2007 16:30
The great thing about podcasting is its getting big enough for companies to start building tools for podcasters. Today we look at the Audio Lite system from Gigavox (the makers of the Levelator). www.gigavox.com You can record your podcast in segements. Then (if needed) you can update certain segments (like an advertiser spot) in the current AND PAST podcasts. I'm using this not for advertisers, b...
97 Free Sound Effects and Running the Numbers 22.07.2007 15:36
Today I went and looked at some numbers regarding people using phones to listen to the School of Podcasting's Morning Announcements. I use voiceindigo.com and I had anywhere from 15 to 47 downloads a month. I also looked at how many people used the link shownotes.schoolofpodcasting.com and since April 100 people have used that link (which typically is not in print like today, but only heard in the...
96 Understanding Double Enders 16.07.2007 15:00
Today we talk about what a double ender is, and some tips on recording them. We also talk about the newdirectory I've added at Also mentioned: www.box.net
94 One to One Podcasting with Paul Colligan 10.07.2007 39:27
In the episode we interview Paul Colligan of www.paulcolligan.com who has created a new Premium Podcast Solution that you can find at www.onetoonepodcasting.com This solution has three difference levels (including free), that allows you to have a private podcast, sell your podcast, sell a digital product, have an affilaite program, and and and .. (it does everything). It lets you podcast different...
93 Flipping the Podcast Promotion Switch 02.07.2007 24:19
Is there ONE thing that you can do to bring a giant number of listeners? Probably not, but the key values are the same - find out where your listeners hang out and get some information to them. "You need to move to where the food is..." We are giving away "Dog Pack #3" from www.sounddogs.com to a School of Podcasting Listener who puts the School of Podcasting as a favorite at www.podcastpickle.co...
92 Affordable Wordpress Hosting 25.06.2007 20:00
I've started my own hosting company at www.coolerwebsites.com and have created some packages geared towards podcasters who are looking to host their files at Libsyn , and have a Wordpress Blog on their own site. Are you ready? It's only $1.99 a month and you have more than enough space to host your blog. BUT WAIT THERE IS MORE. School of Podcasting Members can get an additional 20% off (login to g...
91 When Your Podcast Explodes 18.06.2007 15:57
Members of the School of Podcasting have another discount to take advantage of from studiocutz.com on their Podcaster Toolkit DVD. Members get 15% (25 bucks!) off using a coupon code found inside the members area (and yes you could sign up for a one day pass (5 bucks) get the coupon code and come out 20 bucks ahead of the game. The sales runs through mid July. Opening by Steve from www.geekcred.ne...
90 Podcast Contest Secrets 11.06.2007 26:52
Join us as we interview "Ringmaster Greg" from the Dancing With Elephants Podcast ( http://www.dwithe.com ) about the contest that involved cross promotion with other podcasters to help give away an ipod shuffle. In the end their listener numbers went up, but was it worth it? Listen an find out. Last 5 in 5dinkycast. http://dinkycast.com/ car talk NPR http://www.npr.org/rss/podcast.php?id=510097 M...
89 Never Have an Outdated Podcast Again 04.06.2007 19:37
I am looking for answers to the question: I couldn't have done ___ if it was for podcasting. Or I sure am glad I started podcasting because _______ I talk with Ram Krishnan of www.castmetrix.com which is a company that allows you to gnerate dynamic content. For example I will be at he expo this year. I could put a segment into the system, and then after the expo, I could change that segment to t...
88 You Don't Need a "DJ" Voice To Podcast 28.05.2007 15:17
Today we talk about using a "Radio Voice" to be a podcaster. I talk about Dr Dave from www.shrinkwrapradio.com who was worried that he didn't have a "DJ" voice. He's doing fine, and remember that many people do NOT want to hear a "DJ" voice. We talk about forum spam. One way to cut down on spam is to require approval of all new members. George from the www.oneminutehowto.com podcast explains he fi...
87 Pacing Yourself as a Podcaster 21.05.2007 19:11
I talk about pacing yourself (your conent) when you hit the jackpot. We also talk about bulletin boards (forums), and how to fight spam. Wew also talk about doing an "Anniversary show." We also throw out the question, "Does anyone know a WYSIWYG theme editor for worpdress?" Affiliate link of the Month: www.trykall8.com Don't lose sleep worring if your voicemail number will be lost, it's only 2 bu...
86 Podcast Flyer Tips and Revisting Your Episode Name 14.05.2007 10:52
Today I talk about some experiments I've done promoting my podcast. I also talk about some of the results I've done by finding a tool thats fits your listeners - in my case it was bookmarks promoting m podcast to college students - and how effective it can be. HOWEVER, I think that one of the reasons I have seen a rise in my listeners is due to my episdoe headlines. If you just put "your podcast n...
85 Never Lose Your Voicemail Number 07.05.2007 17:58
Did you know that if you don't use your k7.net phone number in 30 days it will go away? Well here is a way to never worry about losing your voicemail. Check out www.trykall8.com where you can get a toll free number for $2 a month (plus .06 a call for each minute). No matter if people call or not, you will not lose your phone number. Always looking for shw intros "This is __ from the ___ and you're...
84 Getting More Podcast Subscribers 29.04.2007 18:01
In this podcast we throw out some podcast promotion tips, why "hard sell" podcasts are stupid, and some new free services for podcasters. TIMELINE: 1:30 Feedback from Taylor Marek about a promtion that was being run by Dancing With Elephants ( www.dwithe.com ) full details about promotion can be found HERE 4:48 Giving away an ipod Shuffle. will cost you about 80 bucks. 5:50 Feedback on the "Gra...
83 Chalk Up Another Podcast Promotion Idea 23.04.2007 15:07
Dave gets some listener feedback from Chris at amateurtraveler.com and Paul from technobabelshow.com I was reading a book about marketing a musical group and it mentioned using chalk to promote your band. Would this work for podcasters? Find where your taget market goes and write your website in front of the entrance? Is this a great first impression? Get your own domain name for 6.95 a years usin...
82 Creating Same Page Podcasting 09.04.2007 15:16
People have asked me "Should I write down what to say on a podcast?" When they ask this they mean every word. This is NOT the way to go. I talk about a podcast that is the EXACT content I'm looking for and I CAN'T LISTEN as the podcaster is reading a book. Most podcasts are one side of a two-way, time-shifted, conversation. Do you read what you are going to say when you call your Mom? Instead, map...
81 Icing on the Cake - Presentation Tips 02.04.2007 16:30
NEW SPONSOR: www.trypersony.com The power of online meetings without the monthly fees. Today I'm talking about some tips for presentation, as well we WHY you should be doing some osrt of introduction for your podcast. This includes: Doing Transistions Between Topics:Enable the listener to fast forward through topics they may not want ot listen to, and makes the whole flow of the podcast better. Wh...
80 Changing Your Feed in ITunes 26.03.2007 17:17
In this episode I talk about a couple of nightmares I've run across including: My RSS feed in iTunes somehow got changed to http://s (podpress maybe? I'm not sure...). I had to change my RSS feed in iTunes To change this you need to (accorsing to Apple's Forums ): Podcasters occasionally need to move their feed from one location to another. In this case, you should not remove your feed. If possibl...
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