School of Impact

In this episode, I'm going to walk you through the exact blueprint that allowed me to consistently generate $1,000 a day in my online coaching business, helping me achieve my first $30K month and beyond. I'll break down how I went from unpredictable months — fluctuating between $5K, $10K, and $25K — to consistent $30K, $40K, even $50K months by refining my strategies, leveraging high-ticket offers...

Welcome to today's episode where we'll dive into how to consistently attract and convert clients effortlessly over time. I've helped over 200 coaches from various niches—health, fitness, mindset, relationships, authors, speakers, and business coaching—build multiple six- and even seven-figure businesses. Today, I'll walk you through the client attraction system I've developed over the past five to...

In this episode, we dive deep into why so many entrepreneurs fail and what you can do to ensure you're not one of them. Drawing from personal experience, our guest shares the highs and lows of building a fitness business, the lessons learned from a failed franchise attempt, and how the pandemic turned everything upside down. We'll explore the key reasons behind entrepreneurial failure—from poor ma...

In this episode, we explore the strategic craft of developing high-converting messages to attract quality leads for your online coaching business. The focus is not merely on communicating with any audience but on articulating the right words to the right people in the most effective manner. By mastering this approach, you will learn how to create messaging that naturally draws potential clients wh...

In this episode, we're joined by Adrian Dorsen, co-founder and CEO of Run Like Clockwork, a company dedicated to helping small business owners create systems that allow them to run their businesses efficiently without being the bottleneck. If you've ever felt overwhelmed by the operational side of your business—whether it's creating systems, delegating, or feeling stuck in the day-to-day tasks—thi...

In this episode, I'll share my personal journey from struggling to attract clients to hitting a sweet spot where I signed 20 clients in just 45 days. Trust me, it wasn't always smooth sailing. I'll take you back to the days when landing clients felt like pushing a boulder uphill, and the stress and burnout seemed never-ending. I'll reveal how I went from inconsistent income and near exhaustion to...

In this episode, we delve into the powerful potential of building an online coaching business. Our guest shares invaluable insights on how leveraging your unique message and talents can not only help you succeed but also make a profound impact on those who are struggling daily with stress, depression, and overwhelming life challenges. By breaking through the barriers of fear and insecurity, and ma...

In this episode, we delve into the underlying reasons why your business might not be growing despite your best efforts with strategies and tactics. We explore the critical role of energy, beliefs, and skills in achieving business success. If you're feeling stuck and frustrated with your current revenue, this episode will provide you with invaluable insights and practical steps to get back on track...

Today's episode is brimming with inspiration and practical advice, and I couldn't be more excited to introduce our guest, Coach Mel. With her dynamic and vibrant personality, Coach Mel brings a fresh perspective to the world of fitness and wellness. She specializes in helping women over 35 burn fat, gain muscle, and build confidence, all without the need for restrictive diets or tedious workouts....

In this episode, we dive into a crucial lesson learned from the content machine himself, Alex Hormozi, who produced a staggering 35,000 pieces of content in just three years. Hormozi recently admitted to a significant mistake: going wider with his content in hopes of attracting a broader audience for his business. Despite achieving record views and followers, the strategy didn't yield the desired...

In this episode, I'm sharing the seven key strategies that helped me scale my online coaching business to $30,000 per month. I'll also cover what I would do in today's market to achieve the same success. Join me as I dive into actionable insights and personal experiences that can help you reach this milestone in your coaching business.   "Imagine waking up the first of the month, or within the fir...

In this episode, we dive into the current state of the online coaching industry and unveil strategies that have led to generating over 500 inbound leads in recent months. From exploring market evolution to sharing actionable tips for carving out new sub-niches and refining your messaging, this podcast offers practical advice to help you navigate and thrive in today's competitive landscape. "In the...

Welcome back to the School of Impact Podcast! Today, I'm thrilled to have Zach Coleman, founder of GymMark, as our special guest. Zach is a marketing and branding expert, particularly in the gym space, but his insights are invaluable for any business. We dive deep into the importance of discovering your 'why' and how it drives success. Zach shares his journey, from working with the Phoenix Suns to...

Welcome back to the School of Impact Podcast! Today's episode is special as we welcome back Natasha Star for the third time. Natasha's episodes have consistently been among our most downloaded, and as we expand to YouTube and other platforms, I'm confident this will be one of our most watched episodes as well. Whether you're starting your business or feeling stuck, stressed, or burned out, you'll...

In this podcast, I discuss why short-form content isn't enough for effective marketing, using examples of fitness coaches with large followings but low conversion rates. I emphasize the need to strategically use short-form content to drive traffic to long-form content on platforms like Facebook, Instagram, YouTube, and LinkedIn. I highlight the importance of content cadence, from connection to con...

In this episode, I delve into the harsh reality that 94% of coaching businesses fail within the first three years, a statistic that underscores the challenges faced by many talented coaches and entrepreneurs. Despite their skills and potential to make a significant impact, most falter due to a narrow focus on tactics and strategies alone, neglecting the broader framework needed for sustained growt...

In this episode, I delve into mastering content engagement for business success, joined by an online fitness coach sharing real-world insights. We discuss shifting focus to quality engagement, using messaging and influence, and creating demand for longer-form content. We explore strategies for addressing audience beliefs and announce an upcoming masterclass on fixing messaging for better results....

In this episode, we uncover why many online fitness coaches and business owners struggle to convert content into sales despite their efforts. It's not about posting more or running ads; the real issue often lies in using the wrong words that don't resonate with the audience. The analogy of trying to order food in a foreign country without knowing the language captures the confusion and frustration...

In this episode, I share my journey from inconsistent leads to a thriving online business with predictable client acquisition. I delve into the Messaging Mastery Makeover, refining messaging for consistent conversions by identifying client struggles, aspirations, and emotional triggers. We explore strategic content cadence, including connection, influence, authority, and conversion content, aligne...

In today's episode, I have the pleasure of hosting two incredible guests, Wayne Sutherland and Nicole Doumont, who are widely recognized as sought-after women's coaches and the co-founders of Elite Fitness Team. Together, we delve into their remarkable journey, starting from their origins as an in-person personal training studio to successfully transitioning into a thriving online coaching platfor...

In this podcast episode, we delve into the pivotal role of mastering mindset and energy in achieving business success, particularly within the realm of health and fitness. Often, individuals become fixated on strategies and tactics, overlooking the profound impact of their beliefs and thought patterns. The journey to success involves more than just external actions; it requires introspection and a...

Welcome back to the School of Impact Podcast! Today's episode is extra special because I've got my good friend Dylan joining me. We hit it off during a sales call, and now he's here to share his incredible journey. Dylan's a pro at sales, having racked up $2.5 million in sales for various companies before venturing into his own business. But what's really fascinating is his latest venture: a gamif...

In today's episode, I'm excited to share with you some powerful strategies that have helped me 10x my productivity and focus. It all starts with the principle of starving distraction to enhance your ability to focus. As I've learned, you simply can't feel focus without first eliminating distractions. We dive deep into understanding our behaviors and actions, emphasizing the importance of deleting...

Welcome to the School of Impact Podcast! In this episode, I'm joined by Sandra Cotto, a passionate coach empowering women over 40 through plant-based living. Discover Sandra's journey from corporate America to wellness advocate, her transformative experience with plant-based nutrition, and insights into her coaching business evolution. Join us as Sandra candidly discusses challenges, shares practi...

In this episode, I spill the beans on the exact formula that took me from zero to $50,000 per month in my online coaching business. Forget the math anxiety – I share a simple strategy to hit that coveted six-figure mark annually. Drawing from personal experience and mentoring over 180 students, I unveil the magic number: 100 strategy sessions. Whether you're aiming for six figures or dreaming bigg...