Janice B Gordon
Scale Your Sales Podcast
Welcome to Scale Your Sales Podcast, a show for enterprising CEOs, CROs, Sales Leaders and revenue-generators. Janice B Gordon interviews successful CEOs and Revenue generating executives who are accelerating their sales revenue and helping to grow customer revenues. In each episode, we delve into the personality and expertise and diour guests' proven strategies to scale sales. Our experts discuss the challenges and success of sales team and operational productivity, of scaling a sales organization, sharing their insights on customer expansion and experience. Rate and review the weekly episode...
Author
Janice B Gordon
Category
Podcast website
Latest episode
Jun 29, 2026
Where to listen?
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Episodes
#264 Richard Harris - Why the Buyer's Experience Matters More than the Journey in Sales 21.10.2024 34:06
In this weeks' Scale Your Sales Podcast episode, my guest is Richard Harris. Richard Harris, Author the Seller's Journey, teaching sales reps how to earn the right to ask questions, which questions to ask and when. In today's episode of Scale Your Sales podcast, Richard discusses the evolving sales landscape, focusing on essential skills like coachability, teamwork, and handling disagreements. He...
#263 Emma Lo - Advancing Customer Success and Leveraging AI in Sales 14.10.2024 26:50
In this weeks' Scale Your Sales Podcast episode, my guest is Emma Lo Emma is a revenue and customer experience leader with over 13 years in tech and e-commerce, driving $35MM in revenue. She specializes in driving customer success and revenue growth for SaaS startups, boosting customer retention. Currently, she is running Canada's Customer Success community called CS in Focus. Her expertise aligns...
#262 Pam Didner - Discusses AI's Impact on Sales Teams and Marketing Strategies 07.10.2024 28:41
In this weeks' Scale Your Sales Podcast episode, my guest is Pam Didner. Pam is a seasoned B2B Consultant, Speaker, Fractional CMO, Author, and Podcaster. She has also written five business books" The Modern AI Marketer, Effective Sales Enablement, Global Content Marketing. Pam works closely with both sales and marketing teams to develop cohesive plans that align with overall business goals. In th...
#261 Steve Heroux - Modern Sales Strategies: Building Authentic Connections 30.09.2024 39:52
In this weeks' Scale Your Sales Podcast episode, my guest is Steve Heroux. Steve Heroux is the CEO & Founder of The Sales Collective, and to say Steve is a contrarian when it comes to sales and sales leadership would be an understatement. His organization works with companies whose leaders have enough self-awareness, emotional intelligence, and vulnerability to acknowledge they don't know everythi...
#260 Sergio Bea - Simplifying Sales Processes and Boosting Customer Experience 23.09.2024 34:36
In this weeks' Scale Your Sales Podcast episode, my guest is Sergio Bea. Sergio draws on nearly three decades of telecom and IT industry experience, leading different sales organization in Fortune 500 global corporations as well as smaller niche vendors. Sergio has led indirect sales teams (Channel Chief award for 8 years in a row) and direct sales organizations with expertise in different market...
#259 Janice B Gordon - Celebration Review 16.09.2024 20:03
Welcome to a special edition of the Scale Your Sales podcast as we celebrate our 5th anniversary! I'm your host, Janice B Gordon, and it's been an incredible journey since the podcast's launch in 2019. Our mission has consistently focused on empowering B2B sales teams and leaders with actionable, customer-centric insights. In this episode, we reflect on the evolution of our themes, from fostering...
#258 Dan Pfister - Mastering WinBack Strategies for Customer Retention and Revenue Growth 09.09.2024 31:39
In this weeks' Scale Your Sales Podcast episode, my guest is Dan Pfister. Dan Pfister was a co-founder at the Business Source Corp., where he helped generate over 50.000 customers. While at The Business Source, Dan created a customer WinBack process, and based on its success, he founded WinBack Labs. He's also the host of the WinBack Marketing Podcast. In this weeks' episode of Scale Your Sales po...
#257 James Cuthbertson - The Evolving Role of Founders in Sales Success 02.09.2024 35:06
In this weeks' Scale Your Sales Podcast episode, my guest is James Cuthbertson. James Cuthbertson is the CRO of Relative Insight. An innovator in text analytics, James helped to grow Relative Insight from its true start-up phase into a pioneer of text analysis servicing global clients such as Delta, PWC, Nespresso, and Comcast. With over 14 years' experience in the early-stage technology market, J...
#256 Paula Lender-Swain - Embracing Change and Innovation in Public Sector Sales 26.08.2024 37:25
In this weeks' Scale Your Sales Podcast episode, my guest is Paula Lender-Swain. Paula Lender-Swain leads the Public Sector UKI Business for HPE, covering Central and Secure Government, Healthcare and Higher Education. She has over 30 years' experience in the technology sector working for hardware, software, and communications vendors covering UKI, EMEA, and Global leadership roles. She has also w...
#255 Dr. Stephen Timme & Sheevaun Thatcher - Aligning Customer Goals with Organizational Strategy 19.08.2024 37:36
In this weeks' Scale Your Sales Podcast episode, my guest is Dr. Stephen Timme & Sheevaun Thatcher. Dr. Stephen Timme, Founder and President, FinListics Solutions. Former Finance Professor at Emory University. Author of the Amazon Best Seller, "Insight-Led Selling and co-author of the eBook, Seven Steps to Building a Customer-First Revenue Organization." Sheevaun is a GTM Strategic Transformation...
#254 Mary Shea - Leadership, Diversity, and Embracing Change in the Industry 12.08.2024 39:31
In this weeks' Scale Your Sales Podcast episode, my guest is Mary Shea. Mary is the Chief Evangelist at HireQuotient, a purpose-driven AI company that simplifies recruiting by finding exceptional and diverse talent. As a globally recognized thought leader, keynote speaker, podcast host, author and advisor, Mary is passionate about the future of buying and selling, the role product and commercial i...
#253 Randi-Sue Deckard - Maximizing Customer-Centricity in B2B Interactions 05.08.2024 29:31
In this weeks' Scale Your Sales Podcast episode, my guest is Randi-Sue Deckard. Randi-Sue Deckard's career trajectory is a captivating story of transformation and resilience. Transitioning from a clinical lab scientist to the Senior Vice President of Client Engagement at BESLER, Randi's journey is a testament to the power of embracing change, staying curious, dedication to improving and leveraging...
#252 Ollie Sharpe - Unlocking Sales Success: Secrets to A Diverse and Inclusive Culture 29.07.2024 29:49
In this weeks' Scale Your Sales Podcast episode, my guest is Ollie Sharpe. Ollie spent 10 years at LinkedIn, starting when nobody knew what LinkedIn was! One of the 1 st 15 employees outside the US. Then left to set up Salesloft in EMEA as 1 st person on the ground and grew them to more than $25m and 125 people. Now Chief Commercial Officer at Lative. In today's episode of Scale Your Sales podcast...
#251 Janice B Gordon - Scale Your Sales Review Podcast 22.07.2024 19:06
Welcome to our ultimate review series where we delve into 40 captivating podcast episodes, each shedding light on the dynamic and ever-evolving world of sales. Whether you're a seasoned sales professional or just starting out, this comprehensive exploration is designed to offer you valuable insights, proven strategies, and inspiring stories straight from industry experts. In this series, we'll unc...
#250 Jamie Gallagher - How to Coach Your Way to Success and Close Deals Like A Pro 15.07.2024 43:21
In this weeks' Scale Your Sales Podcast episode, my guest is Jamie Gallagher. He's a husband, father, and terrible golfer, AVP Fortra EMEA, 25 years sales professional, operated globally and DEI Champion. In today's episode of Scale Your Sales podcast, Jamie discusses the importance of setting realistic goals for salespeople, coaching, employing consistent methodologies, and effectively managing d...
#249 Laura Hannan - Maximizing Sales Navigator and Microsite for Effective Brand Awareness and Lead Generation 08.07.2024 36:02
In this weeks' Scale Your Sales Podcast episode, my guest is Laura Hannan. Laura is one of my go-to LinkedIn people. She's a bit of a Sales Navigator geek, she trains salespeople on LinkedIn, and she is also a founder of a 'done for you' LinkedIn marketing agency, Pitch121. They manage personal profiles for time-poor execs and help salespeople get in front of their target accounts. In today's epis...
#248 Bob King - Unravelling the Secrets to Mastering Deal Closures 01.07.2024 27:54
In this weeks' Scale Your Sales Podcast episode, my guest is Bob King. Bob King literally wrote the book on Closing for salespeople, closers, and anyone else who wants to know why they said yes on a day they were "just looking". His book The Joy of Closing reveals the secrets to earning the customer's business and getting them what they want. In today's episode of Scale Your Sales podcast, Bob emb...
#247 Melanie Mills - Diverse and Inclusive Strategies for Sales Success 24.06.2024 28:20
In this weeks' Scale Your Sales Podcast episode, my guest is Melanie Mills. Chief Revenue Officer at Caxton Payments, the pioneering UK Fintech. Melanie has a 20-year career, growing revenues across scale-up businesses in variety of industries and prides herself on her nontraditional routes to success. In today's episode of Scale Your Sales podcast, Melanie shares her experiences as a woman in a m...
#246 Kristie Jones - Strategies for Scaling Your Sales Performance 17.06.2024 30:01
In this weeks' Scale Your Sales Podcast episode, my guest is Kristie Jones. Kristie Jones, author of "Selling Your Way In" and Principal of Sales Acceleration Group elevates sales companies by coaching sales leaders to hire Top Ten Percent sales candidates in addition to guiding their organization through the creation of a sales culture of accountability resulting in revenue growth. In this podcas...
#245 Theresa Caragol - Unleashing Incredible Growth: Harnessing the Power of Successful Partnerships 10.06.2024 24:59
In this weeks' Scale Your Sales Podcast episode, my guest is Theresa Caragol. Theresa Caragol, CEO of AchieveUnite Inc., leverages 20+ years' global expertise in driving revenue growth, mitigating risk, and fostering strategic partnerships. Recognized for channel team leadership, she pioneers revenue expansion through acquisitions, building trust-based cultures, and fostering cross-functional ecos...
#244 Anne Pao - Driving Revenue Growth to Effective Sales Leadership 03.06.2024 32:45
In this weeks' Scale Your Sales Podcast episode, my guest is Anne Pao. Anne is 5 times Startup Operator, Heart-forward Leader, Mother, Startup Advisor and Board Member. Anne is founder/CEO of Ignite Consulting, a fractional GTM strategy and RevOps firm that partners with startups to install and scale a unified GTM foundation. In today's episode of Scale Your Sales podcast, Anne offers a unique per...
#243 Emma York - Enhancing B2B Social Media Engagement 27.05.2024 30:49
In this weeks' Scale Your Sales Podcast episode, my guest is Emma York. Emma is a social media trainer, mentor, digital marketing specialist and owner of Fresh Approach Digital. In today's episode of Scale Your Sales podcast, Emma is telling us about social media for B2B businesses, featuring a social media expert. Exploring insightful strategies for not only building brand awareness but also leve...
#242 Pete Crosby - Desirability and Rarity Customer-Centric Approaches 20.05.2024 31:48
In this weeks' Scale Your Sales Podcast episode, my guest is Pete Crosby. Pete is the CEO & Co-founder of Revelesco. He is behind the strategies and frameworks of countless successful startups & scaleups. He is a 4x CRO with an IPO Under his belt and currently coaches more than 40 SaaS CEOs around the world. In today's episode of Scale Your Sales podcast, Pete Crosby talks about the heart of good...
#241: Hang Black - Diversity, Leadership, and Adaptation in a Digital Age 13.05.2024 33:59
In this week's Scale Your Sales Podcast episode, my guest is Hang Black. From refugee to revenue leader, Hang Black's career spans engineering, marketing, and sales, earning her the nickname "Black Ops". A multi-national keynote speaker on sales, leadership, and a passionate advocate for women in the workplace, she is the author of a Wall Street Journal best-selling book. In this episode, Hang dis...
#240: Heather Holst-Knudsen – Enhancing Sales with Data-Driven Strategies 06.05.2024 28:06
In this week's Scale Your Sales Podcast episode, my guest is Heather Holst-Knudsen Heather has deep roots in B2B, having grown up in Thomas Publishing Company, Miller Freeman, Reed Elsevier, and IDG. Heather also has extensive experience with SaaS and event tech. She is a recognized expert and partner with years of leadership and operating experience in the industries she serves. Heather founded H...
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