Ani Manian

Scale with Psychology

Business EN ↓ 134 episodes

This is the Scale with Psychology podcast, where you’re going to optimize your psychology to exponentially scale your business and become the ultimate version of yourself, so you can effortlessly create extraordinary business success and personal wellbeing. Entrepreneurship is a mental game, and the main constraint in any business is not the strategies and tactics but the psychology of the founder - because every next level of your business requires the next level of you, and stepping into the version of you that can build and run the next level of your business is one of the hardest things en...

Author

Ani Manian

Category

Business

Podcast website

www.animanian.com

Latest episode

Jun 15, 2026

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Episodes

Make 2025 your breakthrough year (guided experience + insights) 07.01.2025

------- Want to get a behind the scenes peek at my model and how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring? (without sales calls or working more than 20 hours a week) Check it out here: https://scalewithoutsalescalls.com/

Scale like a minimalist (get more with less) 09.12.2024

Most entrepreneurs feel trapped in their business. Being imprisoned by the thing you have created is a real buzz kill. Hard to enjoy the zillions when you resent the thing that’s creating it. Why does this happen? After all, there are so many strategies and tactics available to ‘buy back your time.’ If your nervous system was wired to survive in chaos, it will do anything to avoid ease. When busy...

Trusting the universe 06.12.2024

I get to work with some of the most wonderful entrepreneurs in the world. Businesses doing 100k+ a year to those doing $500 million, with the odd billionaire thrown in.  Working hard, increasing your skill set, using the right strategy and system - these are all table stakes.  The real unlock comes from something much deeper.  I’ve seen this over and over again:  Unless the nex...

Learn to grow from pleasure, not pain 06.12.2024

Most entrepreneurs have subconsciously associated growth with pressure, pain and stress.  They didn’t choose this.  This is how most of us were conditioned.  Guilt, punishment, shame, penalties were used to mold us into ‘good little kids’ who perform.  In adulthood, this means that business growth is synonymous with: Driving yourself hard often with self critical thinking + jud...

Why the ‘done for you’ service biz / agency is so hard to scale 03.12.2024

Just consulted with an agency biz owner who's working hard to scale.  Arguably the easiest business to start, ridiculously painful to grow.  (and probably the worst to maintain…) If you sell some sort of a ‘done for you’ service this is for you.  Most DFY service providers/agency owners are stuck in a cycle that feels impossible to break. One moment, everything’s running smoothly—th...

Why your business is stuck (and you're having to force growth) 02.12.2024

If you’re working hard, doing all the things and still not getting the results you want… …Doing more is likely not going to help. Sometimes it produces the exact opposite effect. Why?  Most likely, your business isn’t stuck because you’re not working hard enough… …but because it’s outgrown its “pot”.  Just like a plant can only grow as much as its container allows, your business growth d...

Persuasion stacking to sell with max efficiency 15.11.2024

Want to get a behind the scenes peek at my model and how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring? (without sales calls or working more than 20 hours a week) Check it out here: https://scalewithoutsalescalls.com/

Selling with love 29.10.2024

I suck at selling. Marketing too. I don’t try to convince anyone to make a purchase. I overdeliver on workshops to the point that people don’t need to work with me in The Accelerator. I actively tell people they have everything they require and they just need to implement what they already know. I don’t hide the price behind a sales call disguised as a ‘strategy call.’ I don’t ‘handle’ objections....

The most efficient way to build a $200k/year biz (with a new offer) 16.10.2024

PS. If you sell consulting, coaching or services online, and want to learn how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring, without sales calls or working more than 20 hours a week - check it out here: https://scalewithoutsalescalls.com/

Bolting on $25k/m profit with an extra 5 hrs/week 11.10.2024

PS. If you sell consulting, coaching or services online, and want to learn how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring, without sales calls or working more than 20 hours a week - check it out here: https://scalewithoutsalescalls.com/

I mapped out a $1.2 million consulting biz for him 07.10.2024

PS. If you sell consulting, coaching or services online, and want to learn how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring, without sales calls or working more than 20 hours a week - check it out here: https://scalewithoutsalescalls.com/ 

The 3 core factors to scale exponentially 20.09.2024

Want to get a behind the scenes peek at my model and how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring? (without sales calls or working more than 20 hours a week) Check it out here: https://scalewithoutsalescalls.com/ 

Put yourself first (for sustainable biz growth) 17.09.2024

If you want to see the framework, check out the video version of this episode on youtube: https://youtu.be/LtymhpgTPX0 PS. If you sell consulting, coaching or services online, I just released a behind the scenes walkthrough on how I’m currently using 'Dynamic Offers’ to enroll premium clients every week & scaling to $100k+ months recurring, without sales calls or working more than 20 hour...

Optimize for joy (coaching a future billionaire) 29.08.2024

I just started working with a new client.  9 fig net worth.  More money won’t really change much.  Sure flying private is nice, but the moment to moment experience of life matters more.  We are working on a plan to help him 10x his wealth.  But not in the conventional way.  We are doing it by optimizing his entire life around one core thing:  Maximizing joy.&nbsp...

Choose to thrive (in a world that's on fire) 15.08.2024

The biggest bull run for entrepreneurs is about to begin...

Why you avoid doing things you 'have to' 05.08.2024

Avoidance, procrastination, resistance... These are not the real problem. They are the symptoms of a deeper structural misalignment. In this segment from a coaching session with an Accelerator client, I break down why this happens for entrepreneurs and how to actually understand the internal conflicts you might be experiencing as 'getting in your own way'. PS. If you sell consulting, coaching or s...

You don't need more leads (do this instead for $$$) 02.08.2024

Most entrepreneurs think the reason why they aren't making more money is a lack of leads.  Generating leads takes a lot of energy, and it's often not the thing you should be focusing on first.  Do this instead.  PS. If you sell consulting, coaching or services online, I just released a behind the scenes walkthrough on how I’m currently using 'Dynamic Offers’ to enroll premium c...

Levels of entrepreneur consciousness 01.08.2024

This is a clip from a coaching session with an entrepreneur who I'm helping scale to 8 figs in the next 12 months. Most business advice deals with strategies, tactics and processes to create outcomes, but ignores the biggest point of leverage in a business - the entrepreneur's consciousness. Your consciousness is the birthplace of every idea, thought, action, feeling, sensation - basically everyth...

Architecting your perfect business (Vision vs Goals) 18.04.2024

The Art Of Crafting Your Perfect Business

Breaking through upper limits & self sabotage (includes guided hypnosis) 10.04.2024

A breakthrough that creates clarity is often followed by doubt, anxiety, fear, worry, second guessing or some sort of sabotage.  The main reason for this subconscious resistance is due to a deviation from your ‘set point' for ease, peace, safety and money.  The resistance and self-sabotage, is a ‘homeostatic regulator’ which is designed to keep us at our baseline, bringing us back to our...

Addicted to growth? 04.04.2024

Striving for growth from a place of perceived deficit or a need to prove oneself is an illusion and ultimately unfulfilling.  Instead, growth should stem from curiosity and a comfortable acceptance of where one currently is. A balance between appreciating what we have and maintaining the desire to achieve more, is the ideal state for entrepreneurs to aspire towards. Key points:  The Esse...

Become competition proof 03.04.2024

In this training segment from a Scale With Psychology Accelerator Call, I talk about how innovation is diffused through a market and how you can master market dynamics to create and maintain dominance in your industry.  The diffusion curve describes how the market evaluates your product or service and ensuing rate of adoption which results in the market share you’re able to capture. This appl...

Fear of slowing down | Addicted to self improvement 23.03.2024

In this live coaching segment, I dive into the nuances of the psychological aspects of motivation, fear of failure, and the desire for self-improvement.

Why you’re hard on yourself 19.03.2024

Why do successful entrepreneurs continue to be hard on themselves despite achieving significant success? In this coaching segment I unpack the brain's negativity bias and addictive nature of negative self-perception.  The ultimate goal is a state of flow and abundance, achieved by minimizing self-focus and maximizing engagement with passions and contribution to the world. The Surprising Truth...

Are you codependent with your business? 18.03.2024

Entrepreneurs often link their identity and emotional state to their business's performance, creating a level of volatility that is extremely counterproductive to business goals. This issue is rooted in childhood needs, which are then projected onto the business, leading to an unhealthy reliance on its success for personal validation.  I break it all down in this 12 min coaching segment from...

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