Maha Abouelenein
Savvy Talk
Savvy Talk is your backstage pass to the stories, strategies, and secrets of the people behind the world’s most compelling brands. Each episode dives deep into the journeys of entrepreneurs, innovators, and leaders who’ve built brands that captivate, inspire, and make an impact. Plus, hear from expert communications specialist Maha Abouelenein as she shares invaluable tips, tricks, and real-world examples of what works when building a personal brand. Learn how to define your unique value, amplify your voice, and create a brand that resonates authentically with your audience. Whether you’re an...
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Author
Maha Abouelenein
Category
Podcast website
Latest episode
Apr 29, 2025
Where to listen?
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Episodes
Karen Wazen as you’ve never seen her before 11.10.2022 25:20
I am so happy to be joined by Karen Wazen, a person I admire so much. Karen received me in her beautiful home in Dubai. We had the chance to talk about a lot of things you don't usually see her talking about but that are a big part of her life. I had no idea about her personal connection with sunglasses -- where the inspiration and idea came from for KW Eyewear and her future plans for the brand....
First Arab, Egyptian and African Woman to go to space — Sara Sabry 03.10.2022 1:01:26
I talked with an astronaut! Welcome to SavvyTalk season 5, new episode is out! I'm joined this time by Sara Sabry, the first Arab, Egyptian and African woman to ever go up in Space. She made history on August 4th of 2022 by flight on Blue Origin's NS-22 mission, this day forward we all stand on her shoulders. All little girls and women of the region and beyond are proud, inspired by her achieveme...
Skincare needs to be joyful — Hind Sebti 19.09.2022 40:45
On today's episode, I'm joined by Moroccan-born Hind Sebti, a former beauty executive at Procter & Gamble and L’Oréal and co-founder of Waldencast and the creator of Whind a globally inspired beauty brand, inspired by a drawing from Hind’s home country, love of travel, nature, and art. With Whind, Hind wants to elevate skincare to a joyful act, to bring soulful self-care back by approaching it...
Entrepreneur, Nutritionist and Mother - Fayrouz Eid 13.06.2022 32:15
On today's episode, I'm joined by my dear friend Fayrouz Eid. A talented entrepreneur, nutritionist, and mother of two adorable kids. Her passion for entrepreneurship made her build The Wellb, a company focused on helping people find long-lasting sustainable nutrition so they can get healthier and reach their goals. We first met while I was involved in a project of introducing Netflix to the Middl...
Art is an investment - Nadine Abdel Ghaffar 10.05.2022 20:36
Nadine Abdel Ghaffar is the Founder and General Manager of Art D'Égypte and is my guest for this weeks show. She is an extraordinary woman that supports and promotes the Egyptian art and culture scene in bold ways never done before - including a massive installation at the Pyramids which seemed impossible to execute. We talked about traditional art, about digital art and its potential. I leave you...
It’s never too late - Mazen Yassen 20.04.2022 41:53
In today's episode, I'm joined by Mazen Yassen, the Content Creator behind Justagoproer. Also actor, director and artist Manager. I have followed his work for about 6 to 7 years. We talked about his trajectory from the corporate world, where he stayed for 14 years, to then becoming an artist and content creator, a word that didn't even exist back then. Everything started to happen when he bought a...
Innovation, Investments, Blockchain, Family - Naguib Sawiris 05.04.2022 32:03
In today's episode I am sharing my conversation with the chairman of Weather Investments's parent company, the former chairman and CEO of Orascom Telecom Holding, my former boss and mentor, Naguib Sawiris, at this amazing event, RiseUp Summit in Egypt. Back in 2017, I interviewed him for his first appearance at Rise Up and once again I had this pleasure at the end of 2021. We had the chance to tal...
Mommy’s Happy Hour - Heba Shunbo 21.03.2022 20:04
On today’s episode I’m joined by Heba Shunbo. She’s such an amazing personality—entrepreneur, interior designer, writer, podcast host, wife, mother of twins and one of the sisters behind the bakery The Four Fat Ladies. And just in time for Mother’s Day check out her book called "Mommy's Happy Hour." Love the new cover Heba!!! We got a chance to connect in Cairo about life as a modern mom and all t...
Maha’s talk at the RiseUp Summit in Egypt 07.03.2022 30:53
In today’s episode, you guys will watch my talk at this amazing event, RiseUp Summit in Egypt. I shared my thoughts on how you can connect with your audience and build your brand through cultural relevance and storytelling having nothing less than the pyramids of Egypt as the background. An outstanding conference that brought together people like Nadine Abdel Ghaffar founder of Art D'Égypte; actre...
Sometimes there is no solution – Omar Samra | Savvy Talk Podcast Season #4 25.01.2022 40:41
We are launching Season 4 with a special series from newsmakers and shakers from Egypt! And then get ready we have an NFT edition, a Dubai edition and SO MUCH MORE. On today’s episode I’m joined by Omar Samra. He’s such an amazing personality—both an entrepreneur and as someone who has scaled amazing mountains and peaks in his life. He is the first Egyptian to climb Mount Everest, also is one of...
Good Managers & Good Employees 22.03.2021 10:44
This week, we're talking about the qualities of good managers, and how to improve your own visibility as an employee. Maha shares how the role of the manager should be like that of a coach--someone who is motivating you to perform better, and help you grow.
Maha answers your questions 15.03.2021 12:24
This week, Maha answers questions we’ve received through the podcast and on Instagram over the last few weeks. On this episode, how to market a new pizza place with a shoestring budget, does Maha play tennis, can you make a ‘big’ announcement entirely organically, and a few more!
Should you be on Clubhouse? 01.03.2021 11:41
This week, Maha shares her thoughts on why Clubhouse is working, the power of social audio and her tips to consider if you'd like to engage on the platform. You can connect with her on Clubhouse, where she'll be hosting more rooms over the next few weeks. You can DM her on on [Instagram](https://instagram.com/digitalandsavvy) for more.
Your network is your net-worth 18.01.2021 10:25
A key takeaway for Maha to help get through periods like we've had last year were her relationships. Maha shares how she categorises them and recommends you get out your notebook and write down the relationships you will look after in the coming year.
The Future of Work in 2021 11.01.2021 16:00
2020 changed a lot of our work behaviours—everything from working from home, running meetings & projects via video conferencing and tech-based collaboration tools, and the change of that work-life balance. On the episode, Maha shares her top 10 markers for what the future of work holds in the new year and how businesses should adapt. Tell us what the future of your workplace looks like by conn...
2021: Intention & Attention 04.01.2021 20:36
Happy New Year everyone! We're kicking off 2021 with Maha's top learnings from the year that was, and her outlook for everything you need to pay attention to over the next 12 months. She also shares why 2021 is the year of intention & attention.
Maha’s tips on adding value to a business 14.09.2020 17:31
Maha often talks about creating value--for yourself and for others--and this episode features a few tips on how to get started on that process of value creation. She also shares a few pointers on how to define that value for a client so that it's a win-win for everyone.
8 Practical tips for essential communication 10.08.2020 18:36
We've been facing a huge shift in everything we do thanks to the circumstances around us--from how we live and shop to how we communicate with each other. On this episode, Maha shares 8 tips on communicating the essentials, how we can learn from all this and how we can build new skills.
Maha on creating value & networking in the post-Covid era (Channel 4 Interview) 03.08.2020 8:53
Maha joins Nimi on Channel 4 to talk about how you can get started on creating your personal brand and adding value to every relationship.
Instagram Live with Alli Webb, founder of DryBar. 27.06.2020 36:58
As we continue this season helping you built the toolkit you need, I’m also going to be talking to entrepreneurs and brand owners about how they're dealing with the circumstances and impacts of the pandemic. My guest for this episode is the CEO & Founder of DryBar, Alli Webb. We got together on Instagram a couple weeks ago to chat about what got her started as an entrepreneur over a decade ago...
Crisis Communications in a Pandemic 16.06.2020 23:55
Hey everyone, it's been a while and I hope you're all staying safe. We're back this week and starting off with an episode on my insights on how brands and companies should communicate during a crisis especially as it relates to Covid-19. Stay tuned for more in the coming weeks as we continue to navigate the situation.
Maha’s 2020 outlook 04.01.2020 18:59
Happy New Year everyone! This week, I'm sharing my top 10 things to keep an eye on in 2020--for your communication strategy and for yourself too. Plus, details about my upcoming bootcamp in Dubai .
Down Under with GaryVee (our closed door session at GVx in Sydney) 29.12.2019 17:29
In August I was in Australia with Gary Vaynerchuk as part of a deep-dive session called the GaryVee Experience (GVx), where attendees get time with everyone who works with Gary--David Rock, Tyler Schmitt, Claude Silver ... and me! I covered a session on earned media, and on this episode, you'll hear me with Gary during our closed-door session talking about some tips & working together.
The jewel of Egypt, Azza Fahmy 19.12.2019 19:36
Excited to share my first Arabic interview with the jewel of Egypt, Azza Fahmy. Azza is the founder of a Jewellery company that works to bring timeless jewellery through modern & eclectic cultural designs. I talk to her about starting out in an entirely male-dominated industry 50 years ago to celebrities wearing her designs today. Please let us know what you think of this episode, you can drop...
Purpose driven news, with Katie Couric 12.12.2019 26:16
If you're a news junkie, Katie Couric needs no introduction. She's a journalist, an author and has been a significant part of the success stories of the US' three major TV networks that dominated the 80s and 90s--ABC, CBS & NBC, not to mention her work with CNN & Yahoo News as well. 15 years after being inducted into the TV Hall of Fame in 2004, we sat down at her home in the Hamptons to f...
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