Leadium
Sales Transformation
Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies. Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizi...
Author
Leadium
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Podcast website
Latest episode
Aug 1, 2024
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Episodes
#527 S2 Episode 396 - SUPERSIZE: A Walkthrough On The Enterprise Sales Process 02.01.2023 7:38
LARGE ACCOUNTS, MID-MARKET, AND ENTERPRISE ACCOUNTS How do you sell to these guys? Do you treat them the same way as smaller accounts? Or do you need to have a separate strategy? These are questions that we will be answering together with Salman Mohiuddin, who works with Strategic Enterprise Sales at Asana, in this latest episode of Sales Transformation. Want to book more meetings and close more d...
#526 S2 Episode 395 - TOP OF MIND: Handling An Enterprise Sales Call And Process 01.01.2023 7:44
HOW WOULD YOU HANDLE AN ENTERPRISE SALES CALL? Krysten is back with Collin and today, she will be discussing staying on top of mind with your buyers, maintaining a good sequence, and understanding the buyer’s arc. Find out more of Krysten’s ways of handling an enterprise process in this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way y...
#525 S2 Episode 394 - GETTING IT TOGETHER: Ensuring Your SDR Team Stays Intact 31.12.2022 4:45
ARE YOU TREATING YOUR SDRs WELL? One of the hardest jobs for an SDR manager is to keep his team intact. The problem is a lot of SDRs think of their roles as temporary. Collin and guest, Mark McInnes, Founder and Chief Outbound Officer of Sales Development As A Service, will be talking about this issue and how it can be resolved. Very important stuff, so tune in to this latest episode of Sales Tran...
#524 S2 Episode 393 - ALIVE AND KICKING: Proper Ways Of Active Engagement On Linkedin 30.12.2022 5:46
IF YOU’RE GONNA PUT SOMETHING THERE, MAKE SURE IT’S MEANINGFUL Utilizing LinkedIn is trickier than most sellers think. A lot think that simple comments are enough, but let’s face it, that’s lazy and boring. Mandy is back for another round, and in this episode, she’ll be going deep into several ways of using LinkedIn properly, particularly on being active in engagement, ensuring that your comments...
#523 S2 Episode 392 - 5 STAR: Top 5 Qualities Of A Great Sales Leader 29.12.2022 3:56
DO YOU HAVE WHAT IT TAKES TO BE A GREAT SALES LEADER? Do you have to be the greatest salesman in the world to become a sales leader? Or do you have to hit the highest quota on the face of the Earth? In this episode, Collin presents his Top 5 picks for the qualities of a great sales leader, and it’s not one of those flashy things at all. If you really wanna know, tune in to this latest episode of S...
#522 S2 Episode 391 - WHAT’S THE EXCUSE? Using Video Right Away In Your Sales Connect 28.12.2022 5:30
IF YOU’RE GONNA DO IT ANYWAY, WHY DON’T YOU JUST DO IT NOW? If there’s one thing that frustrates Jarrod, it’s the sad fact that LinkedIn Video sending has not taken off as much as the other trends in the platform. Jarrod argues that now is the time to use it because with the eventual need of meeting face-to-face or on a virtual call, you’ll need to show up your face anyway. Learn more from Jarrod...
#521 S2 Episode 390 - MORE THAN MEETS THE EYE: Tools And Features For A Catchier Profile on LinkedIn 27.12.2022 6:36
Think you’re really using LinkedIn at its full potential? THINK AGAIN! You may think that LinkedIn is fully utilized by just having a profile photo, a video pronouncing your name, and a couple of links here and there. But there’s so much more you can do with them. Tune in as Mandy talks about the different ways you can use LinkedIn features to have a catchier profile, one that’s really noticeable...
#520 S2 Episode 389 - IS HE THE ONE? Finding Out The Right People To Send Videos 26.12.2022 6:14
ST TIP OF THE DAY: CREATE VIDEOS ONLY FOR THE RIGHT PEOPLE Great prospecting videos take time, effort, and some research, so it has to be sent to the right people to avoid wasting your time. But how do you figure out which prospect to send your video to? What do you do if they don’t reply? Tune in as Meghna answers these questions here, in the latest episode of Sales Transformation. Want to book m...
#519 S2 Episode 388 - BAPTISM OF FIRE: Rod Baptista’s Surefire Way To Leverage Personalization in Your Cold Outreach 25.12.2022 7:32
HOW DO YOU PERSONALIZE WHEN EVERYBODY ELSE IS DOING IT? Rod is back to discuss how you can leverage personalization in your cold outreach and be effective even when everybody else is doing it too. Whether it’s on the phone or via messages, there is a surefire way for it, and you will find out how in this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start...
#518 S2 Episode 387 - NOW YOU SEE ME, ICP: Keeping Your Content Relevant and ICP Friendly 24.12.2022 7:02
DON’T POST FOR THE SAKE OF POSTING A lot of sellers post on LinkedIn and other social media with all the high-level ideas and the so-called “million-dollar” concepts, but they tend to forget to ask themselves… IS THIS GOING TO HELP OR EVEN MEAN ANYTHING FOR MY ICP? Collin discusses the importance of making your content relevant and useful for your ICP, even when not promoting your business. Find o...
#517 S2 Episode 386 - JUST SEND IT: Sending Video As A Primary Approach 23.12.2022 4:16
SOMETIMES YOU JUST GOTTA DO IT ANYWAY Jarrod is back to talk more about prospecting with video, and how it can be a primary way of getting in touch with your prospect. Two important things here, 1) Don’t worry about mistakes, because they can be a good source of pattern interrupt, and 2) Even if it’s not your first approach, just send the video anyway. More of these by tuning in to the latest epis...
#516 S2 Episode 385 - BOLD GETS SOLD: Posting Your Video Publicly And Setting Personal Expectations 22.12.2022 8:04
IT’S TIME TO PUT IT ON PUBLIC Let’s say you’re done making your video, what are you gonna do with it? Are you gonna send it? Or just keep it? Collin, together with Meghna Khari, explains how you can put your video on public and post it to get noticed. Stay tuned as Collin also discusses why you should set your own expectations in creating a video, which helps in sharpening your skills in the long...
#515 S2 Episode 384 - GIVE & TAKE: Turning An Interview Into A 2-Way Conversation 21.12.2022 6:50
ARE YOU GIVING ENOUGH? There are times when hiring companies ask so many things about the candidate but tend to forget that they must provide information as well and need to turn the interview into a real conversation. In this episode, Darin explains how to make an interview a 2-way conversation between the hiring manager and candidate. Stay tuned until the end to learn more in this latest episode...
#514 S2 Episode 383 - FIRST TOUCH: How To Do Your First Contact With A Prospect 20.12.2022 5:30
SHOULD I OR SHOULD I NOT? There are so many ways of doing your first touch to your prospect, but the real question is, should you try all of these different approaches? Collin says YES, and you can learn more about why you should and how you can do it, only here in the latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way your buyers want to...
#513 S2 Episode 382 - BEYOND THE NOISE: How To Stand Out From The Crowd In Social 19.12.2022 7:45
HOW DO YOU DIFFERENTIATE YOURSELF? A lot of people are really engaging in socials today as a way to gain more awareness from prospects and build their own brands. With all that noise and countless posts about their businesses and whatnot, how do you stand out? Ari gives his own piece of advice on standing out on social, and you can learn about it in this latest episode of Sales Transformation. Wan...
#512 S2 Episode 381 - TIME TO LEVEL UP: Why Aspiring To Be A Sales Leader Is A Good Thing 18.12.2022 8:08
WHY WOULD YOU WANT TO BE A SALES LEADER? This is a question that’s quite difficult to deal with, especially for sellers who are aspiring to be sales leaders, given the fact that it could mean more hours of work and less income as you are no longer earning the same level of commissions. But why do we have a lot of people wanting to do it? Dale will be answering this question today so tune in to thi...
#511 S2 Episode 380 - GAINING A HEADSTART: How To Prepare For 2023 In A Down Market 17.12.2022 5:21
FORTIFY, DIVERSIFY, AMPLIFY How do you start the new year with a bang? People will have a hard time giving a straight answer right now given the down market we have today, but that doesn’t mean you can’t do anything about it. Listen up as Collin discusses the top 3 things you can do to get yourself a headstart as 2023 kicks off. Find out here, in the latest episode of Sales Transformation. Want to...
#510 S2 Episode 379 - SHAW ME HOW IT’S DONE: Understanding DISC Quadrants To Ease The Sales Process 16.12.2022 6:07
DO YOU KNOW, THAT UNDERSTANDING EVENTUALLY LEADS TO CLOSING? As we have understood what the DISC Model is and how it applies to understanding people, Emily Shaw is back and this time she discusses some examples of how understanding which quadrant your prospect belongs can help you in easing the sales process, and eventually lead to closing more deals. Find out more about how you can improve your s...
#509 S2 Episode 378 - KEEP IT GOING: How To Keep Great Conversations Flowing 15.12.2022 4:57
KEEP THE FLOW GOING It is very important to start off a great conversation with your prospect, that’s what most trainers talk about. But how about keeping the conversation flowing? In this episode, Collin talks about the importance of having open-ended questions to keep the conversation going and to get the most information possible. Collin also talks about why every seller has to count small wins...
#508 S2 Episode 377 - PRO-QUO: Dealing With Procrastination And Quotas Like A Boss 14.12.2022 7:49
PROCRASTINATION AND QUOTA These are two opposing forces that salespeople have to deal with every day. How do I avoid procrastinating? How do I make sure I hit my quota? These are the questions that Stoyan will answer today in this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way your buyers want to buy with Humantic AI ! Stop sending b...
#507 S2 Episode 376 - PERSONIFIED: How To Get Away From Persona-Based Selling 13.12.2022 4:41
WHY SHOULD YOU AVOID SELLING BASED ON THE BUYER’S PERSONA? For many years, salespeople kept selling based on the persona of the buyer, but it’s kind of problematic. For Collin, this way of selling is outdated and lacks authenticity. Tune in to Collin today as he explains why selling the way your buyers want to buy is the way to go. Quite confusing? Find out more in this latest episode of Sales Tra...
#506 S2 Episode 375 - A MOMENT IN TIME: Finding The Right Time To Ask Anything 12.12.2022 5:00
IS IT FINALLY THE RIGHT TIME? It’s another round with Ari today and we will be discussing the right time to discuss anything. It was mentioned in a past episode that there are “high-trust” questions that we need to be careful about if it’s the right time to ask or not, and this applies to everything else such as price and budget, and you will learn more in this latest episode of Sales Transformati...
#505 S2 Episode 374 - WHAT’S INSIDE? Having The Proper Discovery In Your Selling Process 11.12.2022 5:42
DISCOVER ME, DISCOVER YOU Welcome to another episode, and today we have Dale, who will be explaining the importance of having discovery in your selling process. Dale also discusses the proper way of having a discovery to have the best possible result. Make sure to tune into this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way your buye...
#504 S2 Episode 373 - ONE SIZE FITS ALL: How PLG Applies In Various Market And Business Sizes 10.12.2022 5:15
DO YOU KNOW YOU CAN GROW IN DIFFERENT SIZES? Duane is back with Collin and starts off by talking about the attributes that a seller needs to establish with their prospects, but that’s not all, make sure to stay tuned as Duane also discusses how PLG applies in SMBs, Mid markets, and Enterprise, only here in the latest episode of Sales Transformation. Want to book more meetings and close more deals?...
#503 S2 Episode 372 - MATCHMAKER: Knowing The Profile That Matches You By Understanding Yourself 09.12.2022 3:36
KNOW THYSELF, KNOW THY PATH Collin throws in an interesting question for Emily today, about using the DISC profile in selling. Emily responds by discussing the importance of knowing yourself first to be able to know the buyer’s perception of you. Find out more with Emily in this latest episode of Sales Transformation. Want to book more meetings and close more deals? Start selling the way your buye...
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