Nikki Rausch
Sales Maven
Feel awkward selling your services? You're not alone. The Sales Maven Podcast is your go-to show for learning sales strategies, rapport building and how to sell with confidence, kindness, and credibility without ever feeling pushy or fake. Hosted by trusted sales strategist Nikki Rausch, each episode gives you practical sales tips, conversation examples, and real-life sales coaching so you close more deals, strengthen client relationships, and grow your business. Perfect for women entrepreneurs and service-based business owners ready to turn "I hate selling" into "I've got this."
Author
Nikki Rausch
Category
Podcast website
Latest episode
Jul 6, 2026
Where to listen?
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Episodes
Evergreen Classes How to Offer & Sell Them: On-Air Coaching Call 29.03.2021 35:04
Today, Nikki's guest is Mridu Parik, a Sales Maven Society member whose goal in life is to help working women wake up with a plan so they can conquer all their demands while staying focused. Mridu needs Nikki's help in taking her two or three times a year group program and making it into a year-long evergreen program, plus much more on this episode of the Sales Maven podcast. Listen as Nikki share...
Conversion Email Sequences: Sales Success Story 22.03.2021 44:49
It was such a blast discussing Cognomovement with mother-daughter dynamic duo Liz Larson and Leah Larson! They talk about their roles within the company and how the company came to be, such as how Liz implemented a sales program as a sales trainer in the car business and was then a neurolinguistic practitioner after that car dealership closed. Now co-developer and lead trainer of Cognomovement's R...
How to Compose Thoughtful Communication for Connection Requests 15.03.2021 49:20
Today is the one-year anniversary of the Sales Maven Podcast, and Nikki is doing something special to thank you for listening. Her guest today is Melina Palmer of The Brainy Business podcast, Nikki's go-to podcast. Melina is an amazing person, a brilliant business owner, and Nikki's favorite podcaster of all time. Nikki and Melina discuss what you should and shouldn't do when sending emails to som...
Sales Mindset & The Multiple Perspectives You Need To Be Successful 08.03.2021 25:45
"Sales is not something you do to somebody; it's something you do with somebody." Sales is about the other person, and at times, you need to become an expert at understanding the multiple perspectives involved in a sales discussion. So listen for Nikki's strategies on sales mindset and perspectives and much more on this Sales Maven Show episode. There are three perspectives that are critical that...
How To Use Voxer As A Top Tier Add On: On-Air Coaching Call 01.03.2021 37:02
Do you know how to use LinkedIn? Are you using it correctly? Today, Nikki's guest is Louise Brogan of The Social Bee from Belfast in Northern Ireland. Louise is a LinkedIn consultant and podcast host of LinkedIn with Louise , and her passion is teaching people how to use LinkedIn for business. Louise is asking for Nikki's support in building her retainer client offer to grow her business in 2021,...
Offering Discounts To Your Customers 22.02.2021 20:58
"When it comes to discounts, there needs to be a balance of power." Today we are talking discounts, those discounts you make to your existing clients, and the discounts you put out to your list. Discounts, some people love them, some people hate them, let's see how you feel about them by the end of this episode. So listen for Nikki's strategies plus much more on this episode of the Sales Maven Sho...
Effective Project Timeline Tips To Get Deliverables Quickly and Get Paid Sooner: On-Air Coaching Call 15.02.2021 35:20
Do you ever struggle to get clients to take action so you can finish a project and receive your final payment? Today, Nikki's guest is K'ai Roberts Fu, a member of the Sales Maven Society and the owner of Magnus Media Group Video Production , a mobile video production company. K'ai is asking for Nikki's help navigating content creation, marketing, and promotional offers in a constantly changing en...
How To Gracefully Help Clients Get To The Point 08.02.2021 20:06
When's the last time you were working with a client and they were so caught up in telling you the story behind their question that you ran out of time? Nikki shares some tips and techniques on helping prospects and clients get to the point quickly and succinctly so that you can focus on the things they need your support for. You can also use this as a technique to help you wrap up a conversation....
How To Explain Your Business Pivot To Clients: On-Air Coaching Call 01.02.2021 36:38
Nikki's guest today is Cori Myka, a member of the Sales Maven Society and a former VIP client. Cori is the owner of the Orca Swim School, an online program that lays the foundation of learning and change for adult non-swimmers that starts before they get to the pool. Cori needs Nikki's help to show the Orca Swim School clients how she can help them in her new offering as a life coach, plus much mo...
Value Based Pricing with Lori Vella - A Sales Success Story 25.01.2021 41:33
Are you slowing down the process of helping your clients by not taking their money on the call? On this episode of the Sales Maven podcast , Nikki and her guest Lori Vella, a private VIP client, and Sales Maven Society member, discuss her sales success story. Lori needed help with her processes, her pricing, and her mindset around charging for her services. After working with Nikki, her company is...
Public Speaking and How to Monetize It: On-Air Coaching Call 18.01.2021 36:46
Have you ever used Nikki's strive five list at a conference? Today, Nikki's guest is Mary Beth Simon, Founder of Niche Partnership Consulting and a Sales Maven Society Member. Mary Beth is asking Nikki for help to maximize her sales interactions with the attendees at a conference they have asked her to speak at, plus much more on this episode of the Sales Maven podcast. Listen, as Nikki shares som...
Upselling Strategies - A Sales Success Story 11.01.2021 29:18
Do you recognize buying signals even if the person wasn't intentionally giving you one? On this episode of Your Sales Maven podcast, Nikki and her guest Jamie Van Cuyk, Owner and Lead Strategist of Growing Your Team and longtime Sales Maven Society member, discuss Nikki's input on an email that made it easy for a client to say yes to the package that was an upgrade from what she originally thought...
LinkedIn Connections Best Practices for Selling 04.01.2021 30:28
Do you go straight for the hard sell with your LinkedIn connections? Listen, as Nikki shares some tips on best practices for using LinkedIn, specifically around making connections and selling to people through your messages, plus much more on this episode of the Sales Maven Show . "If you really want to have a conversation with somebody in a LinkedIn connection, don't tell them what you hope or w...
Selling The Complete Solution: On-Air Coaching Call 28.12.2020 28:05
"People that are coming to you want you to be the expert; they want you to recommend what they need to get the results they want." Today, Nikki's guest is Amber Peterson, Founder and CEO of Pinwheel Strategic Marketing and a Sales Maven Society member. Amber needs Nikki's support around selling her clients the whole scope around their Pinterest funnel, not just her services on Pinterest and more o...
Launching Your Business: On-Air Coaching Call 21.12.2020 35:43
"Even though you are relatively new in your business, you are not new; you come with twelve years of experience." On this episode of the Sales Maven podcast, Nikki is working with Sam Holmes, a new Sales Maven Society member and the Founder of Authentic Insights. Sam asks Nikki for help with finding the easiest, most seamless way to extend an offer to have someone work with you. Nikki believes tha...
How To Get Away From Doing Customized Offers: On-Air Coaching Call 14.12.2020 41:34
Do customized packages take more of your time than you like? On this episode of the Sales Maven podcast, Nikki is working with Melanie Richards. Melanie runs a company called Modern Traction , a web agency that specializes in helping coaches, consultants, and thought leaders transform their brand and online presence. Melanie wants to offer more options to her clients, but she is worried that her s...
Building Community an On-Air Coaching Call 07.12.2020 39:55
Nikki loves on-air coaching calls, and on this episode of the Sales Maven podcast, she is working with Tracey Warren, a longtime friend, client, and society member. Tracey wants to know how to start a membership from scratch. She wants to have a plan for growing her email list and filling her membership as quickly as possible. Nikki shares some suggestions on things that Tracey can do to build her...
When And How to Share Client Stories to Build Credibility: An On-Air Coaching Call 30.11.2020 37:49
Do you know how to sell yourself and the value you bring? On this episode of the Sales Maven podcast, Nikki and her guest Janey Stahl, a virtual CFO, and a new Sales Maven Society member discuss how to best do this. Janey needs Nikki's help with what she should focus on during her discovery calls and her conversion rate. Janey ask's Nikki how much of her story she should share during a discovery c...
Cross-Selling: An On-Air Coaching Call 23.11.2020 31:51
Are you ready for another on-air coaching call? On this episode of Your Sales Maven podcast, Nikki and her guest Jessica Morrison, a web designer for executive and leadership coaches, discuss her challenges in growing her business. Jessica shares that a lot of her business is one and done. She has a mindset issue asking her clients to purchase a six or twelve-month website maintenance subscription...
Accelerate Sales With This Tip 16.11.2020 23:29
Do you know how to accelerate your sales? Listen, as Nikki shares some tips and tricks to help you with this process. Nikki shares some advice from her grandfather when she was a teenager that she still uses today in her business, plus much more on this episode of the Sales Maven Show . When you have a little success, do you put your foot on the brake? Nikki shares that when you put out an offer...
Prospecting - A Sales Success Story 09.11.2020 29:46
On this episode of Your Sales Maven podcast, Nikki and her guest Rocio Baeza, the Founder and CEO of CyberSecurityBase , discuss her success with selling her products to businesses. Prospecting is something she has worked with Nikki on, and she has really embraced the tips Nikki gave her to make prospecting much easier for her, which shows in the growth of her company. Rocio shares the top five th...
Business Development Through Introductions - The Do's and Don'ts 02.11.2020 33:15
Do you have someone who is willing to make an introduction on your behalf? Nikki says that asking for introductions is one of the easiest ways to open the door with a new potential prospect. Listen, as she shares some key critical things you need to do and others you don't want to do once the introduction has been made to keep the rapport going, plus much more on this episode of the Sales Maven Sh...
How To Make Your Free Webinar Profitable - A Client Success Story 26.10.2020 33:27
Listen, as Nikki and her guest Maureen Taylor, the Photo Detective , a speaker, and a Sales Maven Society member discuss how she implemented Nikki's tips and suggestions and became more confident and profitable than she has ever been in the many years she has had her business plus much more on this episode of the Sales Maven Show. Listen, as Maureen shares how she felt about sales and selling befo...
Confidence In Selling On Air Coaching Call With Tori Levine 19.10.2020 26:31
"Do something before the call to make you the best version of yourself." Listen to Nikki's on-air coaching call with Tori Levine, a Sales Maven Society member. Her business is the Momziety Club , which grew out of her desire to have a podcast, an outlet for herself to talk one on one with moms. Tori needs Nikki's support around confidence when selling the right package to the right clients. Nikki...
Sales Copy: Sales Success Story 12.10.2020 32:50
"We need to be a good steward of money in order for money to flow." Listen, as Nikki and her guest Michelle Cooper of Alchemy Accounting and Bookkeeping discuss a sales success story that resulted from a coaching call with Nikki around sales language for the launch of a new product, how she got it out in the market, and the sales conversation she needed Nikki's help with plus much more on this epi...
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