Sales and Cigars

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. In this episode of 'Sales and Cigars,' host Walter Crosby from Helix Sales Development is joined by Matt Barry, VP of Sales and Marketing at Reliable Fire and Security. They delve into two signi fi cant topics: the importance of salespeople selling internally within their company as well as externally, and th...

Welcome to Sales & Cigars , the sales podcast where the only smoke we blow is from cigars. In this episode, host Walter Crosby sits down with sales expert and executive coach Nathan Jamal to explore Nathan's impressive and varied journey, which began by selling Encyclopedia Britannica, transitioned into insurance, and eventually led him to leadership roles at Sprint. These rich experiences laid th...

Welcome to Sales & Cigars, the sales podcast, where the only smoke we blow is from cigars. In this episode, host Walter Crosby is joined by Mark Cox, founder of In the Funnel Sales Coaching , to discuss his journey from leading sales organizations in large tech and outsourcing companies to becoming a consultant and entrepreneur. Mark shares how, after stepping away from a high-travel role, he stum...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. On today's episode, host Walter Crosby is joined by guest Ethan Decker for a tactical discussion on branding for entrepreneurs, at times employing what can at times seem like counterintuitive, and a much needed discussion on the best drink pairings for cigars.   To begin, Ethan shares his early dreams of Broa...

Welcome to Sales & Cigars, the sales podcast, where the only smoke we blow is from cigars.   In this episode, host Walter Crosby is joined by marketing professiona James Hipkin to discuss common marketing mistakes business owners make and how to better align marketing strategies with customer needs. To begin, James emphasizes that a company's greatest growth engine is its current customer base. By...

Welcome to Sales & Cigars, the sales podcast where the only smoke we blow is from cigars. On  today's episode, Walter is joined by returning guest Nate Tutas to explore a concept Nate calls  the "core four." This framework is designed to help entrepreneurs and business owners scale  effectively while avoiding the common pitfall of chasing shiny distractions. The episode is a  candid conversation a...

Changes are afoot! As I mention at the top of this episode, we'll be moving to a bimonthly schedule and trying to live by the ethos of "quality over quantity". You're going to see a more nuanced, dual perspective between sales leaders and the CEO's who need them. I can't wait to show you what we have in store over the next few weeks.   Today's guest Jason Abell (President of Rewire, Inc.)  joins t...

🔥 STOP WASTING MONEY ON MARKETING PLANS THAT COLLECT DUST! Get your FREE Strategy Guide now at https://helixsalesdevelopment.com/free-story-guide Had an incredible conversation with Kelly Schuknecht, founder of Two Mile High Marketing! Kelly shared her inspiring journey from publishing to marketing, and how being laid off became her opportunity to launch her dream business. What struck me most wa...

🔥 NAIL YOUR SALES PROCESS: Get your FREE Strategy Guide now at https://helixsalesdevelopment.com/free-story-guide Ever wonder what "playbooks" and "battle cards" really mean in sales? Walter and Ed Marsh break down these confusing industry terms that many VPs misuse. They reveal why most playbooks collect dust (hint: it's not the content) and how properly developed battle cards give your team cru...

🔥 MASTER THE PITCH DECK: Get your FREE story guide now at https://helixsalesdevelopment.com/free-story-guide Sergio Yankovenko shares powerful insights on creating winning pitch decks that actually get funded! Hear how he helped a client secure $3 million after an all-night session crafting the perfect presentation. From understanding your audience to highlighting the right metrics, Sergio breaks...

🔥 SECURE YOUR BUSINESS: The Essential Guide to Cybersecurity & AI for Small Businesses! Get your FREE strategy guide now at https://helixsalesdevelopment.com/free-story-guide I sat down with Jeff Roberts to tackle the growing cybersecurity threats facing small businesses today. We break down why small companies are prime targets for hackers and reveal simple yet powerful protection strategies you...

🔥 FINALLY! The Secret Blueprint to Turn Cold Leads into Hot Sales! Don't miss out - snag your FREE guide now at https://helixsalesdevelopment.com/free-story-guide From high school dropout to successful medical device sales and geofencing expert - Ernesto Cullari shares powerful insights on modern marketing strategies. Get the inside scoop on how location-based advertising is revolutionizing small...

FREE GUIDE: Transform Your Cold Sales Into Hot Leads! Grab your blueprint at https://helixsalesdevelopment.com/free-story-guide From unemployed musician to successful marketing firm owner during a pandemic - Ben Albert shares his raw, unfiltered journey of building a 6-figure business in just one year. Get actionable strategies on creating magnetic content, building genuine networks, and becoming...

Check out the FREE blueprint at https://helixsalesdevelopment.com/free-story-guide - Your fast track to communication that converts! Pro speaker Danny Brassell exposes the raw truth of powerful communication: Your most profound messages emerge from vulnerability, where imperfections transform into your greatest storytelling strength. It's about showing genuine humanity - not performing, but connec...

Ready to Build a Rockstar Sales Team? Discover Proven Hiring Strategies Today! 🚀 https://helixsalesdevelopment.com Former Air Force Academy linebacker turned sales expert Wes Schaeffer shares hard-hitting insights on building elite sales teams. From military discipline to sales leadership, get real talk on why most sales training fails and how to fix it. This episode is packed with practical wisd...

Stop wasting money on underperforming sales hires. Join the Sales Hiring Secrets LIVE on Jan 28th & transform your team! Secure your spots now: https://events.helixsalesdevelopment.com/sales-hiring-secrets-invite Join me for a candid conversation with Geoff McDaniel, a business development powerhouse who shares his journey from restaurant owner to sales leader. Geoff reveals the mindset shifts and...

🎯 Ready to unlock a hidden benefit of writing your business book? Join me and publishing expert Rodney Miles for a smoke-filled conversation that will transform how you think about authorship. Discover how successful entrepreneurs gain unprecedented clarity and refine their methodologies through the book-writing process. Whether you're a seasoned business owner or an industry veteran, unleash the...

Want to know why most sales accountability programs fail? In this conversation with sales expert Melanie French, we dive into why your sales team's accountability system isn't working. You'll discover the two critical elements that make or break accountability, why traditional approaches backfire, and how to implement a system that actually works without destroying your culture. 👉 Want proven acc...

Curious about the secrets of successful digital marketing? Ever wonder what really happens behind the scenes at marketing agencies? In this conversation with Dave Kryszczak, founder of Spartan Digital, we pull back the curtain on what actually works (and what doesn't) in digital marketing. You'll learn: Why high click rates might be lying to you (and how to spot fake engagement) How to know if you...

Want to close more sales? 👉 Get the blueprint to transform your customer relationships at https://TheSalesIntegrator.com Watch what happens when you ask your customers these 5 game-changing questions. A 5 question framework that helped countless businesses boost their recurring revenue by 10-30%. Perfect for distributors, contractors, and anyone in repeat sales. Top takeaways: Why doctors never "...

Accelerate your sales results with proven strategies from industry veterans. Take your team to the next level with our Sales Velocity program for 7 days only: https://magnet.helixsalesdevelopment.com/sales-velocity Want to know how a solo entrepreneur turned his industry expertise into a major tech company acquisition? Ross shares his journey from being an equipment finance broker to becoming a vi...

Ready to scale? Join our 7-day Sales Velocity program and receive exclusive bonuses. Sign up today! https://magnet.helixsalesdevelopment.com/sales-velocity The million-dollar mistake most salespeople make isn't their pitch - it's misreading who actually makes the decisions. In this conversation with CEO Sales Strategies' Doug Brown, you'll discover why traditional sales approaches fail with modern...

In this episode, I sit down with Aurora Winter, an award-winning author, and a successful serial entrepreneur. Join Aurora Winter as she reveals the neuroscience behind effective communication and storytelling. Learn how to craft messages that captivate, connect, and convert. Using real-life examples, Aurora shares how a "million-dollar message" turned a struggling business into a multimillion-dol...

Are you struggling to hire and retain top salespeople? Is your sales team missing revenue targets? Head to www.helixsalesdevelopment.com now. Helix Sales Development's Walter Crosby gets candid on communication - the root cause of most problems.  From upfront agreements to being open, honest, and empathetic, a real-life example that will make you rethink your approach. Follow on social media if yo...

In this episode of Sales and Cigars, Walter Crosby sits down with Isaac Mashman, founder of Mashman Ventures, to dive deep into the essentials of personal branding and its unique power in today's digital marketplace.  Isaac shares insights into the often misunderstood book The Prince by Niccolo Machiavelli, explaining how its lessons on influence and relationships can inform authentic branding. Th...