Justin Obey
Return on Reputation
Proof University is the go-to podcast for a spirited education, where we distill the wisdom of industry mavens, mix in fresh ideas, and serve up insights on building a successful career in the ever-evolving world of spirits and beverages.
Author
Justin Obey
Category
Podcast website
Latest episode
Jul 9, 2026
Where to listen?
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Episodes
Ep. #13 Max Fann of Inbox Beverage Video 17.01.2024 35:11
In this insightful episode, we sit down with Max Fann, the innovative founder of Inbox Beverage. Max discusses the revolutionary concept behind Inbox Beverage – a fully functional brewery, distillery, or bar, all ingeniously housed within a shipping container. He delves into how this unique setup is a game-changer for brewers, distillers, and venue owners, offering a streamlined solution to reduce...
Ep. #12 Kara Smith, Co-Founder of Colorado Craft Beef Video 16.01.2024 51:51
In this episode of our podcast, we're thrilled to welcome Kara Smith, the co-founder of Colorado Craft Beef. Kara shares her family's generational journey in ranching and how it laid the foundation for their unique approach to beef production. Colorado Craft Beef is a testament to their commitment to quality, sustainability, and the art of ranching. Kara delves into the intricacies of farm-to-tabl...
Ep.#11 Sam Moore of Hazlo Video 15.01.2024 55:42
Dive into our latest podcast episode featuring Sam Moore, the innovative founder of Hazlo. Sam shares his journey of creating a unique mixer that started as a quest to enhance his tequila cocktails. What began as a personal mission quickly transformed into Hazlo, a brand loved for its versatility and natural ingredients. Discover how Sam collaborated with a top mixologist to develop flavors that a...
Ep.#10 Tyler Dooley of Celly Hard Seltzer Video 14.12.2023 40:36
Tap into the latest trends in the beverage world with our recent podcast episode featuring Tyler Dooley, co-founder of Celly Hard Seltzer. Tyler gives us the inside scoop on launching Celly, a brand that's quickly becoming a favorite among seltzer enthusiasts. With a focus on real fruit juice and light carbonation, Celly offers a refreshing twist to the canned cocktail market. Hear about Tyler's j...
Ep. #9 Sean Cote of Sundial Cocktails Video 14.12.2023 42:15
Raise a glass to our latest episode featuring Sean Cote of Sundial Cocktails. Sean takes us through the spirited journey of creating Sundial, a company redefining the ready-to-drink cocktail scene with their innovative, rum-powered concoctions. Discover how Sundial's commitment to quality and unique flavor profiles, like their Double Gold-winning selections, are making waves in the industry. Liste...
Ep.#8 Jayme Brown of KIT NA Video 14.12.2023 49:47
Join us in our latest podcast episode and prepare to "Get Your K*T Together" as we sit down with Jayme Brown, the innovative marketing force behind Kit NA Brewing Company. Jayme shares her journey into the world of non-alcoholic brewing, revealing how Kit NA is carving out a unique space in the beverage industry. Discover how they're crafting high-quality, non-alcoholic beers that defy expectation...
Ep.#7 Demitri Pallis of Demitri’s All-Natural Gourmet Mixes Video 14.12.2023 58:31
Stir up your listening experience with our latest podcast episode featuring Demitri Pallis, the founder of Demitri's All Natural Gourmet Mixes. In this engaging conversation, Demitri shares the flavorful journey of transforming a passion for perfecting cocktails as a bartender into a thriving business. Discover the story behind his famous Bloody Mary Seasoning and how his dedication to quality and...
Ep. #6 Philip Brandes of Bravus Brewing Company Video 14.12.2023 47:09
Pour yourself a non-alcoholic brew and join us in this enlightening episode with Philip Brandes, founder of Bravus Brewing Company. Philip takes us on a journey through the creation of America's first craft brewery dedicated exclusively to non-alcoholic beer. He goes into the challenges and the triumphs of pioneering in an emerging market, sharing the art and science behind crafting a great-tastin...
Ep. #5 Steve Poirier of Buena Gave Spirits Video 14.12.2023 50:33
Dive into the world of agave with Steve Poirier, founder of Buena Gave, in our latest podcast episode. Steve brings his spirits industry passion and expertise to the table, discussing how Buena Gave is crafting a unique and authentic experience for cocktail enthusiasts. He shares the journey of developing a brand that stands out in the crowded spirits market, focusing on quality, and innovation. D...
Ep. #4: Josh Ahadian of Shimmerwood Seltzer Video 13.12.2023 59:59
Join us in this episode as we chat with Josh Ahadian, the innovative mind behind Shimmerwood Seltzer. Discover the story of how Shimmerwood is shaking up the seltzer market with its unique, health-conscious approach to bubbly beverages. Josh takes us through his journey of creating a brand that stands out with its commitment to quality and natural ingredients. Learn about the challenges and triump...
Ep. #3: Kelsey Trevethan of Tif’s Spiked Video 13.12.2023 44:12
Dive into our latest episode featuring Kelsey Trevethan, the co-founder of Tif's Spiked, as we explore the journey of this innovative ready-to-drink beverage brand. Kelsey shares her exciting story of leaving a high-profile job in tech to join forces with her mother, Tif, in creating a unique and refreshing drink experience. Learn about their journey in the competitive RTD market, the inspiration...
Ep. #2: Phil Mastroianni of Fabrizia Spirits Video 13.12.2023 50:02
Join us for an engaging episode with Phil from Fabrizia Spirits, where we dive into the zestful world of limoncello and craft spirits. Phil, a passionate artisan in the spirits industry, shares his journey of transforming a family recipe into a flourishing business. Discover the secrets behind Fabrizia's success, the art of crafting authentic Italian limoncello, and the innovative spirit that driv...
#1: Ila Byrne of Parch Cocktails Video 13.12.2023 46:03
Diving into the world of Non-Alcoholic Ready to Drink Non-Alcoholic Cocktails with Parch Cocktails. We discuss everything from Ila's time at Diageo, how that compares to startup life at Parch, the growing Non-Alcoholic movement, and more.
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