Retail Refined

The days of retail clothiers needing to stock multiple garment sizes could be drawing to a close. NOBAL Technologies developed a product poised to revolutionize the customer retail experience with its interactive iMirror solution. Daniel Maher, VP of Technology at NOBAL, joined Retail Refined's Melissa Gonzalez at NRF to talk about the positive impact iMirror is already having on retail customers....

While at the world’s largest retail conference and expo, Retail Refined Host Melissa Gonzalez spoke with Chris Georgen, Founder and Chief Architect of Topl, a company that sits at the intersection of sustainability, deep-technology, and innovation. Topl, whose mission is to build trust between consumers and products, is set largely within an industry which has historically lacked that. Georgen rem...

Hosted live from the world’s largest retail conference and expo, Retail Refined Host Melissa Gonzalez spoke with Chris Georgen, Founder and Chief Architect of Topl, a company that sits at the intersection of sustainability, deep-technology, and innovation. Topl, whose mission is to build trust between consumers and products, is set largely within an industry which has historically lacked that. Geo...

Ian Leslie, Senior Director of Retail Advocacy at Bolt, joined Retail Refined for a live chat at NRF 2020. Bolt is a San Francisco-based one-click checkout solution powering checkout across e-commerce merchants across the internet. “We’re trying to bring one-click checkout to all merchants whether they’re big or small,” Leslie said. “Give them a best-in-class experience, and also allow them to be...

The rise of online retail in recent years has led to the downfall of many brick-and-mortar storefronts. Traffic at malls is down, and many retailers are struggling to compete with the convenience and efficiency of online shopping. Without a doubt, the single biggest factor in the decline of foot traffic at shopping malls has been the rise of online shopping. The convenience and cost savings of onl...

Making a difference for black-owned businesses is Kendra Bracken-Ferguson. Bracken-Ferguson’s establishment of BrainTrust, an innovative social, digital, and influencer marketing agency focused on growing brands from organic communities since 2016, recently launched BrainTrust Founders Studio. This membership-based community platform creates inclusive economic opportunities for Black Beauty and We...

Making a difference for black-owned businesses is Kendra Bracken-Ferguson. Bracken-Ferguson’s establishment of BrainTrust, an innovative social, digital, and influencer marketing agency focused on growing brands from organic communities since 2016, recently launched BrainTrust Founders Studio. This membership-based community platform creates inclusive economic opportunities for Black Beauty and We...

This episode of Retail Refined explored the emerging spatial intelligence technology that provides pop-up stores the opportunity to utilize real-time analytics to enhance the buying and selling experience. George Shaw, founder of Pathr.ai, and Melissa Gonzalez of The Lionesque Group discussed the technology that is set to transform retail environments throughout the world. “We’ve announced an anal...

This episode of Retail Refined explored the emerging spatial intelligence technology that provides pop-up stores the opportunity to utilize real-time analytics to enhance the buying and selling experience. George Shaw, founder of Pathr.ai, and Melissa Gonzalez of The Lionesque Group discussed the technology that is set to transform retail environments throughout the world. “We’ve announced an anal...

The role of the store associate continues to evolve. This new profile is entrepreneurial and adaptive, selling to anybody anywhere. Brands with associates that build bonds versus being transactional only can see shopper value increase. Discussing this buzzy topic, Retail Refined host Melissa Gonzalez welcomed two experts, Bob Phibbs, Founder of the Retail Doctor, and Oscar Sachs, CEO and Co-F...

With the assumption supply chain issues will continue to impact retail for the foreseeable future, how can retailers best optimize their assortments heading into 2022? This question was on Retail Refined’s Melissa Gonzalez’ mind when she spoke with Andrew Criezis, Head of Product for SMB Globally, at NielsenIQ. At NielsonIQ’s SMB segment, Criezis and his group work with small start-ups and brands...

Ohi’s mission is to enable every brand to offer instant post purchase experience. Ben Jones, Founder of Ohi, chatted with Melissa Gonzales about Ohi’s origin and values. Jones founded Ohi when he had an injury that left him bedridden, and he realized he couldn’t order any of the products he needed and get them faster than within two or three days unless it was from Amazon. He created Ohi as a resu...

Ohi’s mission is to enable every brand to offer instant post purchase experience. Ben Jones, Founder of Ohi, chatted with Melissa Gonzales about Ohi’s origin and values. Jones founded Ohi when he had an injury that left him bedridden, and he realized he couldn’t order any of the products he needed and get them faster than within two or three days unless it was from Amazon. He created Ohi as a resu...

With the assumption supply chain issues will continue to impact retail for the foreseeable future, how can retailers best optimize their assortments heading into 2022? This question was on Retail Refined’s Melissa Gonzalez’ mind when she spoke with Andrew Criezis, Head of Product for SMB Globally, at NielsenIQ. At NielsonIQ’s SMB segment, Criezis and his group work with small start-ups and brands...

The role of the store associate continues to evolve. This new profile is entrepreneurial and adaptive, selling to anybody anywhere. Brands with associates that build bonds versus being transactional only can see shopper value increase. Discussing this buzzy topic, Retail Refined host Melissa Gonzalez welcomed two experts, Bob Phibbs, Founder of the Retail Doctor, and Oscar Sachs, CEO and Co-F...

CPGs and retailers have always had strong ties. With consumer behavior shifts, more competition, and new technology tools, that relationship is evolving. In the center of the CPG-Retailer Relationship are AI and machine learning. Taking on this topic, Retail Refined host Melissa Gonzalez spoke with Ryan Powell, VP Retail Strategy and Consulting, at Insite AI. Insite AI offers a solution built on A...

Ecommerce adoption has never been higher, but that doesn’t mean shoppers want standard shopping experiences. They’re expecting more and for brands to delight them. Many of these companies are investing in experiential ecommerce. Retailed Refined host Melissa Gonzalez spoke with Neha Singh, the Founder and CEO of Obsess, about this topic. Singh, a returning guest, started Obsess, an experienti...

Over the past year, ecommerce and online shopping, as well as BOPIS, saw a significant bump. Now, even with reopening marching along, will stores continue to use more of their space for ecommerce fulfillment? Retail Refined host Melissa Gonzalez shared her insights in this MarketScale soundbite. "Will stores continue to use their space for ecommerce fulfillment? The answer is undoubtedly yes. Stor...

With customer expectations higher than ever before, will brick-and-mortar stores lean more heavily into personalizing the guest experience? For insights, MarketScale turned to Retail Refined host Melissa Gonzalez. "The answer is yes, but it will be to varying degrees. We're seeing a long spectrum of where we can go when it comes to personalization. The good part is, as consumers are getting more a...

Flexible work schedules and work-life balance were a thing before the pandemic, but COVID-19 accelerated the work-from-home model. It also pushed it firmly into the public's psyche that finding balance in the workplace should be a priority, particularly for women. On this episode of Retail Refined, Host Melissa Gonzalez talked with Greg Hanover, CEO of Liveops, a leader and pioneer in the virtual...

Connecting consumers to products they want to buy can sometimes be a complicated venture. Converting a shopper to a paid customer can be challenging, especially in an online environment. On this episode of Retail Refined, Host Melissa Gonzalez talked with Nilay Oza, the CEO and Co-Founder of Klevu, a powerful and extensible eCommerce search solution that delivers search results based on shopper in...

Last year saw a 35% increase in cross-border e-commerce as a result of the pandemic keeping consumers at home. While brands have unprecedented access to growth outside their home markets, many don’t have the digital capabilities and local expertise they need to fully leverage international opportunities. Will this massive expansion of global e-commerce continue unabated? To discuss current trends...