Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Business EN ↓ 983 episodes

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

Be sure to visit the podcast's website and support the creator: mattplapp.com

Author

Matt Plapp - America's Best Restaurants

Category

Business

Podcast website

mattplapp.com

Latest episode

Oct 20, 2026

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Episodes

Charity Marketing For Restaurants - Restaurant Marketing Secrets - Episode 607 18.05.2024

How can you drive sales and support your community at one time? --- Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit  www.restaurantmarketingthatworks.com

Special Event & Product Marketing - Restaurant Marketing Secrets - Episode 606 17.05.2024

Be specific, with your messaging and your list! --- Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit  www.restaurantmarketingthatworks.com

Loyalty Marketing 101 - Restaurant Marketing Secrets - Episode 605 16.05.2024

$2,100 in incremental sales increase from 94 customers which generated $1,500 in NET PROFIT for this restaurant through their customer loyalty program...IN 1 WEEK! --- Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit  www.restaurantmarketingthatwork...

Catering Marketing Funnels For Your Restaurant - Restaurant Marketing Secrets - Episode 604 15.05.2024

Catering and event sales are how you can open your restaurant with SALES already on the books each and every day. Off site catering In house events Charitable events etc The opportunites are endless, don't miss out on acquiring new catering and event business every week for your restaurant. --- Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in hel...

Birthday Marketing For Your Restaurant - Restaurant Marketing Secrets - Episode 603 14.05.2024

Birthdays for your restaurants customers are important and there are 5 tasks you MUST have on your marketing funnel checklist Emails Text Messages Targeted Facebook Ads Phone Calls Bday Table Touch Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit  w...

Lost Customers Are A Gold Mine - Restaurant Marketing Secrets - Episode 602 13.05.2024

Lost customers are just waiting for you to reach out. Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit  www.restaurantmarketingthatworks.com

Finding Your Best Customers Of Your Restaurant - Restaurant Marketing Secrets - Episode 601 12.05.2024

How sad is it that I visit 5 restaurants on an almost weekly basis and only 1 of them knows who I am. Only one of them has my email, cell # and birthday.  The others are all simply HOPING I come back. Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visit...

New Customer Funnel - Restaurant Marketing Secrets - Episode 600 11.05.2024

You must have a new customer acquistion strategy in place EVERY DAY!  If you're not asking customers who they are through your in-store marketing, website and social media every day, get ready to lose! Are you in need of some help driving sales?  If so, check out on of my 3 companies, we specialize in helping restaurants grow their revenue and profit through restaurant marketing that works.   Visi...

8 MUST Have Restaurant Marketing Funnels - Restaurant Marketing Secrets - Episode 599 10.05.2024

You must have marketing funnels built for your restaurants that allow you to talk to these 8 customer segments daily: New Customers Frequent Customers Lost Customers Catering Customers Loyalty Members Special Categories Charity Customers ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to...

Gaining Customers Through Facebook & Disproving "You can't deposit likes" - Restaurant Marketing Secrets - Episode 598 09.05.2024

You can take a customer from Facebook, Instagram and your website and track their spending in the restaurant. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that l...

What Do We Use Social Media For Then? - Restaurant Marketing Secrets - Episode 597 08.05.2024

Social should not have replaced valpak for your marketing, it's an entirely different tool. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ev...

10 Restaurant Marketing Mistakes - Restaurant Marketing Secrets - Episode 596 07.05.2024

These 10 mistakes are easily avoided. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  This...

Why Do We Try To Recreate The Wheel - Restaurant Marketing Secrets - Episode 595 06.05.2024

Let's keep things simple ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  This is my cell a...

Bad Restaurant Birthday Offers Are Rolling In - Restaurant Marketing Secrets - Episode 594 05.05.2024

The biggest factor in success of a marketing campaign is the offer, don't jack your restaurants birthday offer up like this restaurant did.   ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restau...

Becoming Self Aware - Restaurant Marketing Secrets - Episode 593 04.05.2024

Don't be afraid of what's in the mirror. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  T...

They Bought 2 Years Later - Restaurant Marketing Secrets - Episode 592 03.05.2024

Don't give up on your database... ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  This is...

$4.5 Million Spent So Far, How We Created The ABR Roadshow - Restaurant Marketing Secrets - Episode 591 02.05.2024

This was been a wild ride. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  This is my cell...

Find New Customers - Restaurant Marketing Secrets - Episode 590 01.05.2024

Leveraging Facebook custom audiences to find new customers ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vega...

You're Not Using Your Email Lists - Restaurant Marketing Secrets - Episode 589 30.04.2024

How you can use email to market your restaurant and where to find more customer email addresses ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you'r...

Dealing With Negative Reviews & Hate - Restaurant Marketing Secrets - Episode 588 29.04.2024

With success comes hate, get ready to ignore it! ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me...

You're Letting WHO Drive Your Marketing? - Restaurant Marketing Secrets - Episode 587 28.04.2024

We aren't giving the keys to our new car to a 10 year-old are we, NOPE! ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati...

Catering Marketing, What Works - - Restaurant Marketing Secrets - Episode 586 27.04.2024

Catering advertising is EASY in 2024, unless you're still doing this. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati a...

The Free Fishing Rod Promo - Restaurant Marketing Secrets - Episode 585 26.04.2024

My favorite all time promo. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas, let me know.  This is my cel...

How The Tabasco Hole Got Bigger - Restaurant Marketing Secrets - Episode 584 25.04.2024

Sometimes the best path is way easier than you realize. ..FYI you wouldn't mind drop a review on the podcast where you're listening to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas,...

Measuring Your Marketing ROI, Spend & Agency Fees - Restaurant Marketing Secrets - Episode 583 24.04.2024

How do you know if the money you're spending is working? ..FYI you wouldn't mind drop a review on the podcast where you're listning to it at, or below. https://americasbestrestaurants.live/reviewus And don't forget to check out  mattplapp.live/2024  to find out how you could get massive help marketing your restaurant and building a brand that lasts. If you're ever in the Cincinnati area or Vegas,...

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