Respect The Process

Filmmaker Jeannette Godoy recently crafted 10 short films for Home Helpers, profiling 10 outstanding caregivers, each nominated for Caregiver of the Year. To do so, she and her documentary crew crisscrossed these United States in two action-packed trips. Jeannette shares her diligent prep secrets and shooting techniques. Moreover, she divulges her secret to getting real people to relax on camera....

Happy 200th episode! Thanks for your loyal listenership. After reflecting on all the wonderful chats we've shared, this is just me advising you to make positivity your default position in life and on set. We are blessed to be filmmakers, so appreciate that. We are solution oriented, decisive people. Creativity is best manifested through positivity, so... don't be a dick. Check out my tour dates wi...

Comedian Jeff Capri , one of my dear comedy brothers from "I Am Battle Comic" , tells us about doing shows for our US Troops. He's LOL hilarious and has traveled the world, so we chat about how shows changed since the war began after 9/11 and the important relief the comedy shows give our men and women who serve.  Jeff is the prodigal son of legendary comic Dick Capri. How was that growing up? Goi...

The World Premiere of "I Am Battle Comic" was a smashing success, thanks to the fine citizens of Detroit. Especially the advertising community, as creatives and producers came out in droves. Huge shout out to Marc Henretta of Jeep, Sterling Doak of Fender and my longtime friend Chuck Meehan for moderating the Q&A. Midday the review came out from Sean L. McCarthy, aka the comics' comic . Read it. C...

Jamie Madge is the Worldwide Editor of the fantastic website SourceEcreative, what we now just call the Source. Jamie puts together a showcase of short films that he carefully curates to give the crowd a variety of emotions. Then we takes the show around the world. Literally. He likens it to a mixtape, because he has us, the audience, in mind when he choses the content and it's order.  For those t...

Cortez Brothers ' Co Founder and President Bernadette Rivero can't stress enough how important it is to flesh out your characters. No matter if it's for a feature film or a :15 second spot, the well-defined character will always make the story shine. She's even moonlighted as a ghostwriter for hundreds of writers and directors. So have a listen and share with your filmmaker friends. See you all Ap...

Like myself, Alan "Al" Watt started as a stand-up comic, headlining clubs throughout North America, and performing on many TV shows. He's won awards for writing including France's Prix Printemps 2004 (best foreign novel) for Diamond Dogs , and now Al has his debut feature film, "Interior Night" lighting up the film festival circuit.  We chat writing (he also teaches screenwriting), first time dire...

I saw Val Kilmer's mind-blowing one man show "Citizen Twain" live in Los Angeles, and it blew my mind. Hence the phrase. We know Mr. Kilmer immerses himself in his characters (e.g. Jim Morrison, Doc Holliday), and this show had you forget Val and believe you were watching Mark Twain do a one man show. At the end of the run, Val has filmed the stage play and is now touring art houses with the movie...

Commercial Director Kip Hewitt knows how to add drama to a power drill and sexiness to a dishwashing liquid. His golf spots are epic. (I've posted one at jordanbrad.com by the way). So it's a real joy to talk shop with Kip. He kinda hijacks the interview and asks me more questions. Which I love. We chat treatments, pitching on conference calls, and everything in between. Enjoy! Jordan Commercial D...

I'm a longtime fan of comedy Director Tom DeCerchio, so it was great to sit down and chat on this episode. We share a love for communication and holding the pre-pre production meeting. Tom tells the tale of being a young copywriter and how that informs him as a filmmaker. Check out a few of his spots at www.jordanbrady.com . Thanks to my son and podcast editor Jake Brady for filling on the intro,...

Comedy Director Kevin T. Willson's funny Doritos spots not only aired during the Super Bowl several years in a row, but he freakin' won the whole thing! Yes, one million dollars. He explains the process, how he meticulously wrote and planned it, and how fast he spent the money. I found Kevin to be a kindred spirit as a filmmaker, testing and prepping like a madman. Be sure to check out the animati...

Scott Burns is an excellent Sound Mixer who re-records sound for commercials. He also helped me with my upcoming documentary "I Am Battle Comic". Scott works at onoe of LA's most reputable sound houses, Juice Studio.   In this interview, he gives us great insight into his career, how he operates, and how  my movie was a different beast than a Lexus spot.  Scott, who studied sound & film at USC, lo...

From discovering Jennifer Aniston, Mark Ruffalo and Miley Cyrus to casting the latest Adam Sandler film, Lisa London has a keen eye for talent. Lisa and I chat about the casting process, finding future stars and how she builds a cast. We also read directly from her book, "From Star To Stardom" , a practical working guide for actors at all levels. Buy the book now! Thanks, Jordan The episode is a l...

I really liked a lot of the spots, then again I love commercials. Here's me talking about what we all saw. Thanks, Jordan. This is 20 minutes.

I'm in deep prep for a huge shoot next week, so I thought I'd share how run my technical scouts with the film crew. All part of the Brady Method. Love to hear what you do.  Enjoy. Jordan This is an 11 minute episode. Commercial Directing Bootcamp officially half full for March 11th, 2017. Guest speaker is insanely cool and inspiring. I'll announce next week. 

Filmmaker Kristyna Archer has a style and aesthetic I admire: it's crisp, bold and colorful. A busy professional photographer and cinematographer, we chat about how her career has morphed into more and more directing gigs, as she explores new outlets of creativity. She also is the creator of the MergeLeft Podcast , a podcast exploring art and commerce thru conversations with shape-shifters in arts...

Animation Designer & 3D Artist  PJ Richardson  co-launched Laundry, a creative studio to help brands, agencies and networks bring their ideas to life. You'll see they deliver a high end aesthetic and polished that is most impressive to the eye. Of course, we chat about how Laundry works and how PJ loves to collaborate. He also shares his journey from design school to graffiti to advertising. He an...

Comedy Director Greg Popp went from film school to producing classic ads at DDB Chicago, where his work with Anheuser-Busch won literally every major advertising honor. But that directing bug gnawed at him until he said goodbye to the agency side, and now he's a much sought-after helmer of the funny. We compare notes on gigs and our process, and swap stories from the trenches of advertising. Enjoy...

I've watched the incomparable Barry Katz successfully navigate the comedy waters for three decades. He's had a heaping helping hand in launching Louis C.K., Jay Mohr, Dave Chappelle, Tracy Morgan and many more, so it's a treat to chat with him on my podcast.  Barry's own show, the Industry Standard podcast on iTunes features everyone from Kevin Hart to Dennis Rodman to Paul Feig. Check it out. Bar...

The wonderful Nancy Cohen walked into my office delivering a Christmas gift on behalf of Idell James Casting, the top shop for casting background artists. Once we got to chatting, I asked Nancy to grace me with an impromptu interview. Thankfully, she agreed and the resulting conversation is a treat.  We talk about how you must keep your head in the game, and how crucial extras can be to bringing t...

Director Aron P Orton is a multi-talented filmmaker with a penchant for comedy. We chat about working with repeat clients, balancing editorial work and more. He's also ventured into the crazy world of VR and done some very cool work. I've posted Aron's stuff at my website jordanbrady.com, so have a gander. Thanks, Jordan This episode is an hour, give or take.

Our most popular episodes spotlight Commercial Directors or Ad Agency Creative Directors, so this chat with fantastic spot helmer John Grammatico makes for a perfect storm of a podcast. We discuss bidding for the same gigs, how he made that transition to full-time directing, and his process when he gets a storyboard. Oh, and I babble about listening and understanding the client. Check out John's w...

Stand-up comedian Maz Jobrani tells us how he brought his character Jimmy Vestvood to the big screen. Maz co-wrote, produced and stars in his hilarious film "Jimmy Vestvood: Amerikan Hero", and took it to theaters everywhere. We chat about how the limitations of a small budget can fuel creative solutions, as well as shaping one's own destiny. Maz also offers an insightful tour of Iran's colorful h...

Commercial Director Scotty Bergstein started out as Ridley Scott's assistant on the movie "Thelma and Louise". Talk about a film school like no other. Now he's a seasoned, sought-after spot helmer. We chat about his process from first getting a storyboard through delivering that edit.  We share the joy of allowing the process to reveal things on set that would not have happened if you didn't plan...

Filmmakers Kristyna Archer and Monty Marsh are dual recipients of the inaugural Superlounge Diversity Award. Each will attend Commercial Directing Bootcamp for free December 3rd, 2016 in Los Angeles. Both Monty and Kristyna display a keen proficiency in short form visual storytelling that I know can be channeled to make great ads. Bravo!! Huge thanks to all the filmmakers that submitted great work...