Respect The Process

Director Stewart Maclennan expresses emotion and attitude through a wonderful use of color, movement and design. No wonder he's busy shooting for top fashion and beauty brands. Click here for more.  Stewart got his start in the old Hollywood editorial department and we chat how that informs his directing process. I answer his questions about day rates and more in the Patreon bonus section. Love th...

My friend Chuck Meehan , Co-Chief Creative Officer, McCann, Detroit, returns with his hit Super Bowl commercial in-hand. "No Way, Norway" stars Will Ferrell, Kenan Thompson, Awkwafina and the GM Electric vehicle. Chuck breaks down how it all came to be, how it was shot and what he looks for hiring a director. This ad was deftly directed by Jake Szymanski, who has previously collaborated with Ferre...

Pro wrestler turned comedian Cory Kastle stars in a Batman "fan film" called "Bruce" and tells us all about it. Cory's positive attitude is infectious and his stories of being an extra in movies are entertaining. Check out "Bruce" on YouTube. Love this podcast? Consider supporting our editor Jake Brady and  his new Patreon ! Click to support him and get 75% discounts on Masterclass, free merch and...

Just me rambling & raving about the Super Bowl LV commercials, celebrating all the great work, even the lame Cheetos spot. Kudos to every client, agency team, and of course, the directors and crew that made it to the Big Game. No links folks, that stuff is posted everywhere already. My son and podcast editor Jake Brady has a Patreon ! Click to support him and get great discounts on Masterclass, fr...

  Fred Goss has made a name for himself as an actor, director, writer, and producer. His initial foray into directing was on the critically acclaimed ABC series 'Sons and Daughters.' He also served as co-creator, writer, producer and star of the series. Fred's first commercial project was directing a series of award winning spots for Coke Zero and within a year, Fred had directed spots for clients...

Music Video Director June Bae and I sat outside, socially distanced, and chatted about helming hip hop videos and launching a commercial directing career. His latest video for Ameer Vann, for his rap ditty IDFIATOK , literally dropped today and has tens of thousands of views already. (It has bad words.)  June is a talented filmmaker on the rise, his passion, journey and commitment to his craft is...

Why do advertising creatives hire their director? Is it that first call or zoom? How important is the treatment? Well, as we wrapped two fantastic, safe days on set, I asked Creative Directors Rich Terry and Matt Mowat those exact questions. They gave me an impromptu interview in the back of my Cadillac. When Cinematographer Shane Kelly ("Boyhood") walked by, we grabbed him into the conversation....

We're closing out 2020 strong with my two distinguished creatives: ACD/Copywriter Nick Micale and ACD/Art Director Bennett Austin , of David & Goliath. You'll recognize their emotional Super Bowl spot for Kia called "Tough Never Quits" with Josh Jacobs (directed by Serial Pictures' director  John Hillcoat .) I urge y'all to check out Nick and Bennett's personal sites as well, for tons of great spo...

Filmmaker Norry Niven does it all. He directs tons of national spots ( Kia ) and major network promos for shows like "Homeland" which offer him such creative control and produces via his Thousand Foot Squid production company. His latest docu, "Get Back Up" follows Blue October and chronicles the band's struggles with substance abuse, mental health, subsequent treatment and recovery. Talking with...

Dallas Taylor is the host of  Twenty Thousand Hertz , one of the most well-crafted podcasts I've heard. It reveals the stories behind the world's most recognizable and interesting sounds. Dallas is also the Creative Director of Defacto Sound , the sound design source for the world's most thoughtful brands. Dallas is also a sound designer, consultant, writer, and  TED mainstage speaker . A real tre...

Bright Blue Gorilla is Robyn Rosenkrantz and Michael Glover. The quit their jobs in 1990, took their guitars to Europe and never looked back. This is the feel good duo we need right now. Check them out and enjoy this chat. They have a new film called "36 Husbands" out that's a madcap homemade romp. Check it out. The Filmmaker Diversity Award sends a filmmaker to my Bootcamp for free. Click here fo...

I came across a spot for a barber shoppe on Instagram and tracked down the helmer, commercial director Ryley Burghall. Next thing you know we're chatting filmmaking, music videos and all things about making commercials. Enjoy. Click here for Ryley's Honda spot that I also love. The Filmmaker Diversity Award sends a filmmaker to my Bootcamp for free. Click here for more info. Sponsored by Oso Delic...

This episode is me telling you how I blew the pitch on the zoom call and what i learned from the experience.  The Filmmaker Diversity Award sends a filmmaker to my Bootcamp for free. Click here for more info. Sponsored by Oso Delicious. Commercial Directing Masterclass has helped over 500 filmmakers globally and has received 100% 5 star reviews. DM me if it can help you. Commercial Directing Bootc...

Tim Case is the Founder/Executive Producer of Supply&Demand is recognized for seamlessly integrating production, editorial and design and animation to create content for clients in broadcast, digital, film, TV, music video and branded entertainment. His curated roster of talented filmmakers - Michael Bay, Joseph Kahn, Vicky Lawton and more - make great stuff for major clients such as Nike, Adidas,...

Mr. Wayne Pounds are I are LinkedIn friends. He sent me his book called "Number 23 and Me" which I enjoyed so much I thought we'd chat about it. I'll let you guess what famous basketball player it's about. Perhaps two? Maybe one of y'all filmmakers wants to option it for a project?  Wayne also has a cartoon series, "Cookie Town World," starring talking cookies that's a real treat for kids. Enjoy!...

Comedian Slade Ham and I met in Kuwait City when we filmed our "I Am Battle Comic" documentary. Eyes on the Ground is Slade's new podcast series focusing on various aspects of being an artist in the modern world. A 20 year veteran stand-up comedian, Slade has performed in 54 countries on six continents, most of these shows were for our U.S. Troops stationed abroad. Originally, this was to be a sho...

Commercial Director Michael Koerbe l has been featured by Adweek , Apple, Creativity, SHOOT magazine,  the New York Times ,  CNN , The Guardian, PBS, NPR, and USA Today. Known as a pioneer in the iPhone filmmaking world, he has been invited to speak at The Academy of Arts and Sciences, SAG, the DGA, TEDx, and SXSW. If you really want to go down a rabbit hole, check out Michael's iPhone work  here....

Editor Chancler Haynes cuts top commercials like Lexus, Capital One and mega music videos for the Jonas Brothers, Taylor Swift, Mariah Carey and more, as directed by helmer Joseph Kahn (and many lensed by RTP alumni David Weldon.) It's a great chat you're gonna love. I've posted spots at my site, or click here . Commercial Directing Masterclass has helped now 457 filmmakers globally with 100% 5 st...

Filmmaker, producer, multimedia editor Chris Monlux joins me in a great conversation about all things video, film and staying relevant in the every-changing world of production. You must check out VideoMaker Podcast . Chris and co-host Mike Wilhelm had me on their show last week, worth checking out too. Commercial Directing Masterclass  has helped now 450 filmmakers globally with 100% 5 star revie...

Filmmaker Jeannette Godoy created and directed " Pure Corazón" a new web series for Bumble, the world's coolest dating app. Pure Corazón follows 3 Latinx daters from different cultural backgrounds as they courageously navigate dating, life, and identity. Watch "Pure Corazón" now please! Jeannette is a first generation, Mexican-American filmmaker and started her career as a choreographer where she...

Commercial Director Peri and I share a love of comedy and performance, and Peri's devotion to concept and collaboration. Having developed his conceptual abilities over ten years as an advertising writer, Peri has an innate sense of what creatives need on a project. We also discuss Fylmer.tv , his platform for connecting directors with brands. A great resource for freelance directors that like to w...

Commercial Director Andrea Ball started in the business assisting Oscar® Award Winning producer Nicholas Chartier and renowned music video director Samuel Bayer, but she certainly has a style all her own. Click here to check out her reel.  Commercial Directing Masterclass has helped now 450 filmmakers globally with 100% 5 star reviews. My goal is 500 by end of 2020. Commercial Directing Bootcamp h...

Director Raj Reddy thrives working in film, television & commercials, and the common thread in all of his visual narratives is a sense of adventure. Treating the short form with the respect of a cinematic auteur and the long form with a sense of intimacy for small details and narrative connections. Raj works from the underlying belief that all storytelling must feel necessary, curious, and always,...

Warren Purfoy is a LA based Director/Cinematographer/and owner of Purfoy Lighting LLC. He came up in the lighting department as he worked his way to become a lighting gaffer. In fact, that is how I met Warren when he gaffed for a Scooter the Neutered Cat campaign. His drive and relentlessness kept him wanting more as he then pursued becoming a cinematographer. Warren's approach to capturing images...

The conclusion to m insightful sit down with Shane Hurlbut , ASC, one of the top cinematographers out there. Shane and Lydia Hurlbut also have the Hurlbut Academy , with in-depth courses that teach all the tricks Shane has amassed over decades of filmmaking. I highly recommend you fill your brain with the Hurlbut offerings. Shane and Lydia's mission is to elevate the craft of cinema for all filmma...