Real Estate News Today | 2 Min News | The Daily News Now!

Cold calling? You’re already at a disadvantage—people control the conversation from the moment your number shows up. But ringless voicemail flips the script: send a personalized, prerecorded message straight to their voicemail without ringing their phone. It taps into curiosity, bypasses defenses, and works wonders for open houses, neighborhood updates, event follow-ups, and reconnecting contacts—...

New NAR guidance puts brokers on the spot: sellers call the shots on listing exposure, but brokers must clearly explain every option—whether it’s an office exclusive or pre-market setup—and get signed disclosures confirming sellers understand what they’re giving up, like MLS-wide exposure. With states moving toward mandatory public marketing, brokers need to stay sharp on local MLS rules and state...

Zillow is teaming up with Google’s Gemini to revolutionize apartment hunting—now you can search, find listings, and book tours all through your AI assistant, without ever leaving Gemini. This rental-focused integration makes moving faster and smoother, with Zillow as the exclusive real estate partner in Gemini’s apps. Already familiar with AI, Zillow rolled out a ChatGPT integration last year and...

Bright MLS is shaking up real estate marketing this summer with new seller privacy controls—letting homeowners hide prices, addresses, photos, and price history from public sites like Zillow while keeping listings active for agents. This granular approach responds to industry tensions over data exposure and gives sellers more narrative control. Meanwhile, Bright MLS is also rolling out AI safeguar...

Existing-home sales dipped 2.4% in June, but the real story, according to NAR’s Lawrence Yun, is that the market’s been stagnant for nearly four years—like 2008, but without the foreclosure crisis. Foreclosures now make up just 2% of transactions, signaling a different kind of freeze. While the record median home price of $446,000 boosts homeowners’ wealth, it’s a major affordability hurdle for fi...

The real estate game is changing—top agents aren’t just closing deals, they’re controlling inventory. While most chase transactions, the winners build assets, turning listings into marketing powerhouses that fuel predictable growth. Closings are just the end result; the real engine is securing listings—repeatable, controllable, and future-proof. The industry measures the wrong things: volume, like...

Housing market slows in June but still beats last year—sales dip 2.4% month-over-month, inventory falls, and rates hover near 6.5%, chilling buyer confidence. Yet, luxury homes over $1M surge 18% YoY, spotlighting affordability as the real hurdle. Mortgage applications drop 2.2% as rates creep up to 6.68%, but pending sales jump 1.3% weekly and 6.3% YoY—their highest since early May—hinting at hid...

Bright MLS is launching four new listing statuses this summer—Registered, Office Exclusive, Coming Soon, and Active—to give agents more control and flexibility as AI reshapes real estate. Designed to support their “Brokers FIRST” initiative, the updates ensure accurate, reliable data for AI tools while empowering brokers with smarter marketing options. These changes also address growing concerns a...

Pfizer’s Manhattan tower hit a major snag when two columns buckled, sparking fears and scrutiny over contractors involved. Domani Inspection Services, the special inspector, has a troubling past—fines and violations dating back to 2012, including unlicensed testing and failing to report a facade collapse. Meanwhile, demolition subcontractor Northeast Service Interiors faces criticism for safety la...

NAR backs down on subpoena for sensitive victim statements after backlash, preserving privacy while still pursuing other documents — a win for survivors amid ongoing legal battles including a major antitrust case set for trial in 2027. Listen in comfort: Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN: advertise@thednn.ai This is an automated, high-level news...

Airbnb just dropped a bombshell: they’ve bought the historic 281 Park Avenue South building—once tied to Anna Delvey’s infamous hustle—for $81 million, marking their first major NYC office. The Beaux Arts landmark, originally built in 1894 as the Church Missions House and later owned by Aby Rosen’s RFR, is now set to house over 600 employees. Despite facing crushing regulatory headwinds that nearl...

The FTC tried to fast-track a ruling against Zillow and Redfin’s rental deal, arguing it was “presumptively unlawful” under antitrust law, but a judge sided with the companies, saying key facts like market definition and deal nature need to be settled in full trial—set for August 24th. Zillow and Redfin celebrated, vowing to prove their partnership benefits renters, while the FTC stayed silent. Li...

Real estate is undergoing a major transformation as savvy buyers demand personalized, expert-driven service—not cookie-cutter transactions. Century 21 CEO Mike Miedler warns that agents who focus on client goals, pricing strategy, and transparent advice will thrive in the emerging balanced market. With inventory stabilizing and pricing back in focus, agents are reclaiming their role as trusted adv...

Accidental landlords are flooding the market—suddenly managing rental properties instead of selling. Real estate agents can seize this moment by offering critical guidance: screen tenants rigorously to avoid costly headaches, automate rent payments to boost on-time income and help tenants build credit, and proactively manage lease renewals to prevent vacancies. By stepping in as trusted advisors,...

Home sales dipped slightly in June, but prices hit a record high of $446,000 — up nearly 2% from last year and now for 36 straight months of year-over-year gains. Pending sales rose last week after a brief mortgage rate dip, though rates are already climbing again, showing buyers’ cautious dance. Affordability is improving slightly thanks to faster wage growth, especially in the West and South. Bu...

MetroTex Association of Realtors is doubling down on MLS value by matching NTREIS Rewards payouts dollar-for-dollar, rewarding brokers for quality listing data and closing activity — a bold move to show they back the MLS ecosystem. While NTREIS rewards syndication efforts, MetroTex is putting its own money on the line to boost broker participation and consumer benefit. Meanwhile, Northwest Louisia...

Forget the mega-mansions—this quarter’s hottest real estate action is happening in the mid-range, where homes priced between one and five million dollars are flying off the market. In the Hamptons, nearly 70% of sales fell in that sweet spot, while ultra-luxury deals saw a slight dip. On the North Fork, over one million dollar sales hit a record, with the one to two million bracket leading the cha...

The National Association of Realtors is fighting hard in Washington to keep MLSs off the data broker radar, pushing for federal recognition as vital market infrastructure that fuels competition. They’re backing key legislation like the SECURE Data Act and TRAIN Act—provided MLSs aren’t reclassified as data brokers—and are calling for national AI standards to protect consumer privacy, ensure fair h...

Zillow’s new Zillow Pro package is revolutionizing real estate agent workflows by bundling powerful tools like Follow Up Boss and smart Agent Profiles with Zillow’s AI and real-time data, helping agents connect with leads at the perfect moment. The My Agent feature lets agents see exactly what leads are browsing and even become their primary contact for listings, with customizable connection windo...

New York’s housing crisis isn’t about billionaires building luxury towers—it’s about a systemic failure to build enough housing anywhere. Former Councilmember Ben Kallos admits he didn’t fully grasp the urgency to build all types of housing, often bowing to local opposition that blocked needed development. While he supported shelters and supportive housing, he didn’t push for housing for the wealt...

Zillow’s new Zillow Pro program is revolutionizing how agents connect with clients—by letting them invite known contacts to join a private, AI-powered hub where agents get real-time insights into what those clients are searching for, plus smart suggestions on how to reach out. With features like “Likely to List” that predict which clients may soon sell, agents see conversion rates up to four times...

Despite a major setback at the former Pfizer building, Mayor Mamdani is doubling down on office-to-residential conversions as a critical tool to tackle the housing crisis. He insists the structural issues were a failure of execution—not the conversion model itself—and vows a full investigation. The Department of Buildings will now rigorously audit all similar projects before permitting non-emergen...

New York City’s real estate market just hit a major milestone with over 250 transactions totaling more than $330 million, led by an Upper West Side townhouse selling for $8.4M — but the real buzz? Three Bronx apartment buildings swapped hands for $16.7M, housing 252 units, signaling a major ownership shift in the neighborhood. Meanwhile, Miami’s office rents are surging past NYC’s, averaging $59.6...

Selling your home? Skip the costly upgrades buyers might not even want. With high interest rates and tight budgets, focus on what truly matters: a clean, well-maintained house priced right. Agents agree—functional appliances, intact plumbing, and spotless floors trump cosmetic overhauls. Only fix what’s required for insurance or loans, like roofs or septic systems. Let buyers handle style choices....

The real estate game is changing—no more buying software, just build an AI workforce. Agents who connect their AI tools will dominate by automating the grind: emails, updates, reminders. That frees humans to focus on what AI can’t replicate—deep, personal client relationships. Picture your day: AI marketers, listing agents, and specialized bots handling the heavy lifting while you build trust over...