Andi Stanfield and Tori McElwain

Quilting on the Side

Business EN ↓ 111 episodes

Co-hosts Tori McElwain of HeyTori and Andi Stanfield of True Blue Quilts share real talk about what it takes to grow a successful quilting business while balancing full-time work, family life, and creative energy. Whether you're into quilt pattern design , longarm quilting , teaching workshops , or selling handmade products , you'll find practical tips and honest conversations here. We cover everything from digital marketing and course creation to time management and the mindset shifts needed to build a sustainable, fulfilling side hustle. This show is your go-to guide for running a profitable...

Author

Andi Stanfield and Tori McElwain

Category

Business

Podcast website

patreon.com

Latest episode

Jun 2, 2026

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Episodes

Virtual Quilting Summits: Andi in the Hot Seat! 11.11.2025

Send us Fan Mail In this episode of Quilting on the Side, Tori interviews her co-host Andi about her experiences participating in four virtual quilting summits this year (2025). They discuss the rise of virtual summits in the quilting community, the benefits of collaboration, and the importance of audience engagement. Andi shares insights on preparing for a summit, the importance of follow-up stra...

Unlocking YouTube Success with Meredith Marsh 04.11.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori interview Meredith Marsh, a YouTube expert, who shares her entrepreneurial journey, insights on content creation, and the evolving landscape of video marketing.  Meredith discusses the importance of community building through memberships, the relevance of blogging alongside video content, and the impact of AI on content creati...

Collaboration Over Competition: Actions to help grow the quilting industry as a solopreneur 28.10.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori discuss the importance of building a community within the quilting industry. They explore mindset shifts necessary for collaboration, overcoming self-doubt, and creating a welcoming environment for all quilters. The conversation emphasizes the value of featuring each other's work, forming symbiotic relationships, and enga...

The Art of Quilt Design with Laureen Smith 21.10.2025

Send us Fan Mail In this episode of Quilting on the Side, host Andi and co-host Tori welcome Laureen Smith, a prolific quilt designer and former chemical engineer. Laureen shares her journey from the corporate world to quilting, detailing her early experiences with needlework and how they shaped her passion for quilting. She discusses her transition into quilt design, the challenges of working wit...

Creative Solutions for Quilt Samples 14.10.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori discuss the challenges quilt business owners face with accumulating sample quilts. They explore various options for managing these samples, including giving them away, repurposing them into wearable art, and selling them. The conversation delves into the difficulties of pricing handmade quilts and the importance of finding the...

From Hobby to Business: Our Chat with Tasha Haynes 07.10.2025

Send us Fan Mail In this episode of Quilting on the Side, host Andy welcomes Tasha Haynes, a passionate quilter who transitioned from a hobbyist to a business owner. Tasha shares her journey of starting quilting in 2015, the challenges of turning her passion into a business, and the importance of community in the quilting world. She discusses her experiences with selling patterns on Etsy and her p...

Lessons from 75 Episodes of Quilting on the Side 30.09.2025

Send us Fan Mail In this celebratory episode of the Quilting on the Side podcast, hosts Andi and Tori reflect on their journey through 75 episodes, sharing lessons learned, the importance of authenticity, and the value of community. They discuss the challenges faced in podcasting, the significance of structure and organization, and how technology has aided their efficiency. The conversation emphas...

The Crossroads of AI and Quilting with Theresa 23.09.2025

Send us Fan Mail In this episode of Quilting on the Side, hosts Andi and Tori welcome Teresa, the AI Quilter, who shares her journey from the semiconductor industry to the world of quilting and artificial intelligence. Teresa discusses her passion for teaching AI concepts to various audiences, including quilters, and addresses the ethical concerns surrounding AI-generated art.  She emphasizes the...

Navigating Black Friday: Holiday Sales Strategy 16.09.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori discuss effective holiday planning strategies for small businesses, particularly in the quilting industry. They explore the pros and cons of participating in Black Friday sales, emphasizing the importance of planning ahead to maximize profits while maintaining a balance between business and personal life. The conversation high...

How to Handle Controversy, Difficult Conversations, & More with Dara Tomasson 09.09.2025

Send us Fan Mail In this powerful episode of Quilting on the Side , Tori and Andi welcome back their favorite coach for quilters, Dara Tomasson, for a timely conversation about mindset, controversy, and emotional resilience in business. Together, they explore how to navigate emotionally charged situations, set healthy boundaries, and separate self-worth from business outcomes - especially in today...

Put Your Expertise in Print: Self-Publishing for Creative Entrepreneurs 02.09.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori discuss the journey of self-publishing, particularly in the quilting community. They share their personal experiences, reflection questions for aspiring authors, and the realities of the publishing process, including financial aspects and marketing strategies. Tori introduces the Self-Publishing Incubator , a program designed...

All About Fabric Design with Riley Blake Designer Jennifer Long 26.08.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori chat with Jennifer Long of Sew a Story about her journey from a hobbyist quilter to a successful fabric designer and membership founder. Jennifer shares her early experiences with quilting, how she transitioned her passion into a business, and the challenges she faced along the way, including a significant rejection that ultim...

Market Research & Trends in the Quilting Industry 19.08.2025

Send us Fan Mail Summary In this episode, Andi and Tori celebrate the launch of Season Five, reflecting on their experiences at the H & H event and discussing the importance of recognizing trends in the quilting industry. They explore the concept of 'bed rotting' and its connection to sleep trends, as well as Tori's transition to full-time entrepreneurship. The conversation delv...

Season 4 Recap 29.04.2025

Send us Fan Mail In this episode, Andi and Tori celebrate the conclusion of Season Four of their podcast, reflecting on the incredible journey they've had with their guests and the insights shared throughout the season.  👉 Don’t miss this inspiring conversation! Like, comment, and subscribe for more quilting stories, tips, and industry insights. Want to Support the Podcast and Unlock Exclusi...

Get a Mindset Boost with a Life Coach 22.04.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori welcome back Dara Tomasson, a life coach for quilters. They discuss the importance of emotional regulation, the shift from weight loss to mindset coaching, and the challenges of balancing motherhood with business pursuits. Dara shares insights on coping strategies, the nature of guilt, and the rewarding aspects of coaching wom...

Work Smarter With AI Tools 15.04.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi and Tori explore the intersection of artificial intelligence (AI) and quilting. They discuss the basics of AI, its applications in the quilting community, and the limitations of AI-generated content. The conversation highlights the importance of human creativity in conjunction with AI tools, emphasizing the need for effective prompts t...

My Summit Story 08.04.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi shares her experiences participating in the Quilted Summit, discussing the benefits of collaboration, presentation styles, and the importance of engaging with an audience. She highlights the lessons learned from the event, including customer service strategies and the significance of follow-up communication. The conversation emphasizes...

Stitching Success 01.04.2025

Send us Fan Mail In this episode of Quilting on the Side, hosts Andi and Tori interview Susan Smith, a quilter with a rich family history in quilting. Susan shares her journey from learning to quilt on a treadle machine in a log cabin to turning her passion into a business during the pandemic. She discusses her marketing strategies, particularly the effectiveness of YouTube, and emphasizes the imp...

Step on Stage: Tips for Speaking to Quilt Guilds 25.03.2025

Send us Fan Mail In this episode of Quilting on the Side , Andi and Tori discuss the ins and outs of presenting at quilt guilds. They cover the definition and purpose of quilt guilds, how to get started with presentations, the importance of networking, and the differences between trunk shows and technique lectures.  The conversation also delves into pricing strategies, the necessity of contracts,...

Empowering Women in Business 18.03.2025

Send us Fan Mail In this episode of Quilting on the Side , hosts Andi and Tori chat with Devan Robinson, a versatile entrepreneur and podcast editor. Devan shares her journey, transitioning from life coaching to marketing strategist, while highlighting the importance of empowering women and supporting their business growth. The discussion covers various topics, including aligning personal values w...

Rapid Fire Interviews from QuiltCon 2025 11.03.2025

Send us Fan Mail In this exciting episode of Quilting on the Side , hosts Andi and Tori bring the energy and excitement of QuiltCon 2025 straight to your earbuds! They hit the ground running with a series of rapid-fire interviews, catching up with quilters, designers, and industry insiders at the renowned quilting convention. From lighthearted questions to quick insights into the creative process,...

QuiltCon 2025 Recap 04.03.2025

Send us Fan Mail In this episode of Quilting on the Side, hosts Andi and Tori discuss their experiences at QuiltCon 2025 in Phoenix, Arizona. They share insights on the vibrant quilting community, the artistic expressions seen in the quilts, and the importance of networking and collaboration among quilters. The conversation also highlights the role of vendors and business opportunities within the...

From Self Doubt to Self Mastery 25.02.2025

Send us Fan Mail In this episode of Quilting on the Side , Jennifer Parks from Jenny K Quilts shares her transformative journey in the quilting business, emphasizing the importance of self-discovery, emotional growth, and the value of community. She discusses her experiences at the Audacious Retreat, the challenges of self-sabotage, and how she learned to embrace her artistic abilities.  She highl...

Launch it Again! 18.02.2025

Send us Fan Mail In this episode of Quilting on the Side , Andi and Tori dive deep into the world of relaunching older products and services in the quilting business.  They discuss why revisiting and reintroducing products can be a game-changer, offering valuable strategies on how to prepare for a successful relaunch. Andi and Tori emphasize that it’s not just about giving a product a fresh coat o...

Creating Space for a Crafting Community 11.02.2025

Send us Fan Mail In this episode of Quilting on the Side, Andi sits down with Mindy Lewis, the passionate owner of Cozy Craft Room in Mesa, Arizona. Mindy shares her inspiring journey from crafting as a personal hobby to launching a thriving creative space for fellow makers. Join us as we discuss: The story behind the Cozy Craft Room and how it became a go-to hub for crafters The power of communit...

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