TruStory FM
Purpose 360 with Carol Cone
Business is an unlikely hero: a force for good working to solve society's most pressing challenges, while boosting bottom line. This is social purpose at work. And it's a dynamic journey. Purpose 360 is a masterclass in unlocking the power of social purpose to ignite business and social impact. Host Carol Cone brings decades of social impact expertise and a 360-degree view of integrating social purpose into an organization into unfiltered conversations that illuminate today's big challenges and bigger ideas.
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TruStory FM
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Podcast website
Latest episode
Jun 30, 2026
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Episodes
Evofem’s “Soul” Purpose is to Improve the Lives of Women Part 2 08.12.2020 30:57
Pioneering business and bioscience leader Saundra Pelletier embodies resilience and fortitude. Her company, Evofem Biosciences, exists to give women control over their sexual and reproductive health. It’s doing so with a first-of-its-kind hormone free, on-demand prescription birth control gel, Phexxi. Leading, funding, and scaling a biosciences company is challenging, let along one with an unyield...
Evofem’s “Soul” Purpose is to Improve the Lives of Women Part 1 01.12.2020 30:55
Pioneering business and bioscience leader Saundra Pelletier embodies resilience and fortitude. Her company, Evofem Biosciences, exists to give women control over their sexual and reproductive health. It’s doing so with a first-of-its-kind hormone free, on-demand prescription birth control gel, Phexxi. Leading, funding, and scaling a biosciences company is challenging, let along one with an unyield...
Scaling Activism at Patagonia 17.11.2020 32:34
Long considered the “gold standard” for purpose-driven companies, Patagonia might be considered an activist organization that happens to sell apparel and outdoor gear. This week, we continue our conversation with Corley Kenna on the organization’s move to becoming a B-Corp, scaling community activism and more. Listen for Corley’s insights on: How Patagonia developed and evolves key purpose-led ini...
Patagonia is in Business to Save the Planet 10.11.2020 37:14
Long considered the “gold standard” for purpose-driven companies, Patagonia might be considered an activist organization that happens to sell apparel and outdoor gear. While founder Yvon Chouinard placed the stewardship of our Earth at the center of the business from day one, Patagonia has only deepened its foothold in environmental issues, from climate activism to the protection of public lands. ...
Cox Enterprises Engages Communities for Impact 03.11.2020 29:45
Cox Enterprises, parent company of Cox Communications (the nation’s third-largest cable company) and Cox Automotive (owner of well-known consumer brands like Autotrader and Kelley Blue Book) has a powerful, deeply-integrated purpose. As a company founded on hard work, respect for employees, and a penchant for bold decisions, Cox exists to “empower people today to build a better future for the next...
Cox Enterprises Puts People and Purpose First 27.10.2020 49:27
Cox Enterprises, parent company of Cox Communications (the nation’s third-largest cable company) and Cox Automotive (owner of well-known consumer brands like Autotrader and Kelley Blue Book) has a powerful, deeply-integrated purpose. As a company founded on hard work, respect for employees, and a penchant for bold decisions, Cox exists to “empower people today to build a better future for the next...
Talking Leadership, Reinvention, and Entrepreneurship with Dorie Clark 07.10.2020 44:23
Dorie Clark believes the best ideas win, not the loudest voices. Unfortunately, we live in a society where those loud voices are often the ones that come out on top. That’s why Dorie has made it her purpose to help individuals and companies find ways to get their messages heard in an increasingly noisy and crowded environment. Dorie is an author, thought leader, and part-time professor at the bus...
Rallying Leadership for Good at Levi Strauss & Co. 29.09.2020 38:30
You know those Levi’s in your closet have a storied history—but did you know about the more sustainable future they’re building? Levi Strauss & Co., the iconic brand behind blue jeans (and now a robust catalogue of apparel, shoes, and accessories) has a pioneering approach to purpose and sustainability. Rightly so, as the apparel industry is by nature a resource-intensive one. Yet, Levi’s has...
Pioneering an Industry with Levi Strauss & Co. 22.09.2020 32:54
You know those Levi’s in your closet have a storied history—but did you know about the more sustainable future they’re building? Levi Strauss & Co., the iconic brand behind blue jeans (and now a robust catalog of apparel, shoes, and accessories) has a pioneering approach to purpose and sustainability. Rightly so, as the apparel industry is by nature a resource-intensive one. Yet, Levi’s has le...
Igniting the B Corp Movement with Chris Marquis 15.09.2020 59:38
On the anniversary of Milton Friedman’s prophetic—and now contentious—statement that the sole social responsibility of a business is to produce a profit, we spoke with one of the foremost champions of the B Corp movement. B Corps, of course, are businesses built to drive returns for the “triple bottom line” by balancing purpose and profit. To talk about the movement, the future of purpose-driven...
Uniting Impact and Creativity with Elliot Kotek 10.09.2020 1:08:43
Grab your tissues and put down your phone: Elliot Kotek’s films engage the heart and head in profound ways. Elliot is CEO & Founder of The Nation of Artists, a thought leader and production partner for innovative, inspirational, and wildly impactful storytelling brought to life through documentaries and docu-series, shorts, animations, VR, and more. While the list of honors bestowed upon his t...
3M applies science and purpose to life 20.08.2020 56:30
3M — the company behind Command Strips, Post-Its, and thousands of other consumer and industrial products — has a profound commitment to purpose and innovation. The company’s tagline “Science. Applied to Life.” captures 3M’s massive R&D investments, vibrant culture, and comprehensive community engagement efforts, including a signature focus on STEM education and equity. Joining Purpose 360 to...
Humanity at its Best: Adventures in Kindness with Carrie and Sophia Fox 11.08.2020 8:32
Humanity at its Best shines a light on people and organizations bringing hope and inspiration to the world amid the pandemic. COVID-19 has altered life as we know it. Yet despite uncertainty, fear, and tragedy, there are still stories of good—good deeds, acts of kindness, moments of joy. Today, Carrie Fox and her daughter Sophia join us to share the story behind their journey to spread kindness an...
Building a Better Tomorrow with Mars Inc. 04.08.2020 48:35
Mars Incorporated—the company behind some of your favorite brands, from Snickers to Seeds of Change—is guided by a simple statement: We believe the world we want tomorrow starts with how we do business today. This purpose comes to life through the company’s Sustainable in a Generation Plan, which focuses on a healthy planet, thriving people, and nourishing wellbeing; through its four subsidiaries...
The Logistics of Purpose with Lineage Logistics 21.07.2020 53:42
Meet the food transport and storage company with a purpose to feed the world. Lineage Logistics is a $2 billion enterprise driving more than a third of the temperature-controlled food distribution in the U.S., moving 8% of the global food supply. The company is deeply purpose-driven and operates on a stakeholder-driven model, focused on transforming the food supply chain to positively impact custo...
NRG Powers Purpose 09.07.2020 41:32
Every time we switch on a light, we make an impact on the environment. While most of us have limited choice in our energy providers, NRG’s 3.7 million customers can feel good about the company powering their lives. NRG is a publicly-held energy company with a purpose to bring the power of energy to people and organizations. The company’s social impact platform, positiveNRG, engages employees, co...
Deloitte’s Michele Parmelee Shares the Power of People + Purpose 23.06.2020 47:08
Professional services powerhouse Deloitte has always believed in the power of its people to provide outstanding insights and competitive edge. Deloitte was also one of the first of the Big Four to deeply integrate purpose into its business, leading to transformational change for the organization and its clients. To talk about the power of people and purpose, we welcomed Michele Parmelee, Deloitte...
Humanity At Its Best: FIRST Robotics Teams 09.06.2020 41:07
Humanity at its Best shines a light on people and organizations bringing hope and inspiration to the world amid the pandemic. COVID-19 has altered life as we know it. Yet despite uncertainty, fear, and tragedy, there are still stories of good—good deeds, acts of kindness, moments of joy. Today, conversations exploring the best of our own humanity focusing on several FIRST Robotics teams – The Iron...
New York Life Foundation’s Heather Nesle & Maria Collins on Grief and Bereavement During the COVID-19 Pandemic 08.06.2020 27:34
New York Life has a long-term commitment to a difficult issue: childhood bereavement. As a life insurance company, aligning with bereavement is entirely authentic, and the company has made great strides to provide support and comfort to grieving children and their families. During the COVID-19 pandemic, the issue of bereavement has only become more acute. Heather Nesle, President of New York Life...
08:46 02.06.2020 8:46
The shows of RashPixel. FM, including Purpose 360, are silent this week in support of all those who stand and fight for justice, equality, and peace. Thanks to the Cult 45 Podcast team for starting up this Podcast Blackout movement with this episode . #BlackoutTuesday #PodcastBlackout #TheShowMustBePaused Consider lending your support to the following organizations, each working to end police viol...
Humanity At Its Best: GroceryHero & Caregiver Support Technologies 26.05.2020 22:34
Humanity at its Best shines a light on people and organizations bringing hope and inspiration to the world amid the pandemic. COVID-19 has altered life as we know it. Yet despite uncertainty, fear, and tragedy, there are still stories of good—good deeds, acts of kindness, moments of joy. Today, conversations exploring the best of our own humanity. Elliott Charbonneau and Luca De Blasis deliver foo...
TCS’s Balaji Ganapathy on Harnessing Purpose, People, and Technology 19.05.2020 52:48
Tata Consultancy Services (TCS), part of the Tata Group, takes its leadership position seriously. As one of the leading information technology companies in the world, TCS embraces a profound role in harnessing the power of technology to drive significant change in society. Balaji Ganapathy, Global Head of CSR and Chief Social Responsibility Officer for TCS, joined Purpose 360 to talk about TCS’s l...
Humanity at its Best: NYC Together, Pearl Babies Memories, and Hospital Heroes 14.05.2020 47:30
Humanity at its Best shines a light on people and organizations bringing hope and inspiration to the world amid the pandemic. COVID-19 has altered life as we know it. Yet despite uncertainty, fear, and tragedy, there are still stories of good—good deeds, acts of kindness, moments of joy. Today, conversations exploring the best of our own humanity. Dana Rachlin digs deeper with NYC Together . A sto...
Procter & Gamble is a force for good and a force for growth 12.05.2020 51:57
P&G has the distinct honor of being one of the oldest companies on our show, and one with a purpose that honors the organization’s legacy as much as it guides the multi-national CPG company into the future. Damon Jones, P&G’s Chief Communications Officer, joined Purpose 360 to talk about the company’s efforts to be “a force for good and a force for growth” across a portfolio of dozens of...
Humanity at its Best: Anti-Corona Zone, Bas Welling, and NEST4US 11.05.2020 37:04
Humanity at its Best shines a light on people and organizations bringing hope and inspiration to the world amid the pandemic. COVID-19 has altered life as we know it. Yet despite uncertainty, fear, and tragedy, there are still stories of good—good deeds, acts of kindness, moments of joy. Today, conversations exploring the best of our own humanity. Natasha Danielovich brings stories from the Anti-C...
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