Pump Up Your Pod

When you’re creating content for your podcast, it’s important to always have your listener in mind.    Now that might seem like a “no duh Brianna” statement, but it is still quite surprising to me how many podcasts I come across in my research that feel like they’re trying to annoy their listener.   Of course, I’m sure this isn’t the case. No one wants to purposely piss off their li...

If you are looking to upgrade your podcasting equipment for your home, or on location recording then listen on up! Here at Bamby Media we test a lot of equipment and I have a few absolute favourites that I'll be recommending for you on today's episode. With any equipment upgrades, the first thing to check is what you actually NEED. If you already have gear that's working well then don't upgrade. D...

Today I’m talking about how to rebrand your podcast. This is something I get asked about a lot and here at Bamby Media we’ve helped a bunch of our clients go through the rebranding process to give their podcasts a nice refresh. It’s like buying a brand new outfit! So if you want to rebrand your show, do you have to start from scratch? The answer is no! Depending on how far away from your original...

How do you pick headphones that are right for you in an absolute sea of choices? In this episode, I’m going to fill you in on the different types of headphones you can use when recording your podcast. We’ll explore the benefits and limitations of each type and I’ll share with you what I’m using and why it works for me. But do you even need to wear headphones? If you’re recording by yourself in a q...

How often should you update your podcast social media assets? I’ve recently been asked this question through Instagram and it’s so worthwhile that I wanted to bring it to everyone.  Within Bamby Media, we supply social assets in packages to our clients that include snippets, purchased templates with their branding, quote graphics, audiograms and more. Everything changes colours (based on thei...

Recently, I read a super interesting article from Marketing Brew that included a survey of 15 podcast industry experts talking about the best place to put an ad in your show. The results will speak to you whether you’re advertising your own offers and services, doing some affiliate marketing, or running an ad for a sponsor. It’s really important for you to know where to put the ad to maximise conv...

I recently attended one of the biggest global podcasting conferences, ‘Podcast Movement Evolutions’ and thoroughly enjoyed exploring how the American podcasting market (which is much further ahead) can be applied to us here in Australia. One of the biggest takeaways was - video podcasting. YouTube has announced its new podcasting department. This is going to change the way we listen to and WATCH p...

Something that often gets overlooked in podcasting is the value of targeted podcast episode show notes.  Great show notes filled with targeted keywords and key phrases are what will help get your show to the top of the search results. When looking for a new show, many listeners use keywords to search in their podcast app so you want to make sure that your show comes up in that search! In this...

Why isn’t my podcast growing? Tempted to just give it up and shut down the whole thing? This is a very common thought and a vast number of podcast shows never make it passed the first 7 episodes! Firstly, I want to change the thinking that if you’re not having thousands of downloads, it’s not worth doing. You don’t need a big audience to have a successful podcast! In this episode, I’m going to sha...

Do you know the difference between an audio editor and a podcast producer? If you’re wondering how you can start taking your podcast to the next level, you might want to think about enlisting the help of one or both of these professional services. But first, you need to know what they actually do! In this episode, I break down what audio editors and podcast producers do specifically and why you mi...

I’ve just finished up from virtually attending the Evolutions by Podcast Movement Conference in America. It was amazing and I’ve learned so much, I can’t wait to pass it on! Today’s episode is all about the ONE question you should NEVER ask your podcast guests. I know it sounds odd! But this question is too boring and general and leaves you open for a 10 minute backstory that takes up all of your...

Have you wondered how to get into the Spotify Podcast Charts?  I’ve previously done an episode on achieving rankings within Apple Charts and Spotify is now pretty much neck and neck in terms of listenership so I’m sharing my expertise today!  But before you decide where to invest your time, consider who your audience is. The younger generation tends to have the bulk of their listeners co...

Today I’m taking a sidestep away from the topic of podcasting to dive into the organisational software that we use at Bamby Media.  I really love hearing about how other people run their businesses, the programs they use and the systems they have in place. So in this episode, I’m sharing all my favourite platforms and systems - basically the things Bamby Media can’t live without. I talk about...

Now that you have your trailer episode out of the way, let's take a look at what you've got planned for your first few episodes. Open up your Production Schedule and see what your plan looks like. Are these strong episodes? Do they answer a particular question? If you're planning on having guests - are these guests likely to share your podcast episode with their following? It's important with the...

I'm super excited to share ideas for your 100th podcast episode (or any other milestone episodes) because you should celebrate it! You’ve made it to 100 episodes - let that sink in. It’s no small feat to create this much content and it may zoom around faster than you think, especially if you’re releasing more than one episode a week. So how can you make it special? In this episode, I’m going to sh...

Are you feeling like starting a podcast is just not worth doing because the market is already flooded? We’ve all seen the enormous list of podcast shows on Spotify and Apple - is there any point in starting another one? I get this question over and over from clients. But guess what? It doesn’t matter! There are thousands of different coaches, marketing experts, business strategists etc. in the mar...

Humans have such a short attention span. As podcast hosts, you have to use your audience’s concentration to your advantage so you can’t afford to be boring. I’ve listened to so many episodes as a podcast producer and I’m here today to share with you what I’ve discovered. For an awesome killer podcast show, you need to plan and prepare! Don’t just get on the mic and drone on and on and on… Snore! F...

Private podcasting is a fantastic option for service providers who have courses, memberships, programs, and anything they want to add extra value to for their community. So what’s the difference between a private and a public podcast? A private podcast is for your paying audience. Often on free podcasts, we talk about the ‘what’ but it’s in the private podcasts that we can delve deeper and divulge...

Have you been stuck wanting to record your podcast but there’s just too much noise around you? Planes, cars, kids, dogs, TVs, babies, banging pots in the kitchen, the list goes on and on.  Everyone in your house is walking on tiptoes because the slightest noise will reverberate in the ears of your listeners. Well, I found the solution! In this episode, I’m talking about the BEST microphone fo...

Do you plan out your year ahead? To be honest, I used to not really bother doing it. Especially in the earlier years of my business. I didn't have "goals" that I wrote down and really thought about. I just let it flow and took the opportunities that felt good. That actually worked really well for quite awhile. It allowed me to figure things out as I went because I believe it's important to be supe...

As we wrap up the year that was 2021, I take a look at some predictions for the podcasting space in 2022. There has been a huge amount of growth in the podcasting space in 2022, and in fact more broadly since 2018/19. It's been a very interesting time to be developing in this space, and developing a business that is in such a growth heavy industry. The focus for 2022 from what I can see is going t...

As we approach the Christmas and New Year holiday season and we start thinking about taking some time off, it's also important to think about whether your podcast should take some time off. Listenership really drops from as early as the 12th of December. There's a little spike around those few days between the 27th - 29th of December, but then drops way down again after that. So with that in mind,...

Are you struggling to keep up with the release frequency of your podcast? You begin to start chasing your tail, become out of sync and are constantly feeling the pressure to keep up releasing but it’s just not happening. Firstly, don’t give yourself a hard time. I understand how super hard it can be to keep coming up with episodes when you’re balancing all the other aspects of your business. &nbsp...

There is definitely an art to being a great interviewer and it’s a skill that takes quite some time to develop. Anyone who’s done a bit of research can ask questions but often we’re not asking questions that prompt a meaningful response. There is a huge difference between an "interview" and a "thought-provoking conversation". The latter of the two is the kind of podcast I remember and tell my frie...

I get a little nerdy in this episode because who doesn’t love a good pie chart and statistic, right? Stats don’t lie people and it’s super fun to track the growth of your podcast over time to see how things are going. Make sure you’re with a podcast host who provides good statistics because there are some really useful things you can do with them. In this episode, I list some of the things to take...