Tamara M. Jackson

Publishing Secrets

Business EN ↓ 225 episodes

Have you considered becoming a published Christian author? Publishing is the best way to build authority and become the "go-to" expert in your field. It's also one of the fastest ways to get clients and grow ministries consistently. In this podcast, Tamara “Coach Tam” Jackson will bring you behind-the-scenes insights and interviews with mission-driven entrepreneurs and ministry leaders that have published books to increase their exposure, impact, and income. You'll learn about how these authors came up with their book concept and expanded their following through podcasting and speaking engagem...

Author

Tamara M. Jackson

Category

Business

Latest episode

Apr 4, 2024

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Episodes

Coree Sullivan: Let God Be Your Co-Author 29.10.2021

In this episode, you’ll also hear: How Coree's book started out as course curriculum Red flags to identify a narcissistic partner, and advice on how to get out of – or avoid – a dangerous relationship Why a healthy relationship requires healing from previous broken ones Why Coree says your story is what propels you into your destiny Coree’s advice for the aspiring author who hesitates to write out...

Candy Arrington: This Waiting Season 22.10.2021

In this episode, you’ll also hear: How Candy came to write and publish a book dealing with a very difficult subject, despite people telling her a publisher wouldn’t want to pick it up How God orchestrated an opportunity for Candy that she could never have planned on her own What Candy has learned about waiting well – and why waiting doesn’t have to be negative How to tell if you have enough materi...

Josh Khachadourian: Release What's in Your Hand 15.10.2021

In this episode, you’ll also hear: Why many men (and women, too) often find themselves stuck with untapped potential Why Josh says we need to look at more than just one side of Jesus Questions to ask yourself to determine if you are building with the right spiritual resources What to do when you feel called to do something, but can’t see the opportunity opening up just yet Josh’s advice on finishi...

Pastor Jim Wickham: You're Not There by Accident 08.10.2021

In this episode, you’ll also hear: How God called Pastor Jim to plant a church in a location that was very opposed to the idea – and how God opened those doors anyway How to keep going when you feel like giving up The unique process Pastor Jim went through to turn his thesis into a book Important questions for leaders to ask about communicating and connecting with all generations How to deal with...

Marlena Banks: Speak in Your Voice 01.10.2021

In this episode, you’ll also hear: The important first step Marlena took once she had decided her audience and the type of book she was going to write Marlena’s journey to finding the right title for her book The difference between a cover designer and an interior designer – and why you need both Why Marlena recommends putting together a full presentation to walk potential investors through your v...

Ann Lenaers: Stand on Your Faith 24.09.2021

In this episode, you’ll also hear: Ann’s definition of emotional intelligence, and why she says everything Jesus taught leads us to it Why Ann says a believer’s born-again process follows the classic Hero’s Journey Questions to help shape your identity after God’s purposes instead of after what the world says you should be Why Ann says losing a month’s worth of edits on her first book was an “act...

Eve Franklin: Don't Shut Your Brain Off 17.09.2021

In this episode, you’ll also hear: How even fiction solves a problem for the reader Why Eve says it’s important to actively and analytically engage with worldly media – and to draw the line when you know you’re going too far The unique approach Eve took to writing her book so it would be accessible to her ideal audience The advantages of self-publishing through Amazon – and a word of caution about...

Sue Bowles: It's OK To Not Be OK 10.09.2021

In this episode, you’ll also hear: The process of healing that Sue had to undergo before she could really make progress writing her book How attending a retreat changed everything for Sue – and how she gave back once she had written her book The importance of getting help instead of trying to do everything yourself Sue’s advice for those who are afraid of sharing their story or who haven’t yet arr...

Anita Morris: Trust the Process 03.09.2021

In this episode, you’ll also hear:  How God got Anita’s attention through promptings she knew couldn’t be mere coincidences  Anita’s journey through tragedy, and how writing her book served her first – and also helps encourage others around her The power of working with a book coach Anita’s advice for the aspiring author who hesitates out of fear of judgment or resentment from others   BIO: Anita...

Julie Broad: Know Your Reader 27.08.2021

In this episode, you’ll also hear: How Julie went from being rejected by a major publisher to self-publishing her book anyway – and why that turned out much better for her in the end Why Julie says a book is better credentials than another degree Mistakes to avoid when writing nonfiction to keep your book from being boring How knowing your reader helps you create a successful marketing plan The di...

John Stange: One Day at a Time 20.08.2021

In this episode, you’ll also hear: How John’s background as a radio announcer, pastor, and writer prepared him for the platform he would eventually build online Why a major publisher took note of John’s online presence Why John says writing a good book is only the first half of an author’s work What John discovered about his own internal dialogue that inspired both a book and supplemental material...

Beth Walker: You Don't Have To Wait 13.08.2021

In this episode, you’ll also hear: The long journey that led Beth to find her calling – and the common thread she found throughout all of her many pursuits  The importance of having a mentor who can both challenge and uplift you Why you shouldn’t write in isolation Which numbers and analytics really matter from a digital marketing perspective Beth’s experiences with both traditional publishing and...

Carol McCracken: Stick With It 06.08.2021

In this episode, you’ll also hear: The many surprising ways Carol has experienced God’s grace in her life Tips on dealing with “analysis paralysis” when you have too many options When self-publishing might make more sense than traditional publishing – and how to self-publish a book you can be proud of The importance of letting people who don’t love you read your work before it’s published Carol’s...

Tyler Smith: Say Yes to the Call 30.07.2021

In this episode, you’ll also hear: How one basketball game changed the trajectory of Tyler’ life The difference between confidence and arrogance – and why Tyler says confidence is a game changer The importance of setting time aside and removing distractions to focus on writing Tyler’s advice for the writer who feels God’s call but wrestles with self-doubt and a busy schedule   BIO:  Tyler D. Smith...

Latoya Washington: Let God Guide Your Pen 23.07.2021

In this episode, you’ll also hear: How Latoya’s love for writing letters transformed into poetry when she found it hard to express her emotions to people around her Why Latoya says she has no regrets about losing everything and having to start all over Latoya’s experience of learning to heal from trauma through therapy and self-forgiveness Why Latoya says her biggest challenge was letting go of he...

Tiffany Ealy: Walk in Purpose 16.07.2021

In this episode, you’ll also hear: Advice on walking in your full potential and pursuing God’s “Plan A” for your life The importance of knowing who God says you are – and who God calls you to be The mindset shift Tiffany says we must have before we can truly walk in purpose How to overcome distractions with the right focus Tiffany’s advice for the writer who feels painfully “stretched” by the proc...

Rosie Makinney: The Story I Never Thought I'd Tell 09.07.2021

In this episode, you’ll also hear: The shocking turn Rosie’s first book deal took, and how it propelled her writing career in a very different direction Why you need a constructive and supportive writing community Rosie’s tips on choosing the right agent The importance of starting, even before you’re “ready” Rosie’s advice for the writer who is wrestling with doubt and fear of rejection   BIO: Ros...

Book Publishing A to Z: Part 8 (Trim Size to Vanity Press) 02.07.2021

In this episode, you’ll also hear: Factors to consider when determining the size of your book The role of wholesalers in the publishing and distribution process Why it’s beneficial to sell your book at a wholesale discount – and how much say you have in the process How to calculate your print cost and gauge your expected earnings One of the most misunderstood terms in the entire A to Z list The di...

Book Publishing A to Z: Part 7 (Traditional Publishing) 30.06.2021

In this episode, you’ll also hear: Reasons people choose to go the traditional publishing route The big piece Coach Tam was missing the first time around that caused a potential publishing deal to fall through  Downsides of traditional publishing, to help you make the right decision according to your own goals What a query letter and book proposal are, and what to include in each The main objectiv...

Book Publishing A to Z: Part 6 (Slush Pile to Territories) 25.06.2021

In this episode, you’ll also hear: What a slush pile is and why it’s neither negative nor positive What you need to understand and do if you want your manuscript to be read Why a small or independent press might be an option worth considering – and what to expect if you do take that route The importance of having a table of contents in your book – and how to leverage yours What to pay attention to...

Book Publishing A to Z: Part 5 (Returns to Self-Publishing) 23.06.2021

In this episode, you’ll also hear: Why some of your books may be returned by retailers – and why it’s normal The different types of book reviews that you need and how to get them Typical royalty rates for traditional vs. self-publishing, why they’re so different, and other factors to keep in mind Pros and cons of choosing self-publishing over traditional publishing   BIO: My name is Tamara Jackson...

Book Publishing A to Z: Part 4 (Persona to Publicist) 18.06.2021

In this episode, you’ll also hear: How creating a reader persona will help you sell more books – and also develop your market for other sales in the future How much detail to include in your reader persona for the best results The unexpected costs of purchasing minimum orders of your book – and how to avoid them Coach Tam’s mistake the first time around that left her with an entire box of books th...

Book Publishing A to Z: Part 3 (ISBN to Literary Agents) 16.06.2021

In this episode, you’ll also hear:  How to obtain an ISBN, and why you might need more than one How to use keywords to attract your ideal reader to you Tips on pricing your book – and why it won’t necessarily reflect the hours of work you put into writing and publishing What a literary agent does, and why you probably need one   BIO: My name is Tamara Jackson but my clients affectionately call me...

Book Publishing A to Z: Part 2 (Distribution to Genres) 11.06.2021

In this episode, you’ll also hear: Why you need a distribution strategy, and what to include in that strategy Language to watch for when signing a publishing contract A look at Amazon’s KDP Select program, and what it means for your book distribution rights What is – and isn’t – negotiable in an exclusive publishing contract The importance of formatting your book well, and the benefits of hiring s...

Book Publishing A to Z: Part 1 (ARC to Copyrighting) 09.06.2021

In this episode, you’ll also hear: Why you shouldn’t keep your book a complete secret before publishing What to do if you get critical feedback before your book is published, and why that can be a good thing What Coach Tam believes is typically the least thought-out and most overlooked part of a book – and how to leverage yours Why you need to persuade the reader to pick up your book, even if it’s...

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