Shannon Mattern

Profitable Web Designer with Shannon Mattern

Business EN ↓ 221 episodes

Profitable Web Designer is the top podcast for women web designers who started their web design business for freedom and fulfillment—but somehow ended up overworked, underpaid, and wondering what went wrong. If you're a woman web designer who's tired of saying yes to underpaid web design projects, doubting your prices, or bending over backward to keep clients happy, you're not alone. Host Shannon Mattern shares the pricing strategies, mindset shifts and behind-the-scenes stories web designers like you need to stop overdelivering, raise your prices, and finally create the freedom and income you...

Author

Shannon Mattern

Category

Business

Podcast website

webdesigneracademy.com

Latest episode

Jul 10, 2026

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Episodes

Web Design Business Planning Series #1: Vision + Planning for a Profitable Studio 11.12.2024

👩‍💻 Get Shannon's free pricing strategy course for women web designers who want to make more money without working 24/7. Get the full show notes at https://webdesigneracademy.com/120 When you're ready, here are some ways we can help you with your web design business:​ 🎧 Subscribe to Profitable Web Designer Premium: Get behind-the-scenes, insider access to our archive of web design business coa...

Web Design Clients – Attracting High Paying Clients Pauline’s Pricing Breakthrough 04.12.2024

👩‍💻 Get Shannon's free pricing strategy course for women web designers who want to make more money without working 24/7. Today I’m chatting with Pauline Wiles, one of our incredible Web Designer Academy students, to talk about the practical changes she made to break through a plateau in her web design business.  Pauline came into the program already booking clients, but she was stuck in a cycle...

October 2024 Income Report EP 118 27.11.2024

👩‍💻 Get Shannon's free pricing strategy course for women web designers who want to make more money without working 24/7. This week on the Profitable Web Designer podcast, I’m taking you behind the scenes of my business with my October 2024 income report. I’ll walk you through all the numbers—what came in, what went out—and the big lessons that are shaping how I run my business. You’ll hear about...

Web Design Business: How to Scale to the Next Level 20.11.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this special episode of the Profitable Web Designer Podcast, I’m sharing a replay of a live training I recently hosted for experienced women web designers who are ready to take their business to the next level. If you’re feeling stretched thin, craving more balance, and want a profitable bu...

Web Design Business Strategies for Introverts – Neuro Spicy Tips to Grow with Tara Reid 13.11.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. If you’re an introvert, multi-passionate, or just burnt out on social media, this episode is your permission slip to build a web design business that feels good and aligns with your energy. My guest today, Tara Reid, is host of the Introvertpreneur Podcast and an expert at helping introverted...

How To Sell SEO Services with Sara Dunn of Sara Does SEO EP 115 06.11.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I chat with Sara Dunn, a former web designer/developer turned full-time SEO specialist all about her SEO agency, Sara Does SEO, which brought their clients over 1 million free visits from search engines in the last year. Sara coaches web designers, copywriters, and marketers o...

How To Build and Sell Squarespace Templates with Kate Scott EP 114 30.10.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode, I chat with Kate Scott, a web designer turned Squarespace template pro who helps web designers scale with templates. If you’ve ever wondered how to sell website templates in a way that offers creative freedom AND generates income without depending solely on client work, this o...

September 2024 Income Report EP 113 23.10.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in September, how we made it, how much we spent, and all of the lessons learned along the way. I talk about how we made less than our minimum baseline revenue in September, and my mindset around that as well as how we’re making data-driven decisions in...

Web Design Business: How to Market Through Relationships with Michelle Vroom 16.10.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer podcast, I’m chatting with Michelle Vroom, a business coach who helps service providers hit their first 100K—and beyond—without all the complicated strategies.  Michelle shares how relationship-driven marketing and a simple, straightforward strate...

The True Value of Branding with Mike Brevik of BrandRetro & Cyberdogz EP 111 09.10.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer Podcast, I'm joined by Mike Brevik, host of the Brand Retro Podcast and founder of the digital marketing agency Cyberdogz. Mike shares his journey from being an illustrator and graphic designer to building a successful marketing agency.  We dive i...

Web Design Business Simplified with Moxie Maven Lisa Williams 02.10.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In this episode of the Profitable Web Designer podcast, I sit down with Lisa Williams, also known as the Moxie Maven. Lisa shares her journey from sticky notes and scattered processes to finding the project management tool that transformed her web design business—Moxie. If you’re overwhelmed b...

Web Design Business: How to Leverage Your Natural Strengths to Grow with Melissa Froehlich 25.09.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking to Business Alignment Strategist, Certified Kolbe™ Consultant, Human Design Enthusiast & Certified Mindset Coach Melissa Froehlich all about how she helps her overachieving clients leveraging their natural strengths to uncover tweaks and revolutionary insights to help them op...

August 2024 Income Report EP 108 18.09.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in August, how we made it, how much we spent, and all of the lessons learned along the way. I talk about how I’m exploring new ways of thinking about my business finances, expanding my Upper Limit, and the best time to market your web design business. G...

Web Design Business: How to Make Financial Decisions with Confidence 11.09.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m walking you through how to make financial decisions with confidence in your web design business, including how to forgive yourself for past money decisions, how to play to win when it comes to money, and 25 questions to ask yourself when making your next “big” financial decision in y...

Full-Time Income Framework for Web Designers EP 106 04.09.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m walking you through the 5 core systems and processes to have in place in your web design business to have a profitable, sustainable and fulfilling web design business, and you’ll hear from some of our Web Designer Academy students on what happened when they implemented these changes...

How to Break Through to Your Next Level with Sarah Guilliot EP 105 28.08.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking to copywriter extraordinaire Sarah Guilliot (a Web Designer Academy + Next Level Mastermind member) all about the challenges she overcame and the shifts she made to go from being *this close* to going back to corporate to having 4 months of paychecks in the bank - and more wo...

July 2024 Income Report EP 104 21.08.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in July, how we made it, how much we spent, and all of the lessons learned along the way. I share how I discovered the places in my business and life I was playing small, some powerful books I read that completely shifted my mindset, and the power of th...

My Hypnosis Update: What Happened to Me? with Certified Hypnotherapist Lauren Best EP 103 14.08.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's episode, I’m catching up with Certified Hypnotist Lauren Best on the power of hypnosis for creativity and work-life balance.  Eight weeks ago, I underwent a hypnosis session led by Lauren, and now we're diving deep into the aftermath—the unexpected boosts in my creativity, detachmen...

Six-Figure Pricing and Money Mindset with Austin L. Church EP 102 07.08.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with Austin L. Church of Freelance Cake, author of Free Money and fractional CMO for Moxie, about the tough and rewarding realities of freelancing, and how to truly understand your worth as a web designer.  If you’ve ever struggled with setting your rates or felt torn between...

Web Design Business: Overcoming Fear and Failure with Liz Mosley 31.07.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's episode, I sit down with the talented Liz Mosley, graphic designer and host of the "Building Your Brand" podcast.  Liz and I unpack the emotional rollercoaster of dealing with rejection and discuss practical strategies for overcoming it, the importance of visibility in growing your...

Unlock Your True Power with Alecia St. Germain of the Conscious Edge EP 100 24.07.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. In today's milestone 100th episode, I’m sitting down with my BFF and transformational coach Alecia St. Germain of The Conscious Edge to explore the link between mindset and success in entrepreneurship. We dive into overcoming mental barriers, reframing goals, and cultivating a wealth-building...

June 2024 Income Report EP 99 17.07.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in June, how we made it, how much we spent, and all of the lessons learned along the way. I share what’s happened since we decided to roll back the two price increases we did for the Web Designer Academy in 2022 and 2023, give you the results of our Inc...

Finding Your Biz Besties with Katie Lynn + Laura Grace of Mushaboom Studio EP 98 10.07.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with Katie Lynn and Laura Grace of Mushaboom Studio about their online business journey, including how to get clients, finding your biz besties, niching down into SquareSpace development for designers, the value of great photography and what running an online business is real...

Web Design Clients: Attracting Higher Quality Clients with Amy Posner 03.07.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m talking with Amy Posner, a seasoned online entrepreneur and business coach who has mentored thousands of freelancers to grow the business they want by teaching them the skills they need to attract the right clients. Get the full show notes at https://webdesigneracademy.com/097 When...

May 2024 Income Report EP 96 26.06.2024

👩‍💻 Get Shannon's free course for women web designers who want to make more money without working 24/7. Today I’m sharing how much money we made in May, how we made it, how much we spent and all of the lessons learned along the way. I break down my process for writing income reports, how I manage and think about money in my business, and share the results of our new free course evergreen funnel...

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