Profit From Your Podcast

More podcast money is going to go through a rebrand and be called Profit From Your Podcast to coincide with the release of my book Profit From Your Podcast.   You're going to see the album art change and things turn from green to red. Please note nothing is wrong with your device . Everything is fine .  I'm just rebranding it kind of like back when Kentucky Fried Chicken changed their name to KFC....

Selling Advertising in Your Show When it comes to sponsors, there are four types of advertising campaigns. These are: CPM = Cost Per Thousand. You earn X amount per 1,000 downloads. CPA = Cost Per Action. You get paid when your audience makes a purchase. Flat Rate = You get paid a specified amount per episode(s) or time. Hybrid = You may get a small CPM with an additional CPA.  Mentioned on this e...

There are many different ways to make money with a podcast. Depending on your topic and your audience, different strategies may work better than others.  Additional Content Selling your back catalog Turn Your Show Notes Into a Book  Advertisements Don’t Have to Be Pollution Selling Advertising on your Website Text Link Ads  Link Worth adBrite (now adroll) Buysellads.com You can but the book More P...

Today we are talking about Presentation is the queen of podcasting.  We also talk about Is your podcast advertiser friendly? Nobody likes a bad infomercial. Howard Stern is more than the seven dirty words. More Touches Equals More Sales Feeding Search Engines The way to stand out and get people talking about you is to deliver great content.   While poor content delivered in a professional manner m...

To get an audience you need good content. What is good content? For me, I see it as content that makes you laugh, cry, think, groan, educate, or entertains you. If you to can more than one of these at a time you're on the right path.  Today I share some example of people doing this, and point out that good content rises to the top. I also point out how the Apple charts have changed in the last 10...

Today as I prepare to release the new version of the book, I'm going to read for free More Podcast Money. This book as available on Amazon . If you enjoyed the content, but don't read, you can show you appreciation with a donation .

Mentioned in this episode www.askthepodcastcoach.com http://www.wpauctions.com/ www.podcastbranding.co More Podcast Money Book

Dave Chessen the Kindlepreneur As I get closer to really ramping up the re-write of More Podcast money I'm doing two things. I'm doing research and finding the best content, and I'm also researching book marketing (and Dave it the top guy) In this interview, you will hear: Planning with the end in mind Tips on getting good artwork/book cover on a budget The importance of editing How podcasting has...

I saw this post from Tim Paige and I can think of so many people who will read this, and ignore it. Some people feel that the one thing keeping them from "Making it" is this really inconvenient thing called their day job.  Their "side hustle" is currently bringing in $34 a month, but for some reason they think that if they only quit their job the pressure of seeing your life's...

I saw a post on a Facebook Group: Lila Donnolo This is a sample of it Now Patreon says they have transferred processing pledges for their "adult" creators overseas, where there will be an extra processing fee. Patreon already takes a substantial cut of our earnings, credit card companies take a cut, and now we will get hit (again!) with processing fees. My account is NOW FROZEN AGAIN. I...

There are two different types of surveys in my opinion. There are surveys where you ask your audience about them (that is often used in a media kit) and the other survey where you ask them about your show. Sponsor: Thrive Themes. Conversion Focused WordPress Themes & Plugins see www.morepodcastmoney.com/thrive Audience Surveys About Them This is the survey that you need demographics. So this m...

I see people who think the "Holy Grail" of podcasting is sponsorship. Now I have sponsors on my show, but when I listen to The Feed From Podcast Media Host Libsyn.com that less than 10% of podcasters get 5,000 downloads or more (as of May 2018). But, what if you did. An old holdover from the radio is selling advertisements by the download. CPM stands for the price for 10000 downloads. These range...

Patreon Statistics In working on the update for the Book More Podcast Money, I have a contact at Patreon who informed me In 2017 Patreon paid out $150M, and they are set to pay out $300M in 2018 In 2017 there were 50,000 financially active creators, this number is up to 1000,000 in 2018 In 2017 there were 1 million patrons, this number is up to 2 million in 2018 Full notes at www.morepodcastmoney....

Today we look at one more way that is come on the horizon to make money with your podcast. When you are popular enough you can host live events where you record your show and your audience can come and watch you do this live. You can sell t-shirts and other merchandise.  Pod Save America (www.crooked.com) is on tour and I checked out their ticket prices and their locations.  Byham Theater in Pitts...

See links with tables and graphics at http://morepodcastmoney.com/7

One thing that can happen "Because of Your Podcast" is you can end up with free stuff. There are some tips to pull this off. Quick Tip : Do not contact the sales department - it is their job to SELL you their product. Contact the marketing department - it is their job to get their product exposure and you have their target audience. Sometimes this requires giving a credit card number (to...

Patreon currently is one of the most popular crowdfunding platforms. For me, they take about 5%. With some creators, it can get closer to 10%. You can set different levels of supporting you with each level having their own reward. Here are some tips on creating rewards: Make sure they benefit the patron - not you Be careful with physical items as podcasting is a global audience Make sure you still...

We previously talked about the different ways to make money with your podcast. For me, let's get something clear. Most people do NOT make money from their podcast. Their podcast is a marketing arm of their business that builds a relationship with their audience.  Rob Walch the VP of Podcaster Relations shares stats about their network in their podcast The Feed, and in their January 6th episode he...

Today we are looking at how podcasting helps your audience: Know you Like you Trust you When they do those things, do you know what else they do? They BUY stuff from you! Bill Strand from http://www.chameleonbreeder.com/ will buy cages that are more expensive than his competition, but they buy HIS cages because they want to support him Today I play a clip from Hall of Fame Podcaster Gary Leland of...

Let's say you have a product that is meant for people who participate in Triathalons. You could exercise in Fitness Magazines, Biking magazine, Weight Lifting Magazines, TV, but you're hoping that the tri-athlete is maybe watching or reading one of those items. While more people listen to radio than a podcast, each year radio listening is going down and podcast listening is going up. With a radio...

Today we talk about the ways you can make money with your podcast. Sell Your Stuff Sell other Peoples Stuff Sponsors Donations and Crowd Funding Free Stuff Of course, all of those rely on you having an audience. If you're looking for more options, that is it. You're either going to sell a product or service that you have created, sell other people products (through affiliate links using sites like...