Katie Crismale-Marshall
Profit First For Tradies
Growing a successful trades business isn’t about you being the best on the tools. It’s about how you Profit, Plan, Prepare and Prosper, so you can create a business that supports you and your family. This is the podcast for tradies who are ready to transform their business from a cash-eating monster to a money-making machine.
Author
Katie Crismale-Marshall
Category
Podcast website
Latest episode
Jan 12, 2026
Where to listen?
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Episodes
06: From Chasing Jobs to Chasing Profits: How Simon Davis Reclaimed His Life Through Profit First - Part 2 18.03.2024 28:19
In this episode of Profit First For Tradies, Katie Crismale-Marshall speaks with Simon Davis, a fencing contractor and coach who has transformed his business and mindset by implementing the Profit First system. Simon candidly shares his past struggles of being a "broken man," working excessively long hours yet barely making money. He attributes much of this to lacking financial management skills a...
05: From Financial Ruin to Profit Freedom: Simon Davis’ Transformation 11.03.2024 23:57
In this episode of the Profit First for Tradies podcast, Katie Crismale-Marshall interviews Simon Davis, a fencing business owner and coach from the north coast of New South Wales. Simon shares his powerful story of losing everything in his fencing business years ago due to poor cash management. Despite having systems for operations, he lacked a cash flow system, leading to massive overdrafts, per...
04: Business Is a Team Sport: Stop Trying To Do It All Alone 21.02.2024 12:20
The year has just begun, but are you already playing catch up in your business? This happens to many entrepreneurs during this critical time, but this doesn’t mean it should be the norm. Stick around to find out how you can free your business from this crippling routine. In this episode of Profit First For Tradies, Katie Crismale-Marshall stresses the critical importance of having a strong financi...
03: Stop Ignoring Your Bookkeeping 06.02.2024 11:58
Ask your current bookkeeper this critical question — Can you please let me know what I need to do to make sure that when I look at my Xero dashboard, my invoices are correct, my bills are correct, and my reconciliation is no more than seven days? The answer you get will reveal if you should stick with them or if it’s time to equip your business with a better financial team. In this episode o...
02: Why Working With A Certified Profit First Professional Is Critical 30.01.2024 8:56
Are you on the fence about implementing Profit First in your business? Or are you one of many who have taken the plunge but are yet to reap the benefits of this so-called money-making business tool? This is your lucky day because this episode has the information you need In this episode of Profit First for Tradies, Katie Crismale-Marshall stresses the importance of working with a certified Profit...
01: Stop Playing Catch-Up: Make 2024 Your Year 23.01.2024 7:39
Have you declared 2024 to be your year? Is this the year you’ll have better control over the different aspects of your business, particularly your finances, and finally do all the things you’ve been planning for so long? It’s about time to take concrete steps toward success, and this episode is the perfect tool to guide you in the right direction. Katie kicks off Season Two of the Profit First for...
045: Season 1 Finale: Tips for Ending 2023 and Starting 2024 Strong 06.12.2023 4:54
In this final 2023 episode of the Profit First For Tradies podcast, Katie Crismale-Marshall thanks her listeners for tuning in throughout the year. She reminds us that the holiday season is an extremely busy time for tradies, but this doesn’t give us a valid excuse for overlooking a crucial task — invoicing. Failure to accomplish this before the year ends can mean slow payments from clients in Jan...
044: Breaking the Mould with Continuous Learning with Duayne Pearce - Part 2 05.12.2023 20:02
Many business owners shy away from asking questions out of embarrassment or because they’re harbouring certain misgivings. However, asking questions — even those that might seem repetitive or silly — is critical to learning how to effectively run your business and being instrumental in helping it grow. In the second part of this episode of Profit First For Tradies, Duayne Pearce and Katie Cr...
044: Breaking the Mould with Continuous Learning with Duayne Pearce - Part 1 04.12.2023 15:15
Successful businesses require continued learning and growth. However, many entrepreneurs get stuck in ineffective, outdated practices taught or influenced by previous mentors. In this episode of Profit First For Tradies, Duayne Pearce shares his journey on how he broke the mould and transformed his business by acquiring expert help and investing in continued learning. Quiescence kills potent...
043: The Importance of Profit First for Small Business Growth and Freedom with Matt Jones 30.11.2023 45:32
Do you ever feel overwhelmed or anxious about your business finances? Are you avoiding looking at the numbers because they stress you out? If so, it's time to get clarity and control with a simple cash management system, Profit First. In this episode, Matt Jones explains how implementing Profit First transformed his marketing agency that serves trade businesses. With nearly 20 years of experience...
042: The Importance of Your Continued Education 09.11.2023 8:47
The most successful business owners never stop learning. Education is the catalyst that sparks growth, innovation, and positive change. So how can you make professional development a priority amidst the chaos of daily operations? In this episode of Profit First For Tradies, Katie shares the key lessons she learnt from a recent continuing education event focused on the Profit First system. Katie re...
041: Maximising Profits and Building Success with Mick Hawes of Builder Business Blackbelt- A Profit First for Tradies Special (Part 2) 23.10.2023 16:18
To continue the conversation from our last episode, we delve deeper into the world of Profit First and explore the rich rewards of implementing this financial management system. Mick Hawes, a seasoned expert from Builder Business Blackbelt, shares invaluable insights and practical tips for making Profit First work for you. Mick shares personal stories of his journey from financial distress t...
040: Maximising Profits and Building Success with Mick Hawes of Builder Business Blackbelt- A Profit First for Tradies Special (Part 1) 16.10.2023 31:12
Imagine being hit with the reality that you have squandered away 18 years of opportunity. Fortunately, the feeling of disgust led you to adopt a system that helps you make the right financial decisions naturally without the need for excessive discipline. In this special episode, I speak with Mick Hawes of Builder Business Blackbelt about maximising profits and building success. This is the f...
039: Katie's Winning Strategies- How Sports Can Fuel Motivation for Tradies in Business 09.10.2023 12:13
Sometimes, life throws a curveball with unexpected hurdles and in my case, getting sick over the last week. And this has made running a business a little complicated. In this episode, I will talk about my winning strategies when I felt frustrated and behind schedule. Now, if you know me, I have high regard for having fun in business and this helps me to be more enthusiastic even on days when...
038: Slashing Costs: How One Client Saved $40,000 in Expenses and Transformed Their Trade Business 02.10.2023 9:59
For trade business owners, every dollar saved is a dollar earned, and every improvement can be a game-changer. For today's episode, I want to share an inspiring story that holds valuable lessons for all trade business owners out there, a story of how one client saved a remarkable $40,000 in expenses and transformed their entire operation. Stuart's successful journey began with a crucial step...
037: Cracking the Late Payment Puzzle: Expert Solutions for Tradies to Get Paid on Time, Every Time 25.09.2023 11:45
Are late client payments killing your cash flow? Tired of wasting hours chasing payments while your business suffers? As a trades business owner, nothing is more frustrating than doing quality work and not getting paid on time. It eats into your bottom line and creates unnecessary stress. In this episode of Profit First For Tradies, we explore cracking the late payment puzzle expert solution...
036: Busting the Top 3 Myths About Profit First 18.09.2023 9:48
Running a successful trades business is tough. You started out with a passion for your craft, but now find yourself buried under mounds of paperwork, cash flow issues, and no real financial plan. Does this sound familiar? In today's episode of Profit First For Tradies, we debunk some common myths about implementing the Profit First system in your business. After being in business for a long...
035: Gift Yourself Financial Freedom - A Tradies' Christmas Guide to Cash Flow and Profit 04.09.2023 9:27
Managing cash flow is a major challenge for many trades businesses, especially as they head into the new year. Issues arise because entrepreneurs lose financial focus during their busiest season in the latter months of the previous year. In this episode of Profit First For Tradies, we learn how to gift yourself financial freedom - a tradies' Christmas guide to cash flow and profit. With Christmas...
034: Crafting a Profitable Future- Tradies, Bankruptcy, and the Power of Profit First 28.08.2023 16:27
Many tradespeople don't receive proper financial education and struggle when things go wrong with cashflow or debt, and this is often not their fault entirlly. So how can you get out of situations like this and finally be able to see the light at the end of the tunnel? In this episode of Profit First For Tradies, we dive deep into crafting a profitable future - tradies, bankruptcy, and the power o...
033: Breaking the Myth- Profit First is NOT Just for the Profitable 21.08.2023 9:25
Many trades business owners believe that implementing Profit First is best utilised when the business is profitable. However, Profit First is highly recommended for struggling businesses since it provides direction on what areas need attention. In this episode of Profit First For Tradies, we discuss breaking the myth- Profit First is not just for the profitable. Many entrepreneurs believe that hir...
032: Mending Mistakes - Katie's Revelation on Business Regrets and Profit First for Tradies 14.08.2023 11:25
Many trades business owners end up looking back wishing they had done things differently - if only they had planned better for the business to be in a better position. Dwelling on regret can feel like an impossible pit to climb out of. In this episode of Profit First For Tradies, we go away from our usual topics and focus on what I notice most entrepreneurs suffer with - focusing on past mistakes...
031: Planning for Profits- How Profit First Supercharges Your Goals Part 2 07.08.2023 9:14
To continue with our topic from the previous episode, we’ll talk about planning for profits and how we can start the planning process to make sure we achieve our goals. Planning may seem like an easy process for some but for others it can feel like an enormous task that we can never finish. It took me years of not planning and getting nowhere before I started little by little planning how I...
030: Planning for Profits- How Profit First Supercharges Your Goals Part 1 31.07.2023 10:31
Some tradies avoid setting goals due to these three main concerns: it's difficult to achieve, the uncertainty of where to begin, and the fear of potential judgement from others. However, setting goals can be a catalyst for your business profit and monumental growth. In this episode of Profit First For Tradies, we dive deep into planning for profits - how profit supercharges your goals. In the firs...
029: Asking Questions - Why This is Critical to The Success of Your Trades Business 24.07.2023 12:12
The art of asking questions is a critical element that can help shape the future of your trades business. However, as we grow older, our enthusiasm to ask questions fades out, and for others, asking questions only makes them anxious and feel stupid. In this episode of Profit First For Tradies, we delve into asking questions - why this is critical to the success of your trades business. A recent co...
028: How to Increase Your Financial Knowledge Through Tools of the Trade 17.07.2023 12:21
Having the right tools of trade is crucial for long-term business success. But there's one tool that is often overlooked, financial knowledge. Just as you upgrade your equipment, it's equally important to upgrade your financial knowledge and utilise it to propel your business forward. In this episode of Profit First For Tradies, we explore the significance of increasing your financial...
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