Dr. Sabrina Starling

Profit by Design

Business EN ↓ 415 episodes

You work hard in your business. On the Profit by Design Podcast, we ask the BIG question:What has your business done FOR YOU lately? Join Dr. Sabrina Starling, The Business Psychologist™ and founder of Tap the Potential weekly, as she brings you tips, tools and strategies to support YOU in making intentionally profitable AND sustainable business decisions to live the lifestyle you desire. After all, work supports life, not the other way around. Dr. Sabrina is the author of the The 4 Week Vacation® and the How to Hire the Best Series. Profit by Design is a Tap the Potential Production.

Author

Dr. Sabrina Starling

Category

Business

Podcast website

www.tapthepotential.com

Latest episode

Jul 9, 2026

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Episodes

85: Seizing Opportunities in Anticipation of an Economic Turn-Around with Erin Longmoon 23.04.2020

In light of the Corona Virus event that is currently going on, many companies are finding it necessary to downsize during this economic slump and have unanswered questions about what might be coming next. There is another side to this situation, however: This may actually be the perfect time to recruit and hire your A-players. On today’s show, Sabrina, Mike, and their guest, Erin Longmoon, owner o...

84: The Importance of Creating a Sustainable Business 16.04.2020

Natural selection: What does this mean for us as entrepreneurs? Many businesses are in a constant state of survival, and that’s never been more apparent than observing the current impact of the coronavirus and its impact on business. Some businesses will not make it through this time; some will come out battered and bruised—but stronger; and some will come out absolutely thriving. On today’s show,...

83: Getting the Most from Business Coaching with Barb Wade 09.04.2020

On today’s episode, Dr. Sabrina and Mike chat with Barb Wade, one of Dr. Sabrina’s coaches.  You’ll get an in-depth look at the coaching industry: What goes on behind the scenes that a consumer of coaching services should be aware of, as well as how to utilize coaching for yourself to make it a great experience that supports your life vision and where you’re headed. PLUS, Barb dives deep into her...

82: Strategic Marketing with Spencer Powell 02.04.2020

On today’s episode, Dr. Sabrina and Mike chat with digital marketing expert, Spencer Powell, whose company, Builder Funnel, helps grow businesses through thought leadership, content marketing, lead generation and website conversion. Listen in to discover how a marketing mindset shift to relationship-building provides your business with the extra edge it needs to stay competitive!  Spencer Powell c...

81: The Power of Mindset in Managing Fear During Troubled Times 26.03.2020

On today’s episode, Dr. Sabrina and Mike are joined by Monica Coleman to talk about the power of our mindset and how we manage our energy, especially during a time of disruption such as we are all currently experiencing with the Coronavirus impacting us.   Don’t miss this timely and relevant conversation! Monica Coleman is the founder of Inside Information Coaching and Consulting, LLC, and archite...

80: Work Supports Life 19.03.2020

Letting go of shame: shame over businesses, marriages, kids, and families. That’s what took place recently at The Entrepreneurs’ Retreat Center during the Breakthroughs on the Bayou 4 Week Vacation™ Legacy Retreat. Dr. Sabrina recently spent four days with a group of entrepreneurs who desire to grow and learn, and it was in this setting that they shared their struggles with one another. On today’s...

79: Navigating the Dynamics of Family Business 12.03.2020

The majority of small businesses are family-owned. Complex dynamics come into play as family members navigate business decisions while seeking to enjoy leisure time together.  Join Dr. Sabrina, Mike, and their guest, Alex Schauer, on today’s episode, as Alex shares her personal story of running a business with her family, what she has learned, and how she uses her personal experience to serve her...

78: Veggies First: Doing Good Things on a Daily Basis 05.03.2020

Welcome to this episode of Profit by Design, a Tap the Potential production in collaboration with Small Business Consulting Group! Today’s subject is a rather juicy one: personal diet and how it can translate into our business life. As someone who has long-struggled with eating healthy and setting time aside for exercise, Mike shares how he has come to understand that a healthy lifestyle is more o...

77: The Iconist: The Art and Science of Standing Out with Jamie Mustard 27.02.2020

Do you ever feel as though your marketing messages are lost in a sea of digital overwhelm for your clients and customers? If you aren’t being heard, your message dies. This has significant implications for the health of your business. Learn how to harness the primordial laws of human perception to stand out as Dr. Sabrina interviews Jamie Mustard, author of The Iconist. Jamie teaches the science o...

76: Are You Maximizing Your Profit Potential? 20.02.2020

Dr. Sabrina invites a valued member of the Tap the Potential team to join her on today’s podcast.  As a Tap the Potential strategist, specializing in Profit First and Pumpkin Planning , Stacey Seguin supports Tap the Potential’s efforts in identifying ways for clients to save money, MAKE more money and free up their time.  Listen in to this thoughtful conversation! It’s a peek inside the internal...

75: 3 Simple Steps to Take Your Life Back from Your Business 13.02.2020

If you’re working too hard for too little return and struggling with entrepreneurial burnout, you don’t want to miss today’s episode with Dr. Sabrina. Dr. Sabrina reveals 3 simple steps to take your life back from your business. These are tangible action steps that you can do right away so that in just 7 days, you’ll be experiencing a better quality of life than you’ve likely experienced in quite...

74: How to Make Your Time Worth $10,000 an Hour 06.02.2020

If you’re finding yourself wading through the weeds of your business and finding it difficult to follow through with your intentions, then this episode is for you! Dr. Sabrina shares insight into a mindset that helps you grow your business. She explains the difference between a high-value activity and a low-value activity and introduces tools that help you to stay focused on those highest value ac...

73: The Ups and Downs of Entrepreneurship with Rochelle Rizzi 30.01.2020

If you’ve ever felt alone or lost your way during your entrepreneurial journey, you’ll want to listen to this riveting and inspiring conversation between Dr. Sabrina and her guest, Rochelle Rizzi.   Rochelle Rizzi is a member of the Tap the Potential team and she also has her own business, Le Vrai Nord. Rochelle has a powerful story to share with you about her entrepreneurial journey. Rochelle’s s...

72: Little Known Secrets to Building a Profitable Business 23.01.2020

In keeping with the theme of “Designing for Profit in 2020”, Dr. Sabrina sits down with her guest, Christine Rico, to shed some light on things that we may not be thinking about in our business that have a pretty significant impact on whether or not we’re building a profitable, sustainable business.    Christine Rico is a good friend and colleague of Dr. Sabrina. She is the owner of CFO On Speed D...

71: Developing Emotional Intelligence as a Business Leader 16.01.2020

Developing emotional intelligence as leaders, and specifically the ability to master our thinking, is critical as small business owners. If there’s an area in your business or your life where you’re feeling stuck, frustrated, or just not happy with the results you’re getting, you’ll want to listen to Dr. Sabrina Starling’s fascinating conversation with her guest on today’s podcast. Kim Ades is a g...

70: Designing for Profit in 2020 09.01.2020

If we aren’t designing our businesses and our lives in the direction that we want to go in, it’s too easy to let the business run everything. If this is a rut you’ve fallen into, or a rut you wish to avoid, listen in to Part 4 of 4 in the Strategic Planning Series as Dr. Sabrina and Mike hash out money and cash flow in both the business and personal life, and the concept of “break-even to thrive”....

69: 2020 Strategic Planning, Part 3 02.01.2020

Welcome back to Dr. Sabrina’s end-of-year strategic planning series! This episode is all about your life! At Tap the Potential,  we believe work supports life and not the other way around.  Going into 2020 we need to be strategic about our life and how we set our business up to support the lifestyle that we want to have. What has your business done for you lately?   Go ahead and grab a notebook or...

68: 2020 Strategic Planning, Part 2 26.12.2019

Too many small businesses are suffering due to a lack of strategy. Too many small business owners are working way too hard due to a lack of strategy.  It’s easy as business owners to get bogged down in the weeds of business, doing the doing, and neglecting the why of what we’re doing and how we’re going to be more effective and more strategic. Join Dr. Sabrina on this end-of-year strategic plannin...

67: 2020 Strategic Planning, Part 1 19.12.2019

You’re invited to join Dr. Sabrina on a strategic planning journey on the podcast over the course of the next 4 weeks. Dr. Sabrina and Mike have an episode lined up for January around “Designing for Profit in 2020. Leading up to that, Dr. Sabrina will be taking us through a process of reflecting on what we have learned during 2019, focusing on wins and successes and using insights from that to set...

66: Fiercely Loyal: Retaining A-Players with Dov Baron 12.12.2019

What are the secrets to retaining A-Players? It comes down to loyalty. In today’s episode, Dr. Sabrina interviews loyalty expert Dov Baron to uncover the keys to building loyalty among our most valued team members. Some of these insights will surprise you!    Dov Baron has been twice cited as one of Inc. Magazine’s “Top 100 Leadership Speakers to Hire”, also cited in the “Meeting and Event Profess...

65: The Self-Reliant Entrepreneur with John Jantsch 05.12.2019

Author of several entrepreneurial classics, John Jantsch joins Dr. Sabrina on today’s show to discuss his latest book, The Self-Reliant Entrepreneur. This book reflects on John’s own entrepreneurial journey and the sources of inspiration that he found along the way. The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business taps into the wisdom of 19th-century tr...

64: Finding Success with the Unconventional Pumpkin Plan Strategies with Steve Dale 28.11.2019

Steve Dale has a story that you very likely will be able to relate to. Steve had mentors but easily admits that none taught him how to run a profitable business. He missed out on hours of family time and vacation because he knew how to bring in work. The only problem...the work consumed his life. When Steve discovered The Pumpkin Plan and Profit First, he recognized a different, more effective way...

63: The Insider’s Guide to Writing a Book with Paul Brodie 21.11.2019

If you’ve ever wanted to write a book, you’ll want to listen in as Dr. Sabrina and Mike give the inside scoop of the back-end of the book publication process, sharing an inside peek into what actually goes into writing a book, getting it published, and what you need to know about after it’s published. This is going to be fun!   Dr. Sabrina’s guest today is Paul Brodie, the CEO of Brodie Consulting...

62: The Secrets to Tapping Into the A-Player Network with David Burkus 14.11.2019

When it comes to attracting A-Players to your business, tapping into the networks of A-Players is key. But, what if you have exhausted your contacts? Then what? In her latest edition in the How to Hire the Best Series, Dr. Sabrina shares David Burkus’ insights on how to network based on human behavior and psychology, and not rote networking advice that we frequently hear. David joins Dr. Sabrina t...

61: Building a Team that Works from their Strengths 07.11.2019

Chasing top-line revenue can be a path to self-destruction for entrepreneurs. What happens when you lose sight of your business sweet spot to chase revenue? On today’s episode, Darren Virassammy from 34 Strong joins Dr. Sabrina to share his previous work experiences as a team member in a company that had a tight sweet spot, then lost it. Darren and Dr. Sabrina share a mission to create great place...

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