John Ball | Speaker Coach for Paid Keynotes & Professional Positioning
Professional Speaking: Known. Booked. Paid.
Professional Speaking: Known, Booked & Paid is the definitive business podcast for keynote speakers, subject matter experts, and corporate consultants who are serious about building a commercially viable business, not just getting better at public speaking. Each week, host and speaker coach John A Ball cuts through the noise on what actually drives client bookings, inbound referrals, and premium fees. Solo episodes tackle high-ticket positioning, pricing strategy, and the critical business mistakes keeping good speakers underpaid. Guest episodes bring in working speakers, event planners, burea...
Author
John Ball | Speaker Coach for Paid Keynotes & Professional Positioning
Category
Podcast website
Latest episode
Jul 8, 2026
Where to listen?
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Episodes
How Not to F___ Up Your Next Podcast Guest Opportunity - 3 simple fixes to avoid the most common mistakes people make as podcast guests. 13.02.2023 12:38
In this episode, how can you avoid the common mistakes most people make as podcast guests? Discover the 3 simple fixes that can have you standing out head and shoulders above everyone else and stop people tuning out, dropping off or looking for something else to listen to. Enjoying the content? Join me for the Podfluencer Weekly newsletter on LinkedIn , Medium or Beehive to get articles and show u...
How To Turn Your Podcast Into a Business | Tim Reid 04.02.2023 56:58
Tim Reid, an international coach and speaker, takes on the challenge of creating a successful podcast to build audience and authority and discovers the surprising irony that making podcasting a hobby unlocks the time, money, and energy needed to achieve success. "If you're into podcasting, make podcasting your hobby. What I mean by that, Johnny, is when something's a hobby, you'll find the time, y...
Are you missing out on brand growth opportunities in podcasting? 27.01.2023 17:08
Enjoying the content? Join me for the Podfluence Weekly newsletter on LinkedIn , Medium or Beehive to get articles and show updates every week(ish). You are warmly invited to join other coaching & speaking professionals who are building their authority through podcasting in the Podfluencers Facebook Group and get your free download of How to grow your list with podcasts. There are 2 thin...
How To Make The Most Out Of Your Podcast Guesting, with Jason Cercone 23.01.2023 1:03:48
If you're going to spend time being a guest on other podcasts, don't you want to know how to make the most of your appearances? I can't imagine why you wouldn't and this episode is gonna help. I'm speaking with Jason Cercone, host of Pod Theory and Evolution of Brand , Jason is helping people improve their experiences and ability as podcast guests. If you're a regular listener, you will already im...
Are you a giver or a taker? 09.01.2023 10:15
As a podcast host, I see two main approaches for guests who want to come on my show. One gets results, the other not so much. Which are you using? This week it's a short solo episode continuing the theme of the 7 deadly sins of podcasting, which can all probably apply to any of our professional interactions and collaborations with content creators. Full transcript is available to read or you can c...
How to Connect With Anyone, Anywhere, Anytime | Simon Lancaster 30.12.2022 58:39
Simon Lancaster is one of the world's leading speechwriters, having written for heads of state, CEOs, and some of the most powerful communicators on the planet. He's also one of the clearest thinkers on the art of rhetoric -- the ancient discipline that underpins every great speech, presentation, and keynote. In this episode Simon returns to the show to share the communication tools from his book...
On self-indulgent podcast guests and how to do better 20.12.2022 11:46
I started a 7 Deadly Sins of Podcasting in my weekly newsletter and wanted to bring it to you here on the podcast too. Number one of the 7 deadly sins of podcasting is gluttony or what we also call over-indulgence. Many of us like to talk but sometimes we risk taking over or ignoring the cues from show hosts and making it all about us instead of considering the audience and what they would most be...
Feelings Don't Care About Facts (Much) with Persuasion Expert Lee Carter 15.12.2022 50:28
Do you really know what people think about you or your professional brand? Are the words you use to speak about yourself or your products and services creating the right connections in the minds of your prospective customers? Is there a better way to communicate with people who have vastly different opinions and beliefs than just expressing your own beliefs more loudly or disparaging theirs becaus...
The Confidence Trick 03.12.2022 14:56
Do you really want to have Podfluence? You can't have charisma without having confidence but many of us hold ourselves back from feeling confidence or showing up in professional situations with the necessary level of confidence needed for people to pay attention. Remember those substitute teachers at school? The first sign of any weakness and lack of confidence from them would lead to the class go...
Authenticity For Speakers: Faking It Isn't Making It - Bob Gentle 07.11.2022 1:18:26
On relaunching my podcast and re-branding as Podfluence, I knew who I wanted as my first guest and am super grateful he agreed. Bob Gentle is not only a friend but one of the most insightful business coaches/consultants I've met. He's really well-clued into what's going on in the business world and knows a great deal about leadership branding. I wanted to speak to Bob because he's a fellow podcast...
What Is Thought Leadership and How to Build It as a Professional Speaker with Trevor Merriden 02.07.2022 57:03
Thought leadership has a reputation problem. For too long it's been associated with gurus who claim to have all the answers -- which makes it feel either unattainable or simply unappealing to people who know better. Trevor Merriden is here to change that. As a thought leadership consultant, content strategist, and former journalist, Trevor has spent his career helping experts build genuine authori...
How to Be Influential in Politics and Business: Communication Lessons from the US Political Machine with Paul Ruppert 16.06.2022 57:23
What does working inside the US Senate, running political campaigns, and presenting to cabinet secretaries teach you about communication and influence? Quite a lot, it turns out -- and most of it applies directly to professional speaking and business. Paul Ruppert spent years inside the US political machinery before taking those hard-won communication skills into the private sector, where he has s...
How to self-publish your own book and build your network while you do it | Lily Patrascu 09.06.2022 58:03
How does someone go from professional nanny to best-selling author and then help other amazing people publish and profit from their books and knowledge? That's what my guest Lily Petrascu is all about. She helps people with great knowledge and useful experience get their books written and then leverage an amazing network she has built up around her to help those books flourish. Lily is someone you...
What Every Professional Speaker Needs to Know About Sales with Rob Elliott 03.06.2022 46:23
Whatever business you're in, you're in the business of sales. You may have the best keynote, programme, or coaching offer in the world -- but if you can't sell it, none of that matters. Rob Elliott is a sales coach, keynote speaker, and podcaster who spent years in frontline sales before realising how badly most professionals approach it -- and how much fear surrounds even the word itself. His pra...
How to grow a coaching business with referrals and without social media, with guest Jan Broders 27.05.2022 58:45
Is being everywhere on social media the only way to grow a personal brand business? How can we make sure we are being ethical in our enrolment processes and client acquisitions, especially when so many out there are being less than? Coach Jan Broders has built a business as a stress and overwhelm coach without being all over social media. In this episode he explains how he does that and the princi...
How emotional intelligence will help you become a better communicator and what we can learn from sharks | Stevie Dawn Carter 20.05.2022 52:44
Emotional intelligence gets talked about constantly in leadership and communication circles, but most people couldn't give you a clear definition of what it actually means -- let alone explain how to develop it deliberately. Dr Stevie Dawn Carter can. She's a professional speaker, four-time business owner, and holds a doctorate in leadership from Colorado State University. With over 20 years of te...
How to Become a Masterful Storyteller: Leon Conrad on the Art and Science of Storytelling 13.05.2022 54:44
There are few skills that will make you as compelling and charismatic as the ability to tell great stories. Not just anecdotes -- but stories that land with precision, resonate emotionally, and stick long after the conversation ends. Leon Conrad is a storytelling academic, researcher, and author of The Unknown Storyteller. He brings rare intellectual depth to a subject that most people treat super...
How To Develop Professional Relatability Through Storytelling | Sophie Wadsworth 06.05.2022 52:59
What comes to your mind when you hear something like storytelling for business? Are you envisioning someone in professional attire reading bedtime fairy tales to C-suite executives dressed as babies being put down for their afternoon nap? Well... if you weren't, you probably are now. Of course, this is not what storytelling for business is about, as funny as that might be. My guest on this episode...
How to Build Authority and Grow Your Personal Brand with Chris Ducker 29.04.2022 55:05
How many business owners are working hard, doing all the right things, and still not getting the traction they see others achieving? More than most would admit. Chris Ducker has spent years helping entrepreneurs and experts cut through that frustration and build businesses around their personal brand and genuine authority. He's the author of Virtual Freedom and Rise of the YouPreneur, and one of t...
The Charisma Factor: What Makes Some Speakers Magnetic with Daniel Tolson 22.04.2022 1:03:07
In podcasting, speaking, training, and edutainment, there's a group of people who just have something about them. A magnetism. A quality that makes them far more compelling to listen to than everyone else in the room. That quality is charisma -- and it's far more learnable than most people think. Daniel Tolson is a coach, speaker, podcaster, and personal development trainer who has failed in busin...
Mind Control, Mentalism and Manipulation: The Psychology of Influence and Persuasion with Duncan Stevens 16.04.2022 58:23
Is hypnosis real? Is NLP a scam? And are there elements of influence and persuasion that simply cannot be taught? Duncan Stevens has spent his career at the intersection of mentalism, psychology, and professional speaking -- and he has answers to all three questions that might surprise you. Duncan is a professional mentalist, keynote speaker, and author of Effective Influence, one of the most prac...
How Podcasting Builds Professional Credibility and Grows Your Business with Adam Adams 08.04.2022 1:00:51
If you want to become a recognised voice in your industry, attract more speaking opportunities, and generate consistent leads, podcasting remains one of the most powerful tools available -- when it's done right. Adam Adams is the host of The Podcast on Podcasting and the founder of Grow Your Show, where he and his team help professionals successfully launch podcasts and build real audiences. He kn...
How to Use Podcasting to Build Professional Authority with Mark Asquith of Captivate FM 01.04.2022 1:03:56
Mark Asquith is one of the founders of Captivate FM and one of the most recognised voices in UK podcasting -- regularly invited to speak around the world on the subject. As co-founder of Rebel Base Media and host of the Podcast Accelerator, he has helped thousands of professionals build shows that actually work for their business. This conversation covers the real questions professional speakers,...
The Art of Thinking Clearly by Rolf Dobelli: Key Lessons on Cognitive Bias and Critical Thinking 25.03.2022 18:37
Most of us like to think we're rational. We're not -- and Rolf Dobelli's The Art of Thinking Clearly makes that uncomfortably clear. This episode is a review of one of the most accessible and practically useful books on cognitive bias and critical thinking available. Unlike academic treatments of the same subject, Dobelli's book is readable, applicable, and genuinely eye-opening -- which is exactl...
The Magic & Influence of Dance | Joseph Corella 18.03.2022 53:10
The powers of music and movement have inspired and empowered us since the earliest days of humanity and so I have wanted to explore more of this side of the arts for a while now and took the opportunity of my 50th birthday celebration to share with you a fun and light-hearted episode of Speaking Influence with some powerful thoughts. My guest is dancer and dance teacher Joseph Corella. Joseph made...
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