Product Led Growth Leaders

Your host, Thomas Watkins, talks with the Founder of Boop, Horacio Rilo. Horacio discusses the challenges of networking and follow-up at conferences, and how Boop—a QR code and SMS-powered platform—streamlines exchanging contact details and setting meetings. Horacio explains Boop’s unique features, its competitive edge, and future plans for integrations and event partnerships. The conversation hig...

Your host, Thomas Watkins, talks with the Principal of Bolster, Paul Sathis. Paul discusses the evolving challenges of sales prospecting and lead generation, focusing on how Bolster integrates AI and automation with human engagement to help businesses connect with potential customers. Paul shares insights on managing inbound leads, adapting to changing outreach methods, and balancing technology wi...

Your host, Thomas Watkins, talks with the CEO and Co-Founder of Luma, Gina Anderson. Gina discusses her background in education and neuroscience, her company’s innovative platform for training truck drivers, and the importance of behavior change in learning. The conversation explores personalized, data-driven learning experiences, the integration of AI, and real-world safety applications. Gina sha...

Your host, Thomas Watkins, talks with the CEO of Wednesday Solutions, Ali Hafizji. Ali shares insights from his entrepreneurial journey and explains Wednesday’s unique sprint-based business model, which prioritizes outcomes over hourly billing. Ali discusses how AI-powered "vibe coding" and "wide sprints" boost team productivity and collaboration, the challenges of marketing ne...

Your host, Thomas Watkins, talks with the President and CEO of Agilence, Russ Hawkins. Russ talks about the company’s evolution from video-based loss prevention to a data-centric analytics platform for multi-location retail and restaurant operators. Russ discusses Agilence’s modular product strategy, the crucial role of customer feedback in shaping new features, and the integration of AI to enhanc...

Your host, Thomas Watkins, talks with the Founder and CEO of Barefoot Solutions, Hunter Jensen. Hunter shares his journey from freelance developer to tech entrepreneur, highlighting the evolution of startups, especially with AI and software development. He discusses the shift from traditional SaaS models to customized solutions, emphasizing the importance of proprietary data for competitive advant...

Your host, Thomas Watkins, talks with the Founder and CEO of Relay.app, Jacob Bank. Jacob discusses his journey from studying AI at Stanford to creating AI agents that enhance productivity. He explains the evolution from traditional software tools to AI agents that autonomously manage tasks, improving efficiency. The conversation covers the distinction between AI tools and traditional automation,...

Your host, Thomas Watkins, talks with the Founder, CEO, and PMM of Bold PMM, Gal Ko. Gal shares his journey from being fired from a startup to creating a company that helps B2B SaaS businesses leverage podcasting for marketing. He discusses the challenges Israeli companies face entering the U.S. market and the strategic importance of podcasting. Gal explains how his service streamlines the process...

Your host, Thomas Watkins, talks with the Founder of BrandAutomate.io, Rockey Simmons. Rockey delves into the significance of personal branding and the transformative potential of AI in business efficiency and marketing. Rockey highlights the challenges businesses face without effective branding and automation, emphasizing the importance of a founder's personal brand. He shares success storie...

Your host, Thomas Watkins, talks with the CEO of AI Ranger, Riva Kajangu. Riva discusses the fragmented and inefficient systems parents face when seeking support for conditions like ADHD and autism. He introduces Neo Sophia, a web app designed to help parents assess developmental issues early and connect with specialists. Riva emphasizes the importance of early intervention, building trust with pa...

Your host, Thomas Watkins, talks with the Founder and CEO of Orcana. AI, Arjun Bidesi. Arjun explains how Orcana. AI simplifies data interpretation by presenting key insights in a digestible format, similar to a news bulletin. The platform allows users to ask questions in natural language and receive real-time analysis, making data more actionable. Client feedback highlights significant ROI and th...

Your host, Thomas Watkins, talks with the Founder of Subledger, Johannes Degn. Johannes shares his journey from a failed startup in Kenya to creating Subledger, an accounting software designed to address the inefficiencies of traditional tools. He discusses the outdated nature of existing accounting software and the generational divide in accounting practices. Subledger aims to simplify accounting...

Your host, Thomas Watkins, talks with the CEO and Co-Founder of consumr.ai, Gautam Mehra. Gautam highlights the complexities of reconciling various data sources and the limitations of traditional survey methods. Gautam explains how consumr.ai leverages machine learning and AI to create digital twins of consumers, offering deeper insights into customer behaviors and preferences while ensuring priva...

Your host, Thomas Watkins, talks with the Co-Founder and CEO of Dryrun Financial Modeling Software, Blaine Bertsch. Blaine shares his journey from design and consulting to founding Dryrun, driven by the cash flow challenges he faced in his previous agency. The discussion highlights the critical importance of cash flow management for businesses with volatile cycles. Blaine explains how existing too...

Your host, Thomas Watkins, talks with the President, Founder, and CEO of Saritasa, Nik Froehlich. Nik shares his professional journey, from a construction business to founding Saritasa, aiming to bridge the communication gap between business leaders and developers. The discussion covers Saritasa's approach to software development, including innovative projects like VR training and custom busi...

Your host, Thomas Watkins, reflects on the podcast's journey, celebrating its milestone. He shares valuable lessons learned, highlights standout episodes, and acknowledges remarkable entrepreneurs featured on the show. Thomas underscores the podcast's purpose of fostering discussions around product-led growth (PLG) and providing actionable insights for entrepreneurs and product managers....

Your host, Thomas Watkins, talks with the Principal Product Growth Consultant of Teq Crew, Elliot Koss. Elliot shares his career journey and discusses his latest venture, Career Amplifier, a platform designed to simplify the job search by providing tailored job notifications. Elliot delves into the challenges job seekers face, the importance of networking, and strategies for product-led growth. El...

Your host, Thomas Watkins, talks with the Founder and CEO of Tekyz, David Hirschfeld. David discuss the challenges software startup founders face, particularly in validating product-market fit. David emphasizes the importance of understanding customer problems over falling in love with a product. He introduces his "Launch First" methodology, which helps B2B startups achieve quick cash fl...

Your host, Thomas Watkins, talks with the CPO of Spryker, Elena Leonova. Elena shares her journey from a business analyst in Ukraine to a product management executive in the U.S. She discusses the complexities of B2B commerce, especially for high-value products requiring a consultative sales approach. Elena emphasizes the importance of user experience and innovation in product management. She disc...

Your host, Thomas Watkins, talks with the CEO of PlatypusOS, Matthew White. Matthew discusses the challenges business founders face in leveraging technology and how his companies aim to solve these issues. Qebot offers a marketplace for online and mobile advertising solutions, while PlatypusOS integrates various SaaS tools into a single, AI-enhanced browser. The conversation highlights the importa...

Your host, Thomas Watkins, talks with the Founder of Right Angle, B Randall Willis. B Randall has a rich background in publishing and media and discusses the evolution of digital marketing and the challenges businesses face today. He emphasizes the importance of a clear value proposition and a running marketing engine, likening content to the fuel that powers it. B Randall advocates for consistent...

Your host, Thomas Watkins, talks with the Founder and CEO of Pyne, Roman Geugelin. Roman discusses the challenges of scaling onboarding during rapid growth and advocates for AI-driven solutions to automate and personalize the process. Key topics include understanding user motivations, identifying drop-off points, and the role of design partners in developing effective onboarding strategies. Roman...

Your host, Thomas Watkins, talks with the Co-Founder and Chief Product Officer of Bordo AI, Krunal Patel. Krunal discusses the challenges financial institutions face in managing vast amounts of data and how Bordo AI leverages artificial intelligence to provide deeper customer insights. He shares the inspiration behind Bordo AI, emphasizing context awareness and transparency in AI. He covers the pr...

Your host, Thomas Watkins, talks with the Chief Innovation Officer of BetterEngineer, Marc Boudria. Marc shares his extensive experience in technology innovation, emphasizing the challenges of AI adoption and the importance of understanding user experience. He discusses the need for a pragmatic approach to technology implementation and highlights the significance of assembling the right teams. Mar...

Your host, Thomas Watkins, talks with the CEO and Founder of Inn8ly, James Hipkin. James highlights common pitfalls in website creation, stressing the importance of a customer-centric approach. He introduces the concept of "pathways" over traditional calls to action and underscores the need for websites to confirm customer needs. The discussion also covers tools for gathering customer in...